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HubSpot and Moosend Email Deliverability Comparison

  HubSpot
  Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent Emails Inbox Emails Spam Emails Lost
  367.676
  365.679
  286.146
  284.445
  70.491
  69.350
  11.039
  11.884

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.83 %
  77.79 %
  19.17 %
  18.96 %
  3.00 %
  3.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28394
  28414
  23027
  23010
  4621
  4598
  746
  806
  81.10 %
  80.98 %
  16.27 %
  16.18 %
  2.63 %
  2.84 %
Elektronics
  28461
  27849
  22329
  21857
  5341
  5148
  791
  844
  78.45 %
  78.48 %
  18.77 %
  18.49 %
  2.78 %
  3.03 %
Entertainment
  28299
  27795
  21916
  21610
  5451
  5262
  932
  923
  77.44 %
  77.75 %
  19.26 %
  18.93 %
  3.29 %
  3.32 %
Cosmetics & Beauty
  28580
  28228
  22185
  21880
  5522
  5420
  873
  928
  77.62 %
  77.51 %
  19.32 %
  19.20 %
  3.05 %
  3.29 %
Food & Drink
  28082
  27872
  22718
  22547
  4585
  4520
  779
  805
  80.90 %
  80.89 %
  16.33 %
  16.22 %
  2.77 %
  2.89 %
Home & Garden
  28372
  28334
  22996
  22895
  4611
  4575
  765
  864
  81.05 %
  80.80 %
  16.25 %
  16.15 %
  2.70 %
  3.05 %
Finance
  28301
  28108
  21064
  20883
  6323
  6168
  914
  1057
  74.43 %
  74.30 %
  22.34 %
  21.94 %
  3.23 %
  3.76 %
Health
  27940
  28631
  21064
  21462
  5998
  6180
  878
  989
  75.39 %
  74.96 %
  21.47 %
  21.58 %
  3.14 %
  3.45 %
Pets
  28414
  27906
  22697
  22378
  4911
  4674
  806
  854
  79.88 %
  80.19 %
  17.28 %
  16.75 %
  2.84 %
  3.06 %
Sport & Fitness
  28308
  27702
  21730
  21296
  5686
  5486
  892
  920
  76.76 %
  76.88 %
  20.09 %
  19.80 %
  3.15 %
  3.32 %
Job & Career
  27913
  28541
  21233
  21711
  5724
  5820
  956
  1010
  76.07 %
  76.07 %
  20.51 %
  20.39 %
  3.42 %
  3.54 %
Dating
  28388
  28284
  20561
  20523
  6894
  6771
  933
  990
  72.43 %
  72.56 %
  24.28 %
  23.94 %
  3.29 %
  3.50 %
Other
  28224
  28015
  22626
  22393
  4824
  4728
  774
  894
  80.17 %
  79.93 %
  17.09 %
  16.88 %
  2.74 %
  3.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Moosend.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  37112
  36602
  27562
  27237
  8320
  8042
  1230
  1323
  74.27 %
  74.41 %
  22.42 %
  21.97 %
  3.31 %
  3.61 %
Outlook Mail
  37139
  37279
  27807
  27985
  8062
  7944
  1270
  1350
  74.87 %
  75.07 %
  21.71 %
  21.31 %
  3.42 %
  3.62 %
Yahoo Mail
  36796
  36743
  28583
  28526
  7079
  7006
  1134
  1211
  77.68 %
  77.64 %
  19.24 %
  19.07 %
  3.08 %
  3.30 %
AOL Mail
  36534
  36717
  28426
  28465
  7019
  7012
  1089
  1240
  77.81 %
  77.53 %
  19.21 %
  19.10 %
  2.98 %
  3.38 %
Mail.com
  36765
  36368
  28995
  28622
  6696
  6532
  1074
  1214
  78.87 %
  78.70 %
  18.21 %
  17.96 %
  2.92 %
  3.34 %
Yandex Mail
  36995
  36700
  28138
  27957
  7641
  7465
  1216
  1278
  76.06 %
  76.18 %
  20.65 %
  20.34 %
  3.29 %
  3.48 %
GMX Mail
  37021
  36511
  28948
  28661
  7026
  6772
  1047
  1078
  78.19 %
  78.50 %
  18.98 %
  18.55 %
  2.83 %
  2.95 %
Zoho Mail
  36350
  36669
  28991
  29136
  6332
  6438
  1027
  1095
  79.76 %
  79.46 %
  17.42 %
  17.56 %
  2.83 %
  2.99 %
ProtonMail
  36574
  36094
  29250
  28740
  6365
  6282
  959
  1072
  79.97 %
  79.63 %
  17.40 %
  17.40 %
  2.62 %
  2.97 %
Custom Mail
  36390
  35996
  29446
  29116
  5951
  5857
  993
  1023
  80.92 %
  80.89 %
  16.35 %
  16.27 %
  2.73 %
  2.84 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.