Language

Benchmark Email and Rapidmail Email Deliverability Comparison

  Benchmark Email
  Rapidmail

In this comparison, the deliverability of Benchmark Email and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  106.126
  104.493
  65.390
  68.831
  37.257
  33.878
  3.479
  1.784

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Benchmark Email in this comparison.

Inbox Rate Spam Rate Lost Rate
  61.62 %
  65.87 %
  35.11 %
  32.42 %
  3.28 %
  1.71 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  7922
  8282
  5235
  5836
  2422
  2307
  265
  139
  66.08 %
  70.47 %
  30.57 %
  27.86 %
  3.35 %
  1.68 %
Elektronics
  8490
  7834
  5188
  5134
  3023
  2570
  279
  130
  61.11 %
  65.53 %
  35.61 %
  32.81 %
  3.29 %
  1.66 %
Entertainment
  7761
  7678
  4750
  5020
  2763
  2527
  248
  131
  61.20 %
  65.38 %
  35.60 %
  32.91 %
  3.20 %
  1.71 %
Cosmetics & Beauty
  8117
  8092
  4985
  5284
  2866
  2666
  266
  142
  61.41 %
  65.30 %
  35.31 %
  32.95 %
  3.28 %
  1.75 %
Food & Drink
  8331
  8653
  5538
  6079
  2519
  2432
  274
  142
  66.47 %
  70.25 %
  30.24 %
  28.11 %
  3.29 %
  1.64 %
Home & Garden
  8293
  7952
  5521
  5597
  2499
  2224
  273
  131
  66.57 %
  70.38 %
  30.13 %
  27.97 %
  3.29 %
  1.65 %
Finance
  8331
  7741
  4694
  4691
  3369
  2914
  268
  136
  56.34 %
  60.60 %
  40.44 %
  37.64 %
  3.22 %
  1.76 %
Health
  8564
  7963
  4814
  4802
  3475
  3026
  275
  135
  56.21 %
  60.30 %
  40.58 %
  38.00 %
  3.21 %
  1.70 %
Pets
  8213
  8184
  5434
  5733
  2508
  2311
  271
  140
  66.16 %
  70.05 %
  30.54 %
  28.24 %
  3.30 %
  1.71 %
Sport & Fitness
  7612
  8303
  4657
  5430
  2707
  2724
  248
  149
  61.18 %
  65.40 %
  35.56 %
  32.81 %
  3.26 %
  1.79 %
Job & Career
  8405
  8072
  5148
  5307
  2970
  2634
  287
  131
  61.25 %
  65.75 %
  35.34 %
  32.63 %
  3.41 %
  1.62 %
Dating
  7919
  7919
  4034
  4391
  3633
  3385
  252
  143
  50.94 %
  55.45 %
  45.88 %
  42.75 %
  3.18 %
  1.81 %
Other
  8168
  7820
  5392
  5527
  2503
  2158
  273
  135
  66.01 %
  70.68 %
  30.64 %
  27.60 %
  3.34 %
  1.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  10416
  10011
  5831
  6007
  4236
  3839
  349
  165
  55.98 %
  60.00 %
  40.67 %
  38.35 %
  3.35 %
  1.65 %
Outlook Mail
  11152
  10336
  6448
  6418
  4333
  3739
  371
  179
  57.82 %
  62.09 %
  38.85 %
  36.17 %
  3.33 %
  1.73 %
Yahoo Mail
  10379
  10499
  6552
  7060
  3493
  3267
  334
  172
  63.13 %
  67.24 %
  33.65 %
  31.12 %
  3.22 %
  1.64 %
AOL Mail
  10594
  10751
  6677
  7234
  3579
  3336
  338
  181
  63.03 %
  67.29 %
  33.78 %
  31.03 %
  3.19 %
  1.68 %
Mail.com
  10674
  10822
  6809
  7371
  3508
  3264
  357
  187
  63.79 %
  68.11 %
  32.86 %
  30.16 %
  3.34 %
  1.73 %
Yandex Mail
  10685
  10352
  6508
  6733
  3828
  3440
  349
  179
  60.91 %
  65.04 %
  35.83 %
  33.23 %
  3.27 %
  1.73 %
GMX Mail
  10769
  10418
  6453
  6705
  3961
  3540
  355
  173
  59.92 %
  64.36 %
  36.78 %
  33.98 %
  3.30 %
  1.66 %
Zoho Mail
  10540
  10807
  6747
  7355
  3450
  3269
  343
  183
  64.01 %
  68.06 %
  32.73 %
  30.25 %
  3.25 %
  1.69 %
ProtonMail
  10581
  10338
  6569
  6827
  3664
  3326
  348
  185
  62.08 %
  66.04 %
  34.63 %
  32.17 %
  3.29 %
  1.79 %
Custom Mail
  10336
  10159
  6796
  7121
  3205
  2858
  335
  180
  65.75 %
  70.10 %
  31.01 %
  28.13 %
  3.24 %
  1.77 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.