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HubSpot and Moosend Email Deliverability Comparison

  HubSpot
  Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for HubSpot.

Emails Sent Emails Inbox Emails Spam Emails Lost
  224.044
  222.740
  166.444
  167.312
  51.594
  49.092
  6.006
  6.336

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats HubSpot in this comparison.

Inbox (%) Spam (%) Lost (%)
  74.29 %
  75.12 %
  23.03 %
  22.04 %
  2.68 %
  2.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17239
  17260
  13462
  13584
  3364
  3238
  413
  438
  78.09 %
  78.70 %
  19.51 %
  18.76 %
  2.40 %
  2.54 %
Elektronics
  17419
  16996
  13017
  12830
  3974
  3706
  428
  460
  74.73 %
  75.49 %
  22.81 %
  21.81 %
  2.46 %
  2.71 %
Entertainment
  17188
  16894
  12691
  12711
  3981
  3697
  516
  486
  73.84 %
  75.24 %
  23.16 %
  21.88 %
  3.00 %
  2.88 %
Cosmetics & Beauty
  17404
  17282
  12903
  12937
  4042
  3860
  459
  485
  74.14 %
  74.86 %
  23.22 %
  22.34 %
  2.64 %
  2.81 %
Food & Drink
  17063
  16750
  13279
  13172
  3344
  3153
  440
  425
  77.82 %
  78.64 %
  19.60 %
  18.82 %
  2.58 %
  2.54 %
Home & Garden
  17332
  17252
  13527
  13546
  3380
  3225
  425
  481
  78.05 %
  78.52 %
  19.50 %
  18.69 %
  2.45 %
  2.79 %
Finance
  17226
  17264
  12116
  12307
  4630
  4415
  480
  542
  70.34 %
  71.29 %
  26.88 %
  25.57 %
  2.79 %
  3.14 %
Health
  16801
  17481
  11935
  12481
  4415
  4486
  451
  514
  71.04 %
  71.40 %
  26.28 %
  25.66 %
  2.68 %
  2.94 %
Pets
  17434
  16898
  13439
  13213
  3574
  3212
  421
  473
  77.09 %
  78.19 %
  20.50 %
  19.01 %
  2.41 %
  2.80 %
Sport & Fitness
  17270
  16932
  12646
  12599
  4118
  3842
  506
  491
  73.23 %
  74.41 %
  23.84 %
  22.69 %
  2.93 %
  2.90 %
Job & Career
  17051
  17413
  12456
  12858
  4076
  4013
  519
  542
  73.05 %
  73.84 %
  23.90 %
  23.05 %
  3.04 %
  3.11 %
Dating
  17402
  17363
  11670
  11852
  5218
  4983
  514
  528
  67.06 %
  68.26 %
  29.99 %
  28.70 %
  2.95 %
  3.04 %
Other
  17215
  16955
  13303
  13222
  3478
  3262
  434
  471
  77.28 %
  77.98 %
  20.20 %
  19.24 %
  2.52 %
  2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than HubSpot.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22738
  22306
  15921
  15872
  6167
  5757
  650
  677
  70.02 %
  71.16 %
  27.12 %
  25.81 %
  2.86 %
  3.04 %
Outlook Mail
  22940
  22677
  16308
  16350
  5952
  5622
  680
  705
  71.09 %
  72.10 %
  25.95 %
  24.79 %
  2.96 %
  3.11 %
Yahoo Mail
  22473
  22287
  16731
  16789
  5104
  4851
  638
  647
  74.45 %
  75.33 %
  22.71 %
  21.77 %
  2.84 %
  2.90 %
AOL Mail
  22249
  22551
  16656
  16987
  5025
  4898
  568
  666
  74.86 %
  75.33 %
  22.59 %
  21.72 %
  2.55 %
  2.95 %
Mail.com
  22198
  22191
  16824
  16960
  4811
  4577
  563
  654
  75.79 %
  76.43 %
  21.67 %
  20.63 %
  2.54 %
  2.95 %
Yandex Mail
  22666
  22256
  16519
  16401
  5495
  5177
  652
  678
  72.88 %
  73.69 %
  24.24 %
  23.26 %
  2.88 %
  3.05 %
GMX Mail
  22624
  22008
  16720
  16533
  5323
  4890
  581
  585
  73.90 %
  75.12 %
  23.53 %
  22.22 %
  2.57 %
  2.66 %
Zoho Mail
  22104
  22598
  16877
  17392
  4648
  4627
  579
  579
  76.35 %
  76.96 %
  21.03 %
  20.48 %
  2.62 %
  2.56 %
ProtonMail
  21972
  22050
  16700
  16877
  4733
  4581
  539
  592
  76.01 %
  76.54 %
  21.54 %
  20.78 %
  2.45 %
  2.68 %
Custom Mail
  22080
  21816
  17188
  17151
  4336
  4112
  556
  553
  77.84 %
  78.62 %
  19.64 %
  18.85 %
  2.52 %
  2.53 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.