ConvertKit and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
346.335
344.884
|
262.677
257.236
|
71.415
75.035
|
12.243
12.613
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.84 %
74.59 %
|
20.62 %
21.76 %
|
3.54 %
3.66 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
26689
26532
|
21100
20562
|
4734
5067
|
855
903
|
79.06 %
77.50 %
|
17.74 %
19.10 %
|
3.20 %
3.40 %
|
Elektronics |
26779
26073
|
20461
19656
|
5437
5480
|
881
937
|
76.41 %
75.39 %
|
20.30 %
21.02 %
|
3.29 %
3.59 %
|
Entertainment |
26509
26224
|
20025
19629
|
5514
5716
|
970
879
|
75.54 %
74.85 %
|
20.80 %
21.80 %
|
3.66 %
3.35 %
|
Cosmetics & Beauty |
26782
26807
|
20256
19897
|
5578
5914
|
948
996
|
75.63 %
74.22 %
|
20.83 %
22.06 %
|
3.54 %
3.72 %
|
Food & Drink |
26780
26832
|
21051
20798
|
4855
5135
|
874
899
|
78.61 %
77.51 %
|
18.13 %
19.14 %
|
3.26 %
3.35 %
|
Home & Garden |
26567
26453
|
21009
20550
|
4713
4992
|
845
911
|
79.08 %
77.68 %
|
17.74 %
18.87 %
|
3.18 %
3.44 %
|
Finance |
26497
26992
|
19152
19143
|
6310
6728
|
1035
1121
|
72.28 %
70.92 %
|
23.81 %
24.93 %
|
3.91 %
4.15 %
|
Health |
26738
26771
|
19586
19260
|
6168
6529
|
984
982
|
73.25 %
71.94 %
|
23.07 %
24.39 %
|
3.68 %
3.67 %
|
Pets |
26769
26381
|
20960
20263
|
4941
5214
|
868
904
|
78.30 %
76.81 %
|
18.46 %
19.76 %
|
3.24 %
3.43 %
|
Sport & Fitness |
26704
26756
|
19957
19646
|
5735
6108
|
1012
1002
|
74.73 %
73.43 %
|
21.48 %
22.83 %
|
3.79 %
3.74 %
|
Job & Career |
26663
26752
|
19753
19465
|
5862
6221
|
1048
1066
|
74.08 %
72.76 %
|
21.99 %
23.25 %
|
3.93 %
3.98 %
|
Dating |
26642
25973
|
18837
18099
|
6736
6790
|
1069
1084
|
70.70 %
69.68 %
|
25.28 %
26.14 %
|
4.01 %
4.17 %
|
Other |
26216
26338
|
20530
20268
|
4832
5141
|
854
929
|
78.31 %
76.95 %
|
18.43 %
19.52 %
|
3.26 %
3.53 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34428
34315
|
25000
24428
|
8112
8477
|
1316
1410
|
72.62 %
71.19 %
|
23.56 %
24.70 %
|
3.82 %
4.11 %
|
Outlook Mail |
34332
34655
|
25098
24982
|
7893
8322
|
1341
1351
|
73.10 %
72.09 %
|
22.99 %
24.01 %
|
3.91 %
3.90 %
|
Yahoo Mail |
35250
34344
|
26683
25490
|
7321
7538
|
1246
1316
|
75.70 %
74.22 %
|
20.77 %
21.95 %
|
3.53 %
3.83 %
|
AOL Mail |
34621
34293
|
26179
25512
|
7184
7517
|
1258
1264
|
75.62 %
74.39 %
|
20.75 %
21.92 %
|
3.63 %
3.69 %
|
Mail.com |
33782
34834
|
26083
26267
|
6546
7287
|
1153
1280
|
77.21 %
75.41 %
|
19.38 %
20.92 %
|
3.41 %
3.67 %
|
Yandex Mail |
33991
34131
|
25277
24923
|
7412
7876
|
1302
1332
|
74.36 %
73.02 %
|
21.81 %
23.08 %
|
3.83 %
3.90 %
|
GMX Mail |
35006
34651
|
26623
26077
|
7175
7418
|
1208
1156
|
76.05 %
75.26 %
|
20.50 %
21.41 %
|
3.45 %
3.34 %
|
Zoho Mail |
35293
34301
|
27276
26223
|
6807
6876
|
1210
1202
|
77.28 %
76.45 %
|
19.29 %
20.05 %
|
3.43 %
3.50 %
|
ProtonMail |
34556
34507
|
26768
26328
|
6682
7063
|
1106
1116
|
77.46 %
76.30 %
|
19.34 %
20.47 %
|
3.20 %
3.23 %
|
Custom Mail |
35076
34853
|
27690
27006
|
6283
6661
|
1103
1186
|
78.94 %
77.49 %
|
17.91 %
19.11 %
|
3.14 %
3.40 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
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- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
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