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Moosend and Rapidmail Email Deliverability Comparison

  Moosend
  Rapidmail

In this comparison, the deliverability of Moosend and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Rapidmail.

Emails Sent Emails Inbox Emails Spam Emails Lost
  188.265
  188.175
  139.194
  137.092
  44.142
  46.406
  4.929
  4.677

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Rapidmail in this comparison.

Inbox (%) Spam (%) Lost (%)
  73.94 %
  72.85 %
  23.45 %
  24.66 %
  2.62 %
  2.49 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14693
  14529
  11418
  11124
  2921
  3096
  354
  309
  77.71 %
  76.56 %
  19.88 %
  21.31 %
  2.41 %
  2.13 %
Elektronics
  14342
  14137
  10645
  10331
  3346
  3473
  351
  333
  74.22 %
  73.08 %
  23.33 %
  24.57 %
  2.45 %
  2.36 %
Entertainment
  14144
  14246
  10471
  10362
  3296
  3532
  377
  352
  74.03 %
  72.74 %
  23.30 %
  24.79 %
  2.67 %
  2.47 %
Cosmetics & Beauty
  14615
  14557
  10766
  10537
  3470
  3640
  379
  380
  73.66 %
  72.38 %
  23.74 %
  25.01 %
  2.59 %
  2.61 %
Food & Drink
  14066
  14950
  10906
  11372
  2820
  3226
  340
  352
  77.53 %
  76.07 %
  20.05 %
  21.58 %
  2.42 %
  2.35 %
Home & Garden
  14561
  14446
  11308
  11084
  2883
  3046
  370
  316
  77.66 %
  76.73 %
  19.80 %
  21.09 %
  2.54 %
  2.19 %
Finance
  14566
  14208
  10184
  9791
  3971
  4029
  411
  388
  69.92 %
  68.91 %
  27.26 %
  28.36 %
  2.82 %
  2.73 %
Health
  14916
  14428
  10423
  9965
  4092
  4096
  401
  367
  69.88 %
  69.07 %
  27.43 %
  28.39 %
  2.69 %
  2.54 %
Pets
  14180
  14764
  10957
  11213
  2853
  3206
  370
  345
  77.27 %
  75.95 %
  20.12 %
  21.71 %
  2.61 %
  2.34 %
Sport & Fitness
  14395
  14789
  10559
  10656
  3448
  3744
  388
  389
  73.35 %
  72.05 %
  23.95 %
  25.32 %
  2.70 %
  2.63 %
Job & Career
  14789
  14533
  10789
  10394
  3583
  3744
  417
  395
  72.95 %
  71.52 %
  24.23 %
  25.76 %
  2.82 %
  2.72 %
Dating
  14774
  14330
  9807
  9407
  4559
  4534
  408
  389
  66.38 %
  65.65 %
  30.86 %
  31.64 %
  2.76 %
  2.71 %
Other
  14224
  14258
  10961
  10856
  2900
  3040
  363
  362
  77.06 %
  76.14 %
  20.39 %
  21.32 %
  2.55 %
  2.54 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than Rapidmail.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18955
  18741
  13205
  12905
  5229
  5347
  521
  489
  69.66 %
  68.86 %
  27.59 %
  28.53 %
  2.75 %
  2.61 %
Outlook Mail
  19218
  18788
  13595
  13128
  5061
  5166
  562
  494
  70.74 %
  69.87 %
  26.33 %
  27.50 %
  2.92 %
  2.63 %
Yahoo Mail
  18895
  18606
  14051
  13621
  4337
  4523
  507
  462
  74.36 %
  73.21 %
  22.95 %
  24.31 %
  2.68 %
  2.48 %
AOL Mail
  18993
  19116
  14134
  13972
  4357
  4652
  502
  492
  74.42 %
  73.09 %
  22.94 %
  24.34 %
  2.64 %
  2.57 %
Mail.com
  18700
  19115
  14110
  14163
  4084
  4463
  506
  489
  75.45 %
  74.09 %
  21.84 %
  23.35 %
  2.71 %
  2.56 %
Yandex Mail
  18761
  18824
  13618
  13493
  4613
  4836
  530
  495
  72.59 %
  71.68 %
  24.59 %
  25.69 %
  2.83 %
  2.63 %
GMX Mail
  18610
  18690
  13700
  13572
  4444
  4694
  466
  424
  73.62 %
  72.62 %
  23.88 %
  25.12 %
  2.50 %
  2.27 %
Zoho Mail
  19272
  19111
  14621
  14296
  4190
  4370
  461
  445
  75.87 %
  74.81 %
  21.74 %
  22.87 %
  2.39 %
  2.33 %
ProtonMail
  18541
  18798
  13948
  13904
  4145
  4447
  448
  447
  75.23 %
  73.97 %
  22.36 %
  23.66 %
  2.42 %
  2.38 %
Custom Mail
  18320
  18386
  14212
  14038
  3682
  3908
  426
  440
  77.58 %
  76.35 %
  20.10 %
  21.26 %
  2.33 %
  2.39 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.