Moosend and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Moosend and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
113.138
113.949
|
77.479
71.091
|
33.606
39.710
|
2.053
3.148
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendInBlue in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
68.48 %
62.39 %
|
29.70 %
34.85 %
|
1.81 %
2.76 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8835
8813
|
6456
5942
|
2224
2630
|
155
241
|
73.07 %
67.42 %
|
25.17 %
29.84 %
|
1.75 %
2.73 %
|
Elektronics |
8526
8771
|
5801
5438
|
2571
3090
|
154
243
|
68.04 %
62.00 %
|
30.15 %
35.23 %
|
1.81 %
2.77 %
|
Entertainment |
8366
8983
|
5737
5544
|
2475
3190
|
154
249
|
68.58 %
61.72 %
|
29.58 %
35.51 %
|
1.84 %
2.77 %
|
Cosmetics & Beauty |
8842
8735
|
6023
5419
|
2653
3072
|
166
244
|
68.12 %
62.04 %
|
30.00 %
35.17 %
|
1.88 %
2.79 %
|
Food & Drink |
8432
9406
|
6149
6288
|
2136
2862
|
147
256
|
72.92 %
66.85 %
|
25.33 %
30.43 %
|
1.74 %
2.72 %
|
Home & Garden |
8662
8835
|
6339
5895
|
2165
2697
|
158
243
|
73.18 %
66.72 %
|
24.99 %
30.53 %
|
1.82 %
2.75 %
|
Finance |
8693
8472
|
5506
4842
|
3028
3397
|
159
233
|
63.34 %
57.15 %
|
34.83 %
40.10 %
|
1.83 %
2.75 %
|
Health |
9136
8826
|
5741
5022
|
3223
3561
|
172
243
|
62.84 %
56.90 %
|
35.28 %
40.35 %
|
1.88 %
2.75 %
|
Pets |
8448
8895
|
6188
5935
|
2106
2717
|
154
243
|
73.25 %
66.72 %
|
24.93 %
30.55 %
|
1.82 %
2.73 %
|
Sport & Fitness |
8642
8178
|
5909
5075
|
2575
2876
|
158
227
|
68.38 %
62.06 %
|
29.80 %
35.17 %
|
1.83 %
2.78 %
|
Job & Career |
8853
8683
|
6055
5388
|
2639
3053
|
159
242
|
68.39 %
62.05 %
|
29.81 %
35.16 %
|
1.80 %
2.79 %
|
Dating |
9048
8596
|
5240
4453
|
3643
3906
|
165
237
|
57.91 %
51.80 %
|
40.26 %
45.44 %
|
1.82 %
2.76 %
|
Other |
8655
8756
|
6335
5850
|
2168
2659
|
152
247
|
73.19 %
66.81 %
|
25.05 %
30.37 %
|
1.76 %
2.82 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11484
12119
|
7226
6872
|
4056
4910
|
202
337
|
62.92 %
56.70 %
|
35.32 %
40.51 %
|
1.76 %
2.78 %
|
Outlook Mail |
11576
10600
|
7516
6228
|
3851
4080
|
209
292
|
64.93 %
58.75 %
|
33.27 %
38.49 %
|
1.81 %
2.75 %
|
Yahoo Mail |
11324
10888
|
7888
6937
|
3227
3647
|
209
304
|
69.66 %
63.71 %
|
28.50 %
33.50 %
|
1.85 %
2.79 %
|
AOL Mail |
11481
11897
|
8030
7544
|
3245
4028
|
206
325
|
69.94 %
63.41 %
|
28.26 %
33.86 %
|
1.79 %
2.73 %
|
Mail.com |
11187
11371
|
7931
7348
|
3048
3709
|
208
314
|
70.89 %
64.62 %
|
27.25 %
32.62 %
|
1.86 %
2.76 %
|
Yandex Mail |
11219
11430
|
7586
7048
|
3426
4063
|
207
319
|
67.62 %
61.66 %
|
30.54 %
35.55 %
|
1.85 %
2.79 %
|
GMX Mail |
11129
11194
|
7432
6800
|
3490
4085
|
207
309
|
66.78 %
60.75 %
|
31.36 %
36.49 %
|
1.86 %
2.76 %
|
Zoho Mail |
11629
11196
|
8197
7238
|
3222
3652
|
210
306
|
70.49 %
64.65 %
|
27.71 %
32.62 %
|
1.81 %
2.73 %
|
ProtonMail |
10996
11640
|
7570
7320
|
3227
4002
|
199
318
|
68.84 %
62.89 %
|
29.35 %
34.38 %
|
1.81 %
2.73 %
|
Custom Mail |
11113
11614
|
8103
7756
|
2814
3534
|
196
324
|
72.91 %
66.78 %
|
25.32 %
30.43 %
|
1.76 %
2.79 %
|
Compare Moosend with other providers
Compare the email deliverability of Moosend with other providers.
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- Moosend and GetResponse comparison
- Moosend and HubSpot comparison
- Moosend and Klick-Tipp comparison
- Moosend and MailChimp comparison
- Moosend and MailerLite comparison
- Moosend and Mailify comparison
- Moosend and Mailjet comparison
- Moosend and Newsletter2Go comparison
- Moosend and Rapidmail comparison
- Moosend and SendInBlue comparison
- Moosend and SendPulse comparison