ConvertKit and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
339.295
40.838
|
256.993
28.449
|
70.355
11.943
|
11.947
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.74 %
69.66 %
|
20.74 %
29.24 %
|
3.52 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
26161
3108
|
20662
2310
|
4667
763
|
832
35
|
78.98 %
74.32 %
|
17.84 %
24.55 %
|
3.18 %
1.13 %
|
Elektronics |
26232
3168
|
20008
2203
|
5360
930
|
864
35
|
76.27 %
69.54 %
|
20.43 %
29.36 %
|
3.29 %
1.10 %
|
Entertainment |
25942
3097
|
19570
2149
|
5431
920
|
941
28
|
75.44 %
69.39 %
|
20.94 %
29.71 %
|
3.63 %
0.90 %
|
Cosmetics & Beauty |
26264
3104
|
19840
2138
|
5502
928
|
922
38
|
75.54 %
68.88 %
|
20.95 %
29.90 %
|
3.51 %
1.22 %
|
Food & Drink |
26247
2988
|
20609
2221
|
4788
729
|
850
38
|
78.52 %
74.33 %
|
18.24 %
24.40 %
|
3.24 %
1.27 %
|
Home & Garden |
25966
3198
|
20512
2374
|
4629
790
|
825
34
|
79.00 %
74.23 %
|
17.83 %
24.70 %
|
3.18 %
1.06 %
|
Finance |
25943
3213
|
18715
2065
|
6217
1111
|
1011
37
|
72.14 %
64.27 %
|
23.96 %
34.58 %
|
3.90 %
1.15 %
|
Health |
26241
3194
|
19191
2052
|
6087
1109
|
963
33
|
73.13 %
64.25 %
|
23.20 %
34.72 %
|
3.67 %
1.03 %
|
Pets |
26221
3075
|
20508
2277
|
4863
768
|
850
30
|
78.21 %
74.05 %
|
18.55 %
24.98 %
|
3.24 %
0.98 %
|
Sport & Fitness |
26169
3244
|
19533
2247
|
5647
961
|
989
36
|
74.64 %
69.27 %
|
21.58 %
29.62 %
|
3.78 %
1.11 %
|
Job & Career |
26151
3038
|
19356
2106
|
5773
898
|
1022
34
|
74.02 %
69.32 %
|
22.08 %
29.56 %
|
3.91 %
1.12 %
|
Dating |
26063
3120
|
18389
1854
|
6634
1226
|
1040
40
|
70.56 %
59.42 %
|
25.45 %
39.29 %
|
3.99 %
1.28 %
|
Other |
25695
3291
|
20100
2453
|
4757
810
|
838
28
|
78.23 %
74.54 %
|
18.51 %
24.61 %
|
3.26 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
33717
3918
|
24439
2512
|
7990
1366
|
1288
40
|
72.48 %
64.11 %
|
23.70 %
34.86 %
|
3.82 %
1.02 %
|
Outlook Mail |
33635
4078
|
24543
2660
|
7777
1375
|
1315
43
|
72.97 %
65.23 %
|
23.12 %
33.72 %
|
3.91 %
1.05 %
|
Yahoo Mail |
34583
4200
|
26148
2966
|
7218
1187
|
1217
47
|
75.61 %
70.62 %
|
20.87 %
28.26 %
|
3.52 %
1.12 %
|
AOL Mail |
33904
4366
|
25617
3106
|
7066
1213
|
1221
47
|
75.56 %
71.14 %
|
20.84 %
27.78 %
|
3.60 %
1.08 %
|
Mail.com |
33109
4218
|
25536
3033
|
6447
1137
|
1126
48
|
77.13 %
71.91 %
|
19.47 %
26.96 %
|
3.40 %
1.14 %
|
Yandex Mail |
33257
4051
|
24696
2782
|
7290
1223
|
1271
46
|
74.26 %
68.67 %
|
21.92 %
30.19 %
|
3.82 %
1.14 %
|
GMX Mail |
34311
4002
|
26068
2712
|
7076
1243
|
1167
47
|
75.98 %
67.77 %
|
20.62 %
31.06 %
|
3.40 %
1.17 %
|
Zoho Mail |
34595
3898
|
26699
2817
|
6712
1038
|
1184
43
|
77.18 %
72.27 %
|
19.40 %
26.63 %
|
3.42 %
1.10 %
|
ProtonMail |
33802
3953
|
26136
2797
|
6587
1112
|
1079
44
|
77.32 %
70.76 %
|
19.49 %
28.13 %
|
3.19 %
1.11 %
|
Custom Mail |
34382
4154
|
27111
3064
|
6192
1049
|
1079
41
|
78.85 %
73.76 %
|
18.01 %
25.25 %
|
3.14 %
0.99 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
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