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HubSpot and Moosend Email Deliverability Comparison

  HubSpot
  Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for HubSpot.

Emails Sent Emails Inbox Emails Spam Emails Lost
  251.301
  249.846
  189.268
  189.431
  55.071
  53.030
  6.962
  7.385

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats HubSpot in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.32 %
  75.82 %
  21.91 %
  21.23 %
  2.77 %
  2.96 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19349
  19316
  15274
  15306
  3596
  3503
  479
  507
  78.94 %
  79.24 %
  18.58 %
  18.14 %
  2.48 %
  2.62 %
Elektronics
  19503
  19067
  14786
  14537
  4224
  3989
  493
  541
  75.81 %
  76.24 %
  21.66 %
  20.92 %
  2.53 %
  2.84 %
Entertainment
  19311
  18981
  14472
  14397
  4252
  4006
  587
  578
  74.94 %
  75.85 %
  22.02 %
  21.11 %
  3.04 %
  3.05 %
Cosmetics & Beauty
  19496
  19324
  14654
  14601
  4310
  4158
  532
  565
  75.16 %
  75.56 %
  22.11 %
  21.52 %
  2.73 %
  2.92 %
Food & Drink
  19224
  18847
  15146
  14933
  3575
  3415
  503
  499
  78.79 %
  79.23 %
  18.60 %
  18.12 %
  2.62 %
  2.65 %
Home & Garden
  19438
  19382
  15325
  15346
  3606
  3490
  507
  546
  78.84 %
  79.18 %
  18.55 %
  18.01 %
  2.61 %
  2.82 %
Finance
  19282
  19447
  13790
  14009
  4940
  4780
  552
  658
  71.52 %
  72.04 %
  25.62 %
  24.58 %
  2.86 %
  3.38 %
Health
  18920
  19579
  13673
  14178
  4708
  4809
  539
  592
  72.27 %
  72.41 %
  24.88 %
  24.56 %
  2.85 %
  3.02 %
Pets
  19513
  18955
  15207
  14914
  3819
  3489
  487
  552
  77.93 %
  78.68 %
  19.57 %
  18.41 %
  2.50 %
  2.91 %
Sport & Fitness
  19389
  19058
  14385
  14313
  4416
  4176
  588
  569
  74.19 %
  75.10 %
  22.78 %
  21.91 %
  3.03 %
  2.99 %
Job & Career
  19070
  19487
  14097
  14495
  4374
  4358
  599
  634
  73.92 %
  74.38 %
  22.94 %
  22.36 %
  3.14 %
  3.25 %
Dating
  19524
  19384
  13396
  13469
  5529
  5315
  599
  600
  68.61 %
  69.49 %
  28.32 %
  27.42 %
  3.07 %
  3.10 %
Other
  19282
  19019
  15063
  14933
  3722
  3542
  497
  544
  78.12 %
  78.52 %
  19.30 %
  18.62 %
  2.58 %
  2.86 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than HubSpot.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25502
  24949
  18180
  17958
  6566
  6190
  756
  801
  71.29 %
  71.98 %
  25.75 %
  24.81 %
  2.96 %
  3.21 %
Outlook Mail
  25710
  25426
  18566
  18538
  6354
  6073
  790
  815
  72.21 %
  72.91 %
  24.71 %
  23.88 %
  3.07 %
  3.21 %
Yahoo Mail
  25164
  25026
  18978
  19006
  5466
  5268
  720
  752
  75.42 %
  75.95 %
  21.72 %
  21.05 %
  2.86 %
  3.00 %
AOL Mail
  24907
  25269
  18842
  19175
  5386
  5320
  679
  774
  75.65 %
  75.88 %
  21.62 %
  21.05 %
  2.73 %
  3.06 %
Mail.com
  24905
  24907
  19090
  19179
  5150
  4961
  665
  767
  76.65 %
  77.00 %
  20.68 %
  19.92 %
  2.67 %
  3.08 %
Yandex Mail
  25360
  25046
  18713
  18622
  5886
  5627
  761
  797
  73.79 %
  74.35 %
  23.21 %
  22.47 %
  3.00 %
  3.18 %
GMX Mail
  25311
  24753
  19014
  18824
  5631
  5254
  666
  675
  75.12 %
  76.05 %
  22.25 %
  21.23 %
  2.63 %
  2.73 %
Zoho Mail
  24851
  25225
  19239
  19584
  4958
  4970
  654
  671
  77.42 %
  77.64 %
  19.95 %
  19.70 %
  2.63 %
  2.66 %
ProtonMail
  24796
  24745
  19124
  19150
  5039
  4914
  633
  681
  77.13 %
  77.39 %
  20.32 %
  19.86 %
  2.55 %
  2.75 %
Custom Mail
  24795
  24500
  19522
  19395
  4635
  4453
  638
  652
  78.73 %
  79.16 %
  18.69 %
  18.18 %
  2.57 %
  2.66 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.