MailerLite and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
304.322
40.838
|
225.112
28.449
|
68.436
11.943
|
10.774
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.97 %
69.66 %
|
22.49 %
29.24 %
|
3.54 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23392
3108
|
18021
2310
|
4612
763
|
759
35
|
77.04 %
74.32 %
|
19.72 %
24.55 %
|
3.24 %
1.13 %
|
Elektronics |
22937
3168
|
17139
2203
|
5002
930
|
796
35
|
74.72 %
69.54 %
|
21.81 %
29.36 %
|
3.47 %
1.10 %
|
Entertainment |
23137
3097
|
17177
2149
|
5218
920
|
742
28
|
74.24 %
69.39 %
|
22.55 %
29.71 %
|
3.21 %
0.90 %
|
Cosmetics & Beauty |
23680
3104
|
17422
2138
|
5404
928
|
854
38
|
73.57 %
68.88 %
|
22.82 %
29.90 %
|
3.61 %
1.22 %
|
Food & Drink |
23831
2988
|
18343
2221
|
4711
729
|
777
38
|
76.97 %
74.33 %
|
19.77 %
24.40 %
|
3.26 %
1.27 %
|
Home & Garden |
23312
3198
|
17980
2374
|
4540
790
|
792
34
|
77.13 %
74.23 %
|
19.47 %
24.70 %
|
3.40 %
1.06 %
|
Finance |
23923
3213
|
16799
2065
|
6164
1111
|
960
37
|
70.22 %
64.27 %
|
25.77 %
34.58 %
|
4.01 %
1.15 %
|
Health |
23647
3194
|
16819
2052
|
5992
1109
|
836
33
|
71.13 %
64.25 %
|
25.34 %
34.72 %
|
3.54 %
1.03 %
|
Pets |
23247
3075
|
17743
2277
|
4727
768
|
777
30
|
76.32 %
74.05 %
|
20.33 %
24.98 %
|
3.34 %
0.98 %
|
Sport & Fitness |
23624
3244
|
17188
2247
|
5563
961
|
873
36
|
72.76 %
69.27 %
|
23.55 %
29.62 %
|
3.70 %
1.11 %
|
Job & Career |
23504
3038
|
16991
2106
|
5623
898
|
890
34
|
72.29 %
69.32 %
|
23.92 %
29.56 %
|
3.79 %
1.12 %
|
Dating |
22826
3120
|
15700
1854
|
6211
1226
|
915
40
|
68.78 %
59.42 %
|
27.21 %
39.29 %
|
4.01 %
1.28 %
|
Other |
23262
3291
|
17790
2453
|
4669
810
|
803
28
|
76.48 %
74.54 %
|
20.07 %
24.61 %
|
3.45 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30357
3918
|
21360
2512
|
7767
1366
|
1230
40
|
70.36 %
64.11 %
|
25.59 %
34.86 %
|
4.05 %
1.02 %
|
Outlook Mail |
30491
4078
|
21784
2660
|
7570
1375
|
1137
43
|
71.44 %
65.23 %
|
24.83 %
33.72 %
|
3.73 %
1.05 %
|
Yahoo Mail |
30371
4200
|
22398
2966
|
6858
1187
|
1115
47
|
73.75 %
70.62 %
|
22.58 %
28.26 %
|
3.67 %
1.12 %
|
AOL Mail |
30327
4366
|
22438
3106
|
6835
1213
|
1054
47
|
73.99 %
71.14 %
|
22.54 %
27.78 %
|
3.48 %
1.08 %
|
Mail.com |
30738
4218
|
23025
3033
|
6637
1137
|
1076
48
|
74.91 %
71.91 %
|
21.59 %
26.96 %
|
3.50 %
1.14 %
|
Yandex Mail |
29898
4051
|
21625
2782
|
7120
1223
|
1153
46
|
72.33 %
68.67 %
|
23.81 %
30.19 %
|
3.86 %
1.14 %
|
GMX Mail |
30527
4002
|
22738
2712
|
6797
1243
|
992
47
|
74.48 %
67.77 %
|
22.27 %
31.06 %
|
3.25 %
1.17 %
|
Zoho Mail |
30249
3898
|
22955
2817
|
6267
1038
|
1027
43
|
75.89 %
72.27 %
|
20.72 %
26.63 %
|
3.40 %
1.10 %
|
ProtonMail |
30496
3953
|
23035
2797
|
6488
1112
|
973
44
|
75.53 %
70.76 %
|
21.27 %
28.13 %
|
3.19 %
1.11 %
|
Custom Mail |
30868
4154
|
23754
3064
|
6097
1049
|
1017
41
|
76.95 %
73.76 %
|
19.75 %
25.25 %
|
3.29 %
0.99 %
|
Compare MailerLite with other providers
Compare the email deliverability of MailerLite with other providers.
- MailerLite and ActiveCampaign comparison
- MailerLite and AWeber comparison
- MailerLite and Benchmark Email comparison
- MailerLite and CampaignMonitor comparison
- MailerLite and Clever Elements comparison
- MailerLite and CleverReach comparison
- MailerLite and Constant Contact comparison
- MailerLite and ConvertKit comparison
- MailerLite and GetResponse comparison
- MailerLite and HubSpot comparison
- MailerLite and Klick-Tipp comparison
- MailerLite and MailChimp comparison
- MailerLite and Mailify comparison
- MailerLite and Mailjet comparison
- MailerLite and Moosend comparison
- MailerLite and Newsletter2Go comparison
- MailerLite and Rapidmail comparison
- MailerLite and SendInBlue comparison
- MailerLite and SendPulse comparison