Moosend and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Moosend and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
372.652
373.154
|
290.100
280.139
|
70.398
79.229
|
12.154
13.786
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.85 %
75.07 %
|
18.89 %
21.23 %
|
3.26 %
3.69 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28994
28716
|
23497
22471
|
4674
5273
|
823
972
|
81.04 %
78.25 %
|
16.12 %
18.36 %
|
2.84 %
3.38 %
|
Elektronics |
28379
28635
|
22283
21701
|
5226
5929
|
870
1005
|
78.52 %
75.78 %
|
18.42 %
20.71 %
|
3.07 %
3.51 %
|
Entertainment |
28262
28745
|
21988
21469
|
5333
6226
|
941
1050
|
77.80 %
74.69 %
|
18.87 %
21.66 %
|
3.33 %
3.65 %
|
Cosmetics & Beauty |
28737
28662
|
22292
21403
|
5494
6130
|
951
1129
|
77.57 %
74.67 %
|
19.12 %
21.39 %
|
3.31 %
3.94 %
|
Food & Drink |
28382
29330
|
22967
22872
|
4590
5503
|
825
955
|
80.92 %
77.98 %
|
16.17 %
18.76 %
|
2.91 %
3.26 %
|
Home & Garden |
28867
29075
|
23348
22730
|
4644
5401
|
875
944
|
80.88 %
78.18 %
|
16.09 %
18.58 %
|
3.03 %
3.25 %
|
Finance |
28653
28724
|
21314
20582
|
6259
6921
|
1080
1221
|
74.39 %
71.65 %
|
21.84 %
24.09 %
|
3.77 %
4.25 %
|
Health |
29162
28737
|
21883
20783
|
6268
6808
|
1011
1146
|
75.04 %
72.32 %
|
21.49 %
23.69 %
|
3.47 %
3.99 %
|
Pets |
28458
28992
|
22835
22399
|
4755
5597
|
868
996
|
80.24 %
77.26 %
|
16.71 %
19.31 %
|
3.05 %
3.44 %
|
Sport & Fitness |
28255
28287
|
21735
21019
|
5574
6158
|
946
1110
|
76.92 %
74.31 %
|
19.73 %
21.77 %
|
3.35 %
3.92 %
|
Job & Career |
29103
28529
|
22150
20891
|
5914
6500
|
1039
1138
|
76.11 %
73.23 %
|
20.32 %
22.78 %
|
3.57 %
3.99 %
|
Dating |
28805
28327
|
20937
19895
|
6858
7316
|
1010
1116
|
72.69 %
70.23 %
|
23.81 %
25.83 %
|
3.51 %
3.94 %
|
Other |
28595
28395
|
22871
21924
|
4809
5467
|
915
1004
|
79.98 %
77.21 %
|
16.82 %
19.25 %
|
3.20 %
3.54 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
37292
38127
|
27785
27258
|
8155
9341
|
1352
1528
|
74.51 %
71.49 %
|
21.87 %
24.50 %
|
3.63 %
4.01 %
|
Outlook Mail |
37981
36633
|
28536
26696
|
8060
8489
|
1385
1448
|
75.13 %
72.87 %
|
21.22 %
23.17 %
|
3.65 %
3.95 %
|
Yahoo Mail |
37455
36922
|
29098
27694
|
7119
7838
|
1238
1390
|
77.69 %
75.01 %
|
19.01 %
21.23 %
|
3.31 %
3.76 %
|
AOL Mail |
37391
37682
|
29016
28061
|
7116
8159
|
1259
1462
|
77.60 %
74.47 %
|
19.03 %
21.65 %
|
3.37 %
3.88 %
|
Mail.com |
37098
37345
|
29213
28402
|
6643
7601
|
1242
1342
|
78.75 %
76.05 %
|
17.91 %
20.35 %
|
3.35 %
3.59 %
|
Yandex Mail |
37426
37238
|
28526
27334
|
7587
8444
|
1313
1460
|
76.22 %
73.40 %
|
20.27 %
22.68 %
|
3.51 %
3.92 %
|
GMX Mail |
37177
37207
|
29206
28212
|
6865
7720
|
1106
1275
|
78.56 %
75.82 %
|
18.47 %
20.75 %
|
2.97 %
3.43 %
|
Zoho Mail |
37366
37035
|
29715
28499
|
6533
7247
|
1118
1289
|
79.52 %
76.95 %
|
17.48 %
19.57 %
|
2.99 %
3.48 %
|
ProtonMail |
36817
37426
|
29352
28687
|
6377
7424
|
1088
1315
|
79.72 %
76.65 %
|
17.32 %
19.84 %
|
2.96 %
3.51 %
|
Custom Mail |
36649
37539
|
29653
29296
|
5943
6966
|
1053
1277
|
80.91 %
78.04 %
|
16.22 %
18.56 %
|
2.87 %
3.40 %
|
Compare Moosend with other providers
Compare the email deliverability of Moosend with other providers.
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- Moosend and GetResponse comparison
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- Moosend and Klick-Tipp comparison
- Moosend and MailChimp comparison
- Moosend and MailerLite comparison
- Moosend and Mailify comparison
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- Moosend and Newsletter2Go comparison
- Moosend and Rapidmail comparison
- Moosend and SendInBlue comparison
- Moosend and SendPulse comparison