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Rapidmail and SendInBlue Email Deliverability Comparison

  Rapidmail
  SendInBlue

In this comparison, the deliverability of Rapidmail and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for SendInBlue.

Emails Sent Emails Inbox Emails Spam Emails Lost
  104.493
  106.226
  68.831
  66.206
  33.878
  37.070
  1.784
  2.950

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats SendInBlue in this comparison.

Inbox Rate Spam Rate Lost Rate
  65.87 %
  62.33 %
  32.42 %
  34.90 %
  1.71 %
  2.78 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8282
  8200
  5836
  5520
  2307
  2455
  139
  225
  70.47 %
  67.32 %
  27.86 %
  29.94 %
  1.68 %
  2.74 %
Elektronics
  7834
  8366
  5134
  5182
  2570
  2950
  130
  234
  65.53 %
  61.94 %
  32.81 %
  35.26 %
  1.66 %
  2.80 %
Entertainment
  7678
  8408
  5020
  5185
  2527
  2990
  131
  233
  65.38 %
  61.67 %
  32.91 %
  35.56 %
  1.71 %
  2.77 %
Cosmetics & Beauty
  8092
  8170
  5284
  5062
  2666
  2879
  142
  229
  65.30 %
  61.96 %
  32.95 %
  35.24 %
  1.75 %
  2.80 %
Food & Drink
  8653
  8694
  6079
  5808
  2432
  2649
  142
  237
  70.25 %
  66.80 %
  28.11 %
  30.47 %
  1.64 %
  2.73 %
Home & Garden
  7952
  8132
  5597
  5421
  2224
  2487
  131
  224
  70.38 %
  66.66 %
  27.97 %
  30.58 %
  1.65 %
  2.75 %
Finance
  7741
  7801
  4691
  4455
  2914
  3131
  136
  215
  60.60 %
  57.11 %
  37.64 %
  40.14 %
  1.76 %
  2.76 %
Health
  7963
  8158
  4802
  4643
  3026
  3290
  135
  225
  60.30 %
  56.91 %
  38.00 %
  40.33 %
  1.70 %
  2.76 %
Pets
  8184
  8299
  5733
  5536
  2311
  2534
  140
  229
  70.05 %
  66.71 %
  28.24 %
  30.53 %
  1.71 %
  2.76 %
Sport & Fitness
  8303
  7665
  5430
  4752
  2724
  2698
  149
  215
  65.40 %
  62.00 %
  32.81 %
  35.20 %
  1.79 %
  2.80 %
Job & Career
  8072
  8084
  5307
  5007
  2634
  2849
  131
  228
  65.75 %
  61.94 %
  32.63 %
  35.24 %
  1.62 %
  2.82 %
Dating
  7919
  8072
  4391
  4177
  3385
  3671
  143
  224
  55.45 %
  51.75 %
  42.75 %
  45.48 %
  1.81 %
  2.78 %
Other
  7820
  8177
  5527
  5458
  2158
  2487
  135
  232
  70.68 %
  66.75 %
  27.60 %
  30.41 %
  1.73 %
  2.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than SendInBlue.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  10011
  11233
  6007
  6364
  3839
  4554
  165
  315
  60.00 %
  56.65 %
  38.35 %
  40.54 %
  1.65 %
  2.80 %
Outlook Mail
  10336
  9763
  6418
  5732
  3739
  3762
  179
  269
  62.09 %
  58.71 %
  36.17 %
  38.53 %
  1.73 %
  2.76 %
Yahoo Mail
  10499
  10243
  7060
  6513
  3267
  3442
  172
  288
  67.24 %
  63.58 %
  31.12 %
  33.60 %
  1.64 %
  2.81 %
AOL Mail
  10751
  11042
  7234
  6992
  3336
  3748
  181
  302
  67.29 %
  63.32 %
  31.03 %
  33.94 %
  1.68 %
  2.74 %
Mail.com
  10822
  10605
  7371
  6842
  3264
  3467
  187
  296
  68.11 %
  64.52 %
  30.16 %
  32.69 %
  1.73 %
  2.79 %
Yandex Mail
  10352
  10644
  6733
  6561
  3440
  3785
  179
  298
  65.04 %
  61.64 %
  33.23 %
  35.56 %
  1.73 %
  2.80 %
GMX Mail
  10418
  10416
  6705
  6323
  3540
  3804
  173
  289
  64.36 %
  60.70 %
  33.98 %
  36.52 %
  1.66 %
  2.77 %
Zoho Mail
  10807
  10543
  7355
  6813
  3269
  3441
  183
  289
  68.06 %
  64.62 %
  30.25 %
  32.64 %
  1.69 %
  2.74 %
ProtonMail
  10338
  10930
  6827
  6862
  3326
  3768
  185
  300
  66.04 %
  62.78 %
  32.17 %
  34.47 %
  1.79 %
  2.74 %
Custom Mail
  10159
  10807
  7121
  7204
  2858
  3299
  180
  304
  70.10 %
  66.66 %
  28.13 %
  30.53 %
  1.77 %
  2.81 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.