Sign In
Language

HubSpot and MailerLite Email Deliverability Comparison

  HubSpot
  MailerLite

In this comparison, the deliverability of HubSpot and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  374.344
  372.281
  291.763
  278.849
  71.303
  79.590
  11.278
  13.842

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats MailerLite in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.94 %
  74.90 %
  19.05 %
  21.38 %
  3.01 %
  3.72 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28902
  28567
  23466
  22222
  4674
  5367
  762
  978
  81.19 %
  77.79 %
  16.17 %
  18.79 %
  2.64 %
  3.42 %
Elektronics
  28987
  28094
  22777
  21266
  5400
  5794
  810
  1034
  78.58 %
  75.70 %
  18.63 %
  20.62 %
  2.79 %
  3.68 %
Entertainment
  28840
  28416
  22380
  21345
  5519
  6087
  941
  984
  77.60 %
  75.12 %
  19.14 %
  21.42 %
  3.26 %
  3.46 %
Cosmetics & Beauty
  29072
  28924
  22602
  21550
  5580
  6264
  890
  1110
  77.74 %
  74.51 %
  19.19 %
  21.66 %
  3.06 %
  3.84 %
Food & Drink
  28608
  28845
  23166
  22444
  4640
  5427
  802
  974
  80.98 %
  77.81 %
  16.22 %
  18.81 %
  2.80 %
  3.38 %
Home & Garden
  28893
  28589
  23450
  22272
  4663
  5305
  780
  1012
  81.16 %
  77.90 %
  16.14 %
  18.56 %
  2.70 %
  3.54 %
Finance
  28839
  29211
  21502
  20843
  6400
  7144
  937
  1224
  74.56 %
  71.35 %
  22.19 %
  24.46 %
  3.25 %
  4.19 %
Health
  28496
  28820
  21527
  20863
  6068
  6887
  901
  1070
  75.54 %
  72.39 %
  21.29 %
  23.90 %
  3.16 %
  3.71 %
Pets
  28924
  28534
  23132
  21989
  4969
  5556
  823
  989
  79.98 %
  77.06 %
  17.18 %
  19.47 %
  2.85 %
  3.47 %
Sport & Fitness
  28810
  28851
  22144
  21276
  5754
  6482
  912
  1093
  76.86 %
  73.74 %
  19.97 %
  22.47 %
  3.17 %
  3.79 %
Job & Career
  28427
  28890
  21657
  21099
  5797
  6620
  973
  1171
  76.18 %
  73.03 %
  20.39 %
  22.91 %
  3.42 %
  4.05 %
Dating
  28846
  28146
  20931
  19759
  6960
  7195
  955
  1192
  72.56 %
  70.20 %
  24.13 %
  25.56 %
  3.31 %
  4.24 %
Other
  28700
  28394
  23029
  21921
  4879
  5462
  792
  1011
  80.24 %
  77.20 %
  17.00 %
  19.24 %
  2.76 %
  3.56 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  37784
  37147
  28107
  26595
  8414
  9002
  1263
  1550
  74.39 %
  71.59 %
  22.27 %
  24.23 %
  3.34 %
  4.17 %
Outlook Mail
  37820
  37425
  28369
  27121
  8157
  8826
  1294
  1478
  75.01 %
  72.47 %
  21.57 %
  23.58 %
  3.42 %
  3.95 %
Yahoo Mail
  37480
  37127
  29153
  27666
  7166
  8016
  1161
  1445
  77.78 %
  74.52 %
  19.12 %
  21.59 %
  3.10 %
  3.89 %
AOL Mail
  37166
  37000
  28954
  27617
  7100
  7990
  1112
  1393
  77.90 %
  74.64 %
  19.10 %
  21.59 %
  2.99 %
  3.76 %
Mail.com
  37420
  37552
  29548
  28412
  6774
  7736
  1098
  1404
  78.96 %
  75.66 %
  18.10 %
  20.60 %
  2.93 %
  3.74 %
Yandex Mail
  37709
  36808
  28731
  26987
  7741
  8368
  1237
  1453
  76.19 %
  73.32 %
  20.53 %
  22.73 %
  3.28 %
  3.95 %
GMX Mail
  37640
  37356
  29483
  28250
  7091
  7835
  1066
  1271
  78.33 %
  75.62 %
  18.84 %
  20.97 %
  2.83 %
  3.40 %
Zoho Mail
  37026
  37077
  29573
  28466
  6405
  7297
  1048
  1314
  79.87 %
  76.78 %
  17.30 %
  19.68 %
  2.83 %
  3.54 %
ProtonMail
  37260
  37225
  29843
  28528
  6436
  7464
  981
  1233
  80.09 %
  76.64 %
  17.27 %
  20.05 %
  2.63 %
  3.31 %
Custom Mail
  37039
  37564
  30002
  29207
  6019
  7056
  1018
  1301
  81.00 %
  77.75 %
  16.25 %
  18.78 %
  2.75 %
  3.46 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.