HubSpot and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of HubSpot and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Newsletter2Go than for HubSpot.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
114.189
114.479
|
75.132
78.821
|
37.023
34.314
|
2.034
1.344
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Newsletter2Go beats HubSpot in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
65.80 %
68.85 %
|
32.42 %
29.97 %
|
1.78 %
1.17 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Newsletter2Go is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8745
8674
|
6188
6362
|
2403
2209
|
154
103
|
70.76 %
73.35 %
|
27.48 %
25.47 %
|
1.76 %
1.19 %
|
Elektronics |
8999
8946
|
5893
6117
|
2942
2719
|
164
110
|
65.49 %
68.38 %
|
32.69 %
30.39 %
|
1.82 %
1.23 %
|
Entertainment |
8729
8851
|
5712
6073
|
2859
2688
|
158
90
|
65.44 %
68.61 %
|
32.75 %
30.37 %
|
1.81 %
1.02 %
|
Cosmetics & Beauty |
8718
8970
|
5687
6123
|
2874
2735
|
157
112
|
65.23 %
68.26 %
|
32.97 %
30.49 %
|
1.80 %
1.25 %
|
Food & Drink |
8595
8427
|
6044
6199
|
2393
2125
|
158
103
|
70.32 %
73.56 %
|
27.84 %
25.22 %
|
1.84 %
1.22 %
|
Home & Garden |
8780
8619
|
6216
6334
|
2408
2179
|
156
106
|
70.80 %
73.49 %
|
27.43 %
25.28 %
|
1.78 %
1.23 %
|
Finance |
8799
8937
|
5315
5677
|
3333
3153
|
151
107
|
60.40 %
63.52 %
|
37.88 %
35.28 %
|
1.72 %
1.20 %
|
Health |
8434
8684
|
5067
5533
|
3217
3053
|
150
98
|
60.08 %
63.71 %
|
38.14 %
35.16 %
|
1.78 %
1.13 %
|
Pets |
9118
8947
|
6412
6562
|
2544
2286
|
162
99
|
70.32 %
73.34 %
|
27.90 %
25.55 %
|
1.78 %
1.11 %
|
Sport & Fitness |
8744
8859
|
5698
6058
|
2889
2694
|
157
107
|
65.16 %
68.38 %
|
33.04 %
30.41 %
|
1.80 %
1.21 %
|
Job & Career |
8513
8870
|
5591
6087
|
2773
2680
|
149
103
|
65.68 %
68.62 %
|
32.57 %
30.21 %
|
1.75 %
1.16 %
|
Dating |
9176
8755
|
5070
5127
|
3948
3522
|
158
106
|
55.25 %
58.56 %
|
43.03 %
40.23 %
|
1.72 %
1.21 %
|
Other |
8839
8940
|
6239
6569
|
2440
2271
|
160
100
|
70.58 %
73.48 %
|
27.60 %
25.40 %
|
1.81 %
1.12 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Newsletter2Go is better than HubSpot.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11734
11036
|
7020
6954
|
4506
3959
|
208
123
|
59.83 %
63.01 %
|
38.40 %
35.87 %
|
1.77 %
1.11 %
|
Outlook Mail |
11765
11406
|
7286
7404
|
4269
3869
|
210
133
|
61.93 %
64.91 %
|
36.29 %
33.92 %
|
1.78 %
1.17 %
|
Yahoo Mail |
11460
11765
|
7696
8231
|
3559
3386
|
205
148
|
67.16 %
69.96 %
|
31.06 %
28.78 %
|
1.79 %
1.26 %
|
AOL Mail |
11373
11776
|
7651
8261
|
3518
3375
|
204
140
|
67.27 %
70.15 %
|
30.93 %
28.66 %
|
1.79 %
1.19 %
|
Mail.com |
11314
11594
|
7719
8262
|
3395
3201
|
200
131
|
68.23 %
71.26 %
|
30.01 %
27.61 %
|
1.77 %
1.13 %
|
Yandex Mail |
11569
11220
|
7528
7661
|
3834
3434
|
207
125
|
65.07 %
68.28 %
|
33.14 %
30.61 %
|
1.79 %
1.11 %
|
GMX Mail |
11697
11245
|
7474
7531
|
4015
3581
|
208
133
|
63.90 %
66.97 %
|
34.33 %
31.85 %
|
1.78 %
1.18 %
|
Zoho Mail |
11159
11287
|
7630
8040
|
3328
3117
|
201
130
|
68.38 %
71.23 %
|
29.82 %
27.62 %
|
1.80 %
1.15 %
|
ProtonMail |
10961
11618
|
7271
8071
|
3497
3408
|
193
139
|
66.34 %
69.47 %
|
31.90 %
29.33 %
|
1.76 %
1.20 %
|
Custom Mail |
11157
11532
|
7857
8406
|
3102
2984
|
198
142
|
70.42 %
72.89 %
|
27.80 %
25.88 %
|
1.77 %
1.23 %
|
Compare HubSpot with other providers
Compare the email deliverability of HubSpot with other providers.
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