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Moosend and SendPulse Email Deliverability Comparison

  Moosend
  SendPulse

In this comparison, the deliverability of Moosend and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendPulse.

Emails Sent Emails Inbox Emails Spam Emails Lost
  331.508
  333.310
  256.395
  247.797
  64.545
  73.920
  10.568
  11.593

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendPulse in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.34 %
  74.34 %
  19.47 %
  22.18 %
  3.19 %
  3.48 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  25753
  26163
  20756
  20245
  4284
  5083
  713
  835
  80.60 %
  77.38 %
  16.63 %
  19.43 %
  2.77 %
  3.19 %
Elektronics
  25242
  25677
  19682
  19199
  4800
  5607
  760
  871
  77.97 %
  74.77 %
  19.02 %
  21.84 %
  3.01 %
  3.39 %
Entertainment
  25184
  26025
  19466
  19286
  4890
  5875
  828
  864
  77.30 %
  74.11 %
  19.42 %
  22.57 %
  3.29 %
  3.32 %
Cosmetics & Beauty
  25596
  25134
  19740
  18681
  5049
  5554
  807
  899
  77.12 %
  74.33 %
  19.73 %
  22.10 %
  3.15 %
  3.58 %
Food & Drink
  25248
  25380
  20324
  19621
  4201
  4934
  723
  825
  80.50 %
  77.31 %
  16.64 %
  19.44 %
  2.86 %
  3.25 %
Home & Garden
  25647
  25465
  20633
  19740
  4251
  4931
  763
  794
  80.45 %
  77.52 %
  16.58 %
  19.36 %
  2.98 %
  3.12 %
Finance
  25524
  25599
  18830
  18197
  5753
  6492
  941
  910
  73.77 %
  71.08 %
  22.54 %
  25.36 %
  3.69 %
  3.55 %
Health
  26003
  25734
  19338
  18422
  5783
  6351
  882
  961
  74.37 %
  71.59 %
  22.24 %
  24.68 %
  3.39 %
  3.73 %
Pets
  25276
  25704
  20196
  19700
  4325
  5118
  755
  886
  79.90 %
  76.64 %
  17.11 %
  19.91 %
  2.99 %
  3.45 %
Sport & Fitness
  25082
  25277
  19166
  18505
  5097
  5775
  819
  997
  76.41 %
  73.21 %
  20.32 %
  22.85 %
  3.27 %
  3.94 %
Job & Career
  25855
  25341
  19569
  18403
  5383
  5998
  903
  940
  75.69 %
  72.62 %
  20.82 %
  23.67 %
  3.49 %
  3.71 %
Dating
  25690
  25721
  18460
  17817
  6343
  6907
  887
  997
  71.86 %
  69.27 %
  24.69 %
  26.85 %
  3.45 %
  3.88 %
Other
  25408
  26090
  20235
  19981
  4386
  5295
  787
  814
  79.64 %
  76.58 %
  17.26 %
  20.30 %
  3.10 %
  3.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than SendPulse.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  33107
  34116
  24439
  24186
  7487
  8683
  1181
  1247
  73.82 %
  70.89 %
  22.61 %
  25.45 %
  3.57 %
  3.66 %
Outlook Mail
  33765
  33441
  25202
  24010
  7393
  8200
  1170
  1231
  74.64 %
  71.80 %
  21.90 %
  24.52 %
  3.47 %
  3.68 %
Yahoo Mail
  33322
  33231
  25754
  24698
  6491
  7361
  1077
  1172
  77.29 %
  74.32 %
  19.48 %
  22.15 %
  3.23 %
  3.53 %
AOL Mail
  33292
  33125
  25678
  24556
  6510
  7359
  1104
  1210
  77.13 %
  74.13 %
  19.55 %
  22.22 %
  3.32 %
  3.65 %
Mail.com
  32890
  33190
  25755
  25043
  6056
  6999
  1079
  1148
  78.31 %
  75.45 %
  18.41 %
  21.09 %
  3.28 %
  3.46 %
Yandex Mail
  33288
  33454
  25218
  24299
  6929
  7883
  1141
  1272
  75.76 %
  72.63 %
  20.82 %
  23.56 %
  3.43 %
  3.80 %
GMX Mail
  33072
  33195
  25779
  24806
  6336
  7277
  957
  1112
  77.95 %
  74.73 %
  19.16 %
  21.92 %
  2.89 %
  3.35 %
Zoho Mail
  33326
  33190
  26336
  25362
  6014
  6779
  976
  1049
  79.03 %
  76.41 %
  18.05 %
  20.42 %
  2.93 %
  3.16 %
ProtonMail
  32754
  33020
  25923
  25123
  5877
  6843
  954
  1054
  79.14 %
  76.08 %
  17.94 %
  20.72 %
  2.91 %
  3.19 %
Custom Mail
  32692
  33348
  26311
  25714
  5452
  6536
  929
  1098
  80.48 %
  77.11 %
  16.68 %
  19.60 %
  2.84 %
  3.29 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.