HubSpot and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of HubSpot and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
278.609
40.838
|
212.000
28.449
|
58.700
11.943
|
7.909
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.09 %
69.66 %
|
21.07 %
29.24 %
|
2.84 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21378
3108
|
17008
2310
|
3828
763
|
542
35
|
79.56 %
74.32 %
|
17.91 %
24.55 %
|
2.54 %
1.13 %
|
Elektronics |
21641
3168
|
16591
2203
|
4493
930
|
557
35
|
76.66 %
69.54 %
|
20.76 %
29.36 %
|
2.57 %
1.10 %
|
Entertainment |
21505
3097
|
16304
2149
|
4541
920
|
660
28
|
75.81 %
69.39 %
|
21.12 %
29.71 %
|
3.07 %
0.90 %
|
Cosmetics & Beauty |
21650
3104
|
16448
2138
|
4598
928
|
604
38
|
75.97 %
68.88 %
|
21.24 %
29.90 %
|
2.79 %
1.22 %
|
Food & Drink |
21270
2988
|
16903
2221
|
3807
729
|
560
38
|
79.47 %
74.33 %
|
17.90 %
24.40 %
|
2.63 %
1.27 %
|
Home & Garden |
21575
3198
|
17159
2374
|
3850
790
|
566
34
|
79.53 %
74.23 %
|
17.84 %
24.70 %
|
2.62 %
1.06 %
|
Finance |
21385
3213
|
15474
2065
|
5262
1111
|
649
37
|
72.36 %
64.27 %
|
24.61 %
34.58 %
|
3.03 %
1.15 %
|
Health |
21052
3194
|
15417
2052
|
5015
1109
|
620
33
|
73.23 %
64.25 %
|
23.82 %
34.72 %
|
2.95 %
1.03 %
|
Pets |
21622
3075
|
16983
2277
|
4076
768
|
563
30
|
78.55 %
74.05 %
|
18.85 %
24.98 %
|
2.60 %
0.98 %
|
Sport & Fitness |
21413
3244
|
16048
2247
|
4708
961
|
657
36
|
74.95 %
69.27 %
|
21.99 %
29.62 %
|
3.07 %
1.11 %
|
Job & Career |
21167
3038
|
15781
2106
|
4699
898
|
687
34
|
74.55 %
69.32 %
|
22.20 %
29.56 %
|
3.25 %
1.12 %
|
Dating |
21587
3120
|
15062
1854
|
5847
1226
|
678
40
|
69.77 %
59.42 %
|
27.09 %
39.29 %
|
3.14 %
1.28 %
|
Other |
21364
3291
|
16822
2453
|
3976
810
|
566
28
|
78.74 %
74.54 %
|
18.61 %
24.61 %
|
2.65 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28161
3918
|
20323
2512
|
6959
1366
|
879
40
|
72.17 %
64.11 %
|
24.71 %
34.86 %
|
3.12 %
1.02 %
|
Outlook Mail |
28385
4078
|
20725
2660
|
6756
1375
|
904
43
|
73.01 %
65.23 %
|
23.80 %
33.72 %
|
3.18 %
1.05 %
|
Yahoo Mail |
27837
4200
|
21174
2966
|
5838
1187
|
825
47
|
76.06 %
70.62 %
|
20.97 %
28.26 %
|
2.96 %
1.12 %
|
AOL Mail |
27631
4366
|
21100
3106
|
5773
1213
|
758
47
|
76.36 %
71.14 %
|
20.89 %
27.78 %
|
2.74 %
1.08 %
|
Mail.com |
27686
4218
|
21419
3033
|
5514
1137
|
753
48
|
77.36 %
71.91 %
|
19.92 %
26.96 %
|
2.72 %
1.14 %
|
Yandex Mail |
28148
4051
|
20969
2782
|
6307
1223
|
872
46
|
74.50 %
68.67 %
|
22.41 %
30.19 %
|
3.10 %
1.14 %
|
GMX Mail |
28159
4002
|
21437
2712
|
5972
1243
|
750
47
|
76.13 %
67.77 %
|
21.21 %
31.06 %
|
2.66 %
1.17 %
|
Zoho Mail |
27481
3898
|
21470
2817
|
5274
1038
|
737
43
|
78.13 %
72.27 %
|
19.19 %
26.63 %
|
2.68 %
1.10 %
|
ProtonMail |
27554
3953
|
21486
2797
|
5358
1112
|
710
44
|
77.98 %
70.76 %
|
19.45 %
28.13 %
|
2.58 %
1.11 %
|
Custom Mail |
27567
4154
|
21897
3064
|
4949
1049
|
721
41
|
79.43 %
73.76 %
|
17.95 %
25.25 %
|
2.62 %
0.99 %
|
Compare HubSpot with other providers
Compare the email deliverability of HubSpot with other providers.
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