HubSpot and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of HubSpot and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
353.960
351.707
|
274.760
262.664
|
68.670
76.115
|
10.530
12.928
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.62 %
74.68 %
|
19.40 %
21.64 %
|
2.97 %
3.68 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
27278
27024
|
22069
20971
|
4495
5135
|
714
918
|
80.90 %
77.60 %
|
16.48 %
19.00 %
|
2.62 %
3.40 %
|
Elektronics |
27388
26577
|
21427
20057
|
5207
5554
|
754
966
|
78.23 %
75.47 %
|
19.01 %
20.90 %
|
2.75 %
3.63 %
|
Entertainment |
27173
26772
|
20986
20062
|
5301
5804
|
886
906
|
77.23 %
74.94 %
|
19.51 %
21.68 %
|
3.26 %
3.38 %
|
Cosmetics & Beauty |
27503
27334
|
21288
20314
|
5380
5997
|
835
1023
|
77.40 %
74.32 %
|
19.56 %
21.94 %
|
3.04 %
3.74 %
|
Food & Drink |
27088
27339
|
21875
21215
|
4472
5203
|
741
921
|
80.76 %
77.60 %
|
16.51 %
19.03 %
|
2.74 %
3.37 %
|
Home & Garden |
27339
26986
|
22115
20987
|
4493
5064
|
731
935
|
80.89 %
77.77 %
|
16.43 %
18.77 %
|
2.67 %
3.46 %
|
Finance |
27231
27581
|
20192
19597
|
6159
6836
|
880
1148
|
74.15 %
71.05 %
|
22.62 %
24.79 %
|
3.23 %
4.16 %
|
Health |
26861
27285
|
20186
19671
|
5841
6613
|
834
1001
|
75.15 %
72.09 %
|
21.75 %
24.24 %
|
3.10 %
3.67 %
|
Pets |
27423
26919
|
21864
20689
|
4791
5298
|
768
932
|
79.73 %
76.86 %
|
17.47 %
19.68 %
|
2.80 %
3.46 %
|
Sport & Fitness |
27263
27287
|
20875
20070
|
5538
6200
|
850
1017
|
76.57 %
73.55 %
|
20.31 %
22.72 %
|
3.12 %
3.73 %
|
Job & Career |
26920
27253
|
20443
19855
|
5571
6309
|
906
1089
|
75.94 %
72.85 %
|
20.69 %
23.15 %
|
3.37 %
4.00 %
|
Dating |
27331
26532
|
19710
18519
|
6730
6892
|
891
1121
|
72.12 %
69.80 %
|
24.62 %
25.98 %
|
3.26 %
4.23 %
|
Other |
27162
26818
|
21730
20657
|
4692
5210
|
740
951
|
80.00 %
77.03 %
|
17.27 %
19.43 %
|
2.72 %
3.55 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
35762
34973
|
26465
24941
|
8115
8592
|
1182
1440
|
74.00 %
71.32 %
|
22.69 %
24.57 %
|
3.31 %
4.12 %
|
Outlook Mail |
35852
35377
|
26766
25548
|
7872
8448
|
1214
1381
|
74.66 %
72.22 %
|
21.96 %
23.88 %
|
3.39 %
3.90 %
|
Yahoo Mail |
35403
35012
|
27442
26001
|
6887
7649
|
1074
1362
|
77.51 %
74.26 %
|
19.45 %
21.85 %
|
3.03 %
3.89 %
|
AOL Mail |
35151
35002
|
27291
26071
|
6821
7635
|
1039
1296
|
77.64 %
74.48 %
|
19.40 %
21.81 %
|
2.96 %
3.70 %
|
Mail.com |
35324
35497
|
27787
26792
|
6506
7392
|
1031
1313
|
78.66 %
75.48 %
|
18.42 %
20.82 %
|
2.92 %
3.70 %
|
Yandex Mail |
35634
34832
|
27038
25463
|
7435
7999
|
1161
1370
|
75.88 %
73.10 %
|
20.86 %
22.96 %
|
3.26 %
3.93 %
|
GMX Mail |
35639
35294
|
27790
26596
|
6861
7514
|
988
1184
|
77.98 %
75.36 %
|
19.25 %
21.29 %
|
2.77 %
3.35 %
|
Zoho Mail |
34966
34937
|
27820
26741
|
6165
6968
|
981
1228
|
79.56 %
76.54 %
|
17.63 %
19.94 %
|
2.81 %
3.51 %
|
ProtonMail |
35197
35232
|
28074
26930
|
6208
7163
|
915
1139
|
79.76 %
76.44 %
|
17.64 %
20.33 %
|
2.60 %
3.23 %
|
Custom Mail |
35032
35551
|
28287
27581
|
5800
6755
|
945
1215
|
80.75 %
77.58 %
|
16.56 %
19.00 %
|
2.70 %
3.42 %
|
Compare HubSpot with other providers
Compare the email deliverability of HubSpot with other providers.
- HubSpot and ActiveCampaign comparison
- HubSpot and AWeber comparison
- HubSpot and Benchmark Email comparison
- HubSpot and CampaignMonitor comparison
- HubSpot and Clever Elements comparison
- HubSpot and CleverReach comparison
- HubSpot and Constant Contact comparison
- HubSpot and ConvertKit comparison
- HubSpot and GetResponse comparison
- HubSpot and Klick-Tipp comparison
- HubSpot and MailChimp comparison
- HubSpot and MailerLite comparison
- HubSpot and Mailify comparison
- HubSpot and Mailjet comparison
- HubSpot and Moosend comparison
- HubSpot and Newsletter2Go comparison
- HubSpot and Rapidmail comparison
- HubSpot and SendInBlue comparison
- HubSpot and SendPulse comparison