Moosend and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Moosend and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
331.508 330.850	256.395 255.836	64.545 65.113	10.568 9.901

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.34 % 77.33 %	19.47 % 19.68 %	3.19 % 2.99 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	25753 25581	20756 20604	4284 4340	713 637	80.60 % 80.54 %	16.63 % 16.97 %	2.77 % 2.49 %
Elektronics	25242 25292	19682 19747	4800 4835	760 710	77.97 % 78.08 %	19.02 % 19.12 %	3.01 % 2.81 %
Entertainment	25184 25353	19466 19557	4890 5011	828 785	77.30 % 77.14 %	19.42 % 19.76 %	3.29 % 3.10 %
Cosmetics & Beauty	25596 25605	19740 19714	5049 5082	807 809	77.12 % 76.99 %	19.73 % 19.85 %	3.15 % 3.16 %
Food & Drink	25248 25886	20324 20729	4201 4458	723 699	80.50 % 80.08 %	16.64 % 17.22 %	2.86 % 2.70 %
Home & Garden	25647 25426	20633 20477	4251 4275	763 674	80.45 % 80.54 %	16.58 % 16.81 %	2.98 % 2.65 %
Finance	25524 25040	18830 18517	5753 5671	941 852	73.77 % 73.95 %	22.54 % 22.65 %	3.69 % 3.40 %
Health	26003 25229	19338 18793	5783 5622	882 814	74.37 % 74.49 %	22.24 % 22.28 %	3.39 % 3.23 %
Pets	25276 25619	20196 20396	4325 4528	755 695	79.90 % 79.61 %	17.11 % 17.67 %	2.99 % 2.71 %
Sport & Fitness	25082 25649	19166 19559	5097 5300	819 790	76.41 % 76.26 %	20.32 % 20.66 %	3.27 % 3.08 %
Job & Career	25855 25633	19569 19379	5383 5424	903 830	75.69 % 75.60 %	20.82 % 21.16 %	3.49 % 3.24 %
Dating	25690 25202	18460 18136	6343 6189	887 877	71.86 % 71.96 %	24.69 % 24.56 %	3.45 % 3.48 %
Other	25408 25335	20235 20228	4386 4378	787 729	79.64 % 79.84 %	17.26 % 17.28 %	3.10 % 2.88 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	33107 33066	24439 24518	7487 7472	1181 1076	73.82 % 74.15 %	22.61 % 22.60 %	3.57 % 3.25 %
Outlook Mail	33765 33119	25202 24709	7393 7297	1170 1113	74.64 % 74.61 %	21.90 % 22.03 %	3.47 % 3.36 %
Yahoo Mail	33322 32784	25754 25295	6491 6487	1077 1002	77.29 % 77.16 %	19.48 % 19.79 %	3.23 % 3.06 %
AOL Mail	33292 33417	25678 25748	6510 6634	1104 1035	77.13 % 77.05 %	19.55 % 19.85 %	3.32 % 3.10 %
Mail.com	32890 33319	25755 26052	6056 6300	1079 967	78.31 % 78.19 %	18.41 % 18.91 %	3.28 % 2.90 %
Yandex Mail	33288 33035	25218 25019	6929 6948	1141 1068	75.76 % 75.73 %	20.82 % 21.03 %	3.43 % 3.23 %
GMX Mail	33072 33057	25779 25731	6336 6398	957 928	77.95 % 77.84 %	19.16 % 19.35 %	2.89 % 2.81 %
Zoho Mail	33326 33412	26336 26383	6014 6078	976 951	79.03 % 78.96 %	18.05 % 18.19 %	2.93 % 2.85 %
ProtonMail	32754 32944	25923 26048	5877 6011	954 885	79.14 % 79.07 %	17.94 % 18.25 %	2.91 % 2.69 %
Custom Mail	32692 32697	26311 26333	5452 5488	929 876	80.48 % 80.54 %	16.68 % 16.78 %	2.84 % 2.68 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.