HubSpot and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of HubSpot and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
306.273
40.838
|
234.987
28.449
|
62.414
11.943
|
8.872
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.72 %
69.66 %
|
20.38 %
29.24 %
|
2.90 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23496
3108
|
18833
2310
|
4065
763
|
598
35
|
80.15 %
74.32 %
|
17.30 %
24.55 %
|
2.55 %
1.13 %
|
Elektronics |
23760
3168
|
18358
2203
|
4760
930
|
642
35
|
77.26 %
69.54 %
|
20.03 %
29.36 %
|
2.70 %
1.10 %
|
Entertainment |
23596
3097
|
18028
2149
|
4828
920
|
740
28
|
76.40 %
69.39 %
|
20.46 %
29.71 %
|
3.14 %
0.90 %
|
Cosmetics & Beauty |
23846
3104
|
18270
2138
|
4894
928
|
682
38
|
76.62 %
68.88 %
|
20.52 %
29.90 %
|
2.86 %
1.22 %
|
Food & Drink |
23455
2988
|
18761
2221
|
4060
729
|
634
38
|
79.99 %
74.33 %
|
17.31 %
24.40 %
|
2.70 %
1.27 %
|
Home & Garden |
23634
3198
|
18923
2374
|
4084
790
|
627
34
|
80.07 %
74.23 %
|
17.28 %
24.70 %
|
2.65 %
1.06 %
|
Finance |
23573
3213
|
17248
2065
|
5601
1111
|
724
37
|
73.17 %
64.27 %
|
23.76 %
34.58 %
|
3.07 %
1.15 %
|
Health |
23159
3194
|
17139
2052
|
5324
1109
|
696
33
|
74.01 %
64.25 %
|
22.99 %
34.72 %
|
3.01 %
1.03 %
|
Pets |
23737
3075
|
18757
2277
|
4341
768
|
639
30
|
79.02 %
74.05 %
|
18.29 %
24.98 %
|
2.69 %
0.98 %
|
Sport & Fitness |
23545
3244
|
17806
2247
|
5015
961
|
724
36
|
75.63 %
69.27 %
|
21.30 %
29.62 %
|
3.07 %
1.11 %
|
Job & Career |
23297
3038
|
17513
2106
|
5026
898
|
758
34
|
75.17 %
69.32 %
|
21.57 %
29.56 %
|
3.25 %
1.12 %
|
Dating |
23660
3120
|
16721
1854
|
6170
1226
|
769
40
|
70.67 %
59.42 %
|
26.08 %
39.29 %
|
3.25 %
1.28 %
|
Other |
23515
3291
|
18630
2453
|
4246
810
|
639
28
|
79.23 %
74.54 %
|
18.06 %
24.61 %
|
2.72 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30933
3918
|
22556
2512
|
7385
1366
|
992
40
|
72.92 %
64.11 %
|
23.87 %
34.86 %
|
3.21 %
1.02 %
|
Outlook Mail |
31074
4078
|
22899
2660
|
7160
1375
|
1015
43
|
73.69 %
65.23 %
|
23.04 %
33.72 %
|
3.27 %
1.05 %
|
Yahoo Mail |
30645
4200
|
23497
2966
|
6232
1187
|
916
47
|
76.67 %
70.62 %
|
20.34 %
28.26 %
|
2.99 %
1.12 %
|
AOL Mail |
30435
4366
|
23408
3106
|
6170
1213
|
857
47
|
76.91 %
71.14 %
|
20.27 %
27.78 %
|
2.82 %
1.08 %
|
Mail.com |
30423
4218
|
23696
3033
|
5873
1137
|
854
48
|
77.89 %
71.91 %
|
19.30 %
26.96 %
|
2.81 %
1.14 %
|
Yandex Mail |
30955
4051
|
23234
2782
|
6738
1223
|
983
46
|
75.06 %
68.67 %
|
21.77 %
30.19 %
|
3.18 %
1.14 %
|
GMX Mail |
30887
4002
|
23751
2712
|
6301
1243
|
835
47
|
76.90 %
67.77 %
|
20.40 %
31.06 %
|
2.70 %
1.17 %
|
Zoho Mail |
30226
3898
|
23798
2817
|
5604
1038
|
824
43
|
78.73 %
72.27 %
|
18.54 %
26.63 %
|
2.73 %
1.10 %
|
ProtonMail |
30373
3953
|
23903
2797
|
5680
1112
|
790
44
|
78.70 %
70.76 %
|
18.70 %
28.13 %
|
2.60 %
1.11 %
|
Custom Mail |
30322
4154
|
24245
3064
|
5271
1049
|
806
41
|
79.96 %
73.76 %
|
17.38 %
25.25 %
|
2.66 %
0.99 %
|
Compare HubSpot with other providers
Compare the email deliverability of HubSpot with other providers.
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