ConvertKit and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
373.701
40.838
|
284.997
28.449
|
75.361
11.943
|
13.343
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.26 %
69.66 %
|
20.17 %
29.24 %
|
3.57 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28750
3108
|
22833
2310
|
4987
763
|
930
35
|
79.42 %
74.32 %
|
17.35 %
24.55 %
|
3.23 %
1.13 %
|
Elektronics |
28785
3168
|
22114
2203
|
5712
930
|
959
35
|
76.82 %
69.54 %
|
19.84 %
29.36 %
|
3.33 %
1.10 %
|
Entertainment |
28637
3097
|
21765
2149
|
5823
920
|
1049
28
|
76.00 %
69.39 %
|
20.33 %
29.71 %
|
3.66 %
0.90 %
|
Cosmetics & Beauty |
28895
3104
|
21968
2138
|
5886
928
|
1041
38
|
76.03 %
68.88 %
|
20.37 %
29.90 %
|
3.60 %
1.22 %
|
Food & Drink |
28844
2988
|
22793
2221
|
5108
729
|
943
38
|
79.02 %
74.33 %
|
17.71 %
24.40 %
|
3.27 %
1.27 %
|
Home & Garden |
28647
3198
|
22749
2374
|
4972
790
|
926
34
|
79.41 %
74.23 %
|
17.36 %
24.70 %
|
3.23 %
1.06 %
|
Finance |
28648
3213
|
20851
2065
|
6664
1111
|
1133
37
|
72.78 %
64.27 %
|
23.26 %
34.58 %
|
3.95 %
1.15 %
|
Health |
28814
3194
|
21234
2052
|
6493
1109
|
1087
33
|
73.69 %
64.25 %
|
22.53 %
34.72 %
|
3.77 %
1.03 %
|
Pets |
28889
3075
|
22719
2277
|
5226
768
|
944
30
|
78.64 %
74.05 %
|
18.09 %
24.98 %
|
3.27 %
0.98 %
|
Sport & Fitness |
28864
3244
|
21687
2247
|
6070
961
|
1107
36
|
75.14 %
69.27 %
|
21.03 %
29.62 %
|
3.84 %
1.11 %
|
Job & Career |
28792
3038
|
21451
2106
|
6210
898
|
1131
34
|
74.50 %
69.32 %
|
21.57 %
29.56 %
|
3.93 %
1.12 %
|
Dating |
28735
3120
|
20501
1854
|
7076
1226
|
1158
40
|
71.35 %
59.42 %
|
24.63 %
39.29 %
|
4.03 %
1.28 %
|
Other |
28401
3291
|
22332
2453
|
5134
810
|
935
28
|
78.63 %
74.54 %
|
18.08 %
24.61 %
|
3.29 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
37198
3918
|
27195
2512
|
8566
1366
|
1437
40
|
73.11 %
64.11 %
|
23.03 %
34.86 %
|
3.86 %
1.02 %
|
Outlook Mail |
36930
4078
|
27150
2660
|
8313
1375
|
1467
43
|
73.52 %
65.23 %
|
22.51 %
33.72 %
|
3.97 %
1.05 %
|
Yahoo Mail |
38003
4200
|
28918
2966
|
7743
1187
|
1342
47
|
76.09 %
70.62 %
|
20.37 %
28.26 %
|
3.53 %
1.12 %
|
AOL Mail |
37373
4366
|
28401
3106
|
7602
1213
|
1370
47
|
75.99 %
71.14 %
|
20.34 %
27.78 %
|
3.67 %
1.08 %
|
Mail.com |
36561
4218
|
28351
3033
|
6936
1137
|
1274
48
|
77.54 %
71.91 %
|
18.97 %
26.96 %
|
3.48 %
1.14 %
|
Yandex Mail |
36716
4051
|
27435
2782
|
7847
1223
|
1434
46
|
74.72 %
68.67 %
|
21.37 %
30.19 %
|
3.91 %
1.14 %
|
GMX Mail |
37781
4002
|
28919
2712
|
7541
1243
|
1321
47
|
76.54 %
67.77 %
|
19.96 %
31.06 %
|
3.50 %
1.17 %
|
Zoho Mail |
38040
3898
|
29560
2817
|
7168
1038
|
1312
43
|
77.71 %
72.27 %
|
18.84 %
26.63 %
|
3.45 %
1.10 %
|
ProtonMail |
37303
3953
|
29086
2797
|
7024
1112
|
1193
44
|
77.97 %
70.76 %
|
18.83 %
28.13 %
|
3.20 %
1.11 %
|
Custom Mail |
37796
4154
|
29982
3064
|
6621
1049
|
1193
41
|
79.33 %
73.76 %
|
17.52 %
25.25 %
|
3.16 %
0.99 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
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