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Moosend Email Deliverability Report for the year 2024 (January)

In this email deliverability report for Moosend (January 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 6.707 emails were sent with Moosend. A total of 5.553 emails were delivered to the recipient's main mailbox. Of all emails sent, 905 emails ended up in the spam folder. 249 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.9166.015
(86.97 %) 		710
(10.27 %) 		191
(2.76 %)
GetResponse 6.9715.995
(86.00 %) 		747
(10.72 %) 		229
(3.29 %)
CleverReach 6.8435.745
(83.95 %) 		863
(12.61 %) 		235
(3.43 %)
Mailjet 6.8885.771
(83.78 %) 		881
(12.79 %) 		236
(3.43 %)
HubSpot 6.8995.778
(83.75 %) 		883
(12.80 %) 		238
(3.45 %)
Rapidmail 6.8445.693
(83.18 %) 		890
(13.00 %) 		261
(3.81 %)
CampaignMonitor 6.7665.624
(83.12 %) 		886
(13.09 %) 		256
(3.78 %)
Moosend 6.7075.553
(82.79 %) 		905
(13.49 %) 		249
(3.71 %)
Klick-Tipp 6.7925.583
(82.20 %) 		953
(14.03 %) 		256
(3.77 %)
AWeber 6.8975.637
(81.73 %) 		999
(14.48 %) 		261
(3.78 %)
Mailify 6.8265.574
(81.66 %) 		981
(14.37 %) 		271
(3.97 %)
MailChimp 6.6575.419
(81.40 %) 		983
(14.77 %) 		255
(3.83 %)
Benchmark Email 6.7545.488
(81.26 %) 		1.009
(14.94 %) 		257
(3.81 %)
ConvertKit 6.7615.435
(80.39 %) 		1.017
(15.04 %) 		309
(4.57 %)
Constant Contact 6.7705.415
(79.99 %) 		1.086
(16.04 %) 		269
(3.97 %)
SendInBlue 6.7045.350
(79.80 %) 		1.062
(15.84 %) 		292
(4.36 %)
SendPulse 6.8825.404
(78.52 %) 		1.159
(16.84 %) 		319
(4.64 %)
MailerLite 6.8065.323
(78.21 %) 		1.165
(17.12 %) 		318
(4.67 %)
Clever Elements 6.9215.300
(76.58 %) 		1.288
(18.61 %) 		333
(4.81 %)
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Moosend email deliverability providers comparison 2024 (January)
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Email deliverability rates for Moosend and other providers comparison

82.79 % of 6.707 emails sent with Moosend ended up in the recipient's main mailbox. 13.49 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.71 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.97 %
(6.015) 		10.27 %
(710) 		2.76 %
(191)
GetResponse 86.00 %
(5.995) 		10.72 %
(747) 		3.29 %
(229)
CleverReach 83.95 %
(5.745) 		12.61 %
(863) 		3.43 %
(235)
Mailjet 83.78 %
(5.771) 		12.79 %
(881) 		3.43 %
(236)
HubSpot 83.75 %
(5.778) 		12.80 %
(883) 		3.45 %
(238)
Rapidmail 83.18 %
(5.693) 		13.00 %
(890) 		3.81 %
(261)
CampaignMonitor 83.12 %
(5.624) 		13.09 %
(886) 		3.78 %
(256)
Moosend 82.79 %
(5.553) 		13.49 %
(905) 		3.71 %
(249)
Klick-Tipp 82.20 %
(5.583) 		14.03 %
(953) 		3.77 %
(256)
AWeber 81.73 %
(5.637) 		14.48 %
(999) 		3.78 %
(261)
Mailify 81.66 %
(5.574) 		14.37 %
(981) 		3.97 %
(271)
MailChimp 81.40 %
(5.419) 		14.77 %
(983) 		3.83 %
(255)
Benchmark Email 81.26 %
(5.488) 		14.94 %
(1.009) 		3.81 %
(257)
ConvertKit 80.39 %
(5.435) 		15.04 %
(1.017) 		4.57 %
(309)
Constant Contact 79.99 %
(5.415) 		16.04 %
(1.086) 		3.97 %
(269)
SendInBlue 79.80 %
(5.350) 		15.84 %
(1.062) 		4.36 %
(292)
SendPulse 78.52 %
(5.404) 		16.84 %
(1.159) 		4.64 %
(319)
MailerLite 78.21 %
(5.323) 		17.12 %
(1.165) 		4.67 %
(318)
Clever Elements 76.58 %
(5.300) 		18.61 %
(1.288) 		4.81 %
(333)
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Moosend email deliverability rates providers comparison 2024 (January)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Food & Drink, Home & Garden, Clothing, Entertainment and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Health, Sport & Fitness and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 505435581286.14 %11.49 %2.38 %
Home & Garden 498428551585.94 %11.04 %3.01 %
Clothing 522445611685.25 %11.69 %3.07 %
Entertainment 538449741583.46 %13.75 %2.79 %
Elektronics 495413661683.43 %13.33 %3.23 %
Pets 541451682283.36 %12.57 %4.07 %
Job & Career 46738672982.66 %15.42 %1.93 %
Other 541446682782.44 %12.57 %4.99 %
Cosmetics & Beauty 509417682481.93 %13.36 %4.72 %
Sport & Fitness 532434762281.58 %14.29 %4.14 %
Health 543439792580.85 %14.55 %4.60 %
Dating 511409812180.04 %15.85 %4.11 %
Finance 505401792579.41 %15.64 %4.95 %
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Moosend email deliverability by category 2024 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, GMX Mail and Zoho Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 637544732085.40 %11.46 %3.14 %
GMX Mail 700595832285.00 %11.86 %3.14 %
Zoho Mail 633536762184.68 %12.01 %3.32 %
ProtonMail 652545763183.59 %11.66 %4.75 %
Mail.com 681566922383.11 %13.51 %3.38 %
AOL Mail 652541921982.98 %14.11 %2.91 %
Yahoo Mail 7025751002781.91 %14.25 %3.85 %
Yandex Mail 6885581032781.10 %14.97 %3.92 %
Gmail 6645351052480.57 %15.81 %3.61 %
Outlook Mail 6985581053579.94 %15.04 %5.01 %
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Moosend email deliverability by email service provider 2024 (January)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

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