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ConvertKit and Moosend Email Deliverability Comparison

  ConvertKit
  Moosend

In this comparison, the deliverability of ConvertKit and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for ConvertKit.

Emails Sent Emails Inbox Emails Spam Emails Lost
  113.211
  113.138
  72.588
  77.479
  37.678
  33.606
  2.945
  2.053

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats ConvertKit in this comparison.

Inbox Rate Spam Rate Lost Rate
  64.12 %
  68.48 %
  33.28 %
  29.70 %
  2.60 %
  1.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8673
  8835
  5962
  6456
  2486
  2224
  225
  155
  68.74 %
  73.07 %
  28.66 %
  25.17 %
  2.59 %
  1.75 %
Elektronics
  8990
  8526
  5732
  5801
  3020
  2571
  238
  154
  63.76 %
  68.04 %
  33.59 %
  30.15 %
  2.65 %
  1.81 %
Entertainment
  8674
  8366
  5517
  5737
  2930
  2475
  227
  154
  63.60 %
  68.58 %
  33.78 %
  29.58 %
  2.62 %
  1.84 %
Cosmetics & Beauty
  8904
  8842
  5694
  6023
  2976
  2653
  234
  166
  63.95 %
  68.12 %
  33.42 %
  30.00 %
  2.63 %
  1.88 %
Food & Drink
  9162
  8432
  6266
  6149
  2655
  2136
  241
  147
  68.39 %
  72.92 %
  28.98 %
  25.33 %
  2.63 %
  1.74 %
Home & Garden
  8425
  8662
  5784
  6339
  2424
  2165
  217
  158
  68.65 %
  73.18 %
  28.77 %
  24.99 %
  2.58 %
  1.82 %
Finance
  8697
  8693
  5104
  5506
  3366
  3028
  227
  159
  58.69 %
  63.34 %
  38.70 %
  34.83 %
  2.61 %
  1.83 %
Health
  8791
  9136
  5185
  5741
  3378
  3223
  228
  172
  58.98 %
  62.84 %
  38.43 %
  35.28 %
  2.59 %
  1.88 %
Pets
  8685
  8448
  5969
  6188
  2494
  2106
  222
  154
  68.73 %
  73.25 %
  28.72 %
  24.93 %
  2.56 %
  1.82 %
Sport & Fitness
  8689
  8642
  5536
  5909
  2925
  2575
  228
  158
  63.71 %
  68.38 %
  33.66 %
  29.80 %
  2.62 %
  1.83 %
Job & Career
  8489
  8853
  5411
  6055
  2858
  2639
  220
  159
  63.74 %
  68.39 %
  33.67 %
  29.81 %
  2.59 %
  1.80 %
Dating
  8610
  9048
  4639
  5240
  3751
  3643
  220
  165
  53.88 %
  57.91 %
  43.57 %
  40.26 %
  2.56 %
  1.82 %
Other
  8422
  8655
  5789
  6335
  2415
  2168
  218
  152
  68.74 %
  73.19 %
  28.67 %
  25.05 %
  2.59 %
  1.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than ConvertKit.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11210
  11484
  6574
  7226
  4344
  4056
  292
  202
  58.64 %
  62.92 %
  38.75 %
  35.32 %
  2.60 %
  1.76 %
Outlook Mail
  11198
  11576
  6769
  7516
  4135
  3851
  294
  209
  60.45 %
  64.93 %
  36.93 %
  33.27 %
  2.63 %
  1.81 %
Yahoo Mail
  11680
  11324
  7635
  7888
  3749
  3227
  296
  209
  65.37 %
  69.66 %
  32.10 %
  28.50 %
  2.53 %
  1.85 %
AOL Mail
  11258
  11481
  7354
  8030
  3614
  3245
  290
  206
  65.32 %
  69.94 %
  32.10 %
  28.26 %
  2.58 %
  1.79 %
Mail.com
  10682
  11187
  7140
  7931
  3266
  3048
  276
  208
  66.84 %
  70.89 %
  30.57 %
  27.25 %
  2.58 %
  1.86 %
Yandex Mail
  10699
  11219
  6777
  7586
  3648
  3426
  274
  207
  63.34 %
  67.62 %
  34.10 %
  30.54 %
  2.56 %
  1.85 %
GMX Mail
  11747
  11129
  7326
  7432
  4101
  3490
  320
  207
  62.36 %
  66.78 %
  34.91 %
  31.36 %
  2.72 %
  1.86 %
Zoho Mail
  11877
  11629
  7861
  8197
  3703
  3222
  313
  210
  66.19 %
  70.49 %
  31.18 %
  27.71 %
  2.64 %
  1.81 %
ProtonMail
  11329
  10996
  7272
  7570
  3763
  3227
  294
  199
  64.19 %
  68.84 %
  33.22 %
  29.35 %
  2.60 %
  1.81 %
Custom Mail
  11531
  11113
  7880
  8103
  3355
  2814
  296
  196
  68.34 %
  72.91 %
  29.10 %
  25.32 %
  2.57 %
  1.76 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.