Benchmark Email and ConvertKit Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
403.511
394.406
|
304.350
302.081
|
83.475
78.208
|
15.686
14.117
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.43 %
76.59 %
|
20.69 %
19.83 %
|
3.89 %
3.58 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
30861
30362
|
24225
24204
|
5527
5178
|
1109
980
|
78.50 %
79.72 %
|
17.91 %
17.05 %
|
3.59 %
3.23 %
|
Elektronics |
31374
30287
|
23774
23385
|
6413
5902
|
1187
1000
|
75.78 %
77.21 %
|
20.44 %
19.49 %
|
3.78 %
3.30 %
|
Entertainment |
30491
30255
|
23046
23092
|
6288
6045
|
1157
1118
|
75.58 %
76.32 %
|
20.62 %
19.98 %
|
3.79 %
3.70 %
|
Cosmetics & Beauty |
30786
30425
|
23186
23232
|
6391
6099
|
1209
1094
|
75.31 %
76.36 %
|
20.76 %
20.05 %
|
3.93 %
3.60 %
|
Food & Drink |
31039
30373
|
24340
24085
|
5595
5283
|
1104
1005
|
78.42 %
79.30 %
|
18.03 %
17.39 %
|
3.56 %
3.31 %
|
Home & Garden |
31225
30268
|
24572
24131
|
5576
5167
|
1077
970
|
78.69 %
79.72 %
|
17.86 %
17.07 %
|
3.45 %
3.20 %
|
Finance |
31404
30282
|
22603
22132
|
7456
6922
|
1345
1228
|
71.97 %
73.09 %
|
23.74 %
22.86 %
|
4.28 %
4.06 %
|
Health |
31637
30386
|
23007
22511
|
7350
6731
|
1280
1144
|
72.72 %
74.08 %
|
23.23 %
22.15 %
|
4.05 %
3.76 %
|
Pets |
31017
30515
|
24086
24072
|
5839
5436
|
1092
1007
|
77.65 %
78.89 %
|
18.83 %
17.81 %
|
3.52 %
3.30 %
|
Sport & Fitness |
30330
30484
|
22630
23007
|
6466
6312
|
1234
1165
|
74.61 %
75.47 %
|
21.32 %
20.71 %
|
4.07 %
3.82 %
|
Job & Career |
31369
30364
|
22971
22710
|
6991
6456
|
1407
1198
|
73.23 %
74.79 %
|
22.29 %
21.26 %
|
4.49 %
3.95 %
|
Dating |
30965
30301
|
21909
21762
|
7751
7322
|
1305
1217
|
70.75 %
71.82 %
|
25.03 %
24.16 %
|
4.21 %
4.02 %
|
Other |
31013
30104
|
24001
23758
|
5832
5355
|
1180
991
|
77.39 %
78.92 %
|
18.81 %
17.79 %
|
3.80 %
3.29 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than ConvertKit.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39730
39282
|
28663
28873
|
9308
8892
|
1759
1517
|
72.14 %
73.50 %
|
23.43 %
22.64 %
|
4.43 %
3.86 %
|
Outlook Mail |
40426
38997
|
29325
28821
|
9386
8633
|
1715
1543
|
72.54 %
73.91 %
|
23.22 %
22.14 %
|
4.24 %
3.96 %
|
Yahoo Mail |
40091
40103
|
30189
30633
|
8311
8046
|
1591
1424
|
75.30 %
76.39 %
|
20.73 %
20.06 %
|
3.97 %
3.55 %
|
AOL Mail |
40345
39425
|
30298
30059
|
8439
7908
|
1608
1458
|
75.10 %
76.24 %
|
20.92 %
20.06 %
|
3.99 %
3.70 %
|
Mail.com |
40411
38624
|
30878
30060
|
8027
7211
|
1506
1353
|
76.41 %
77.83 %
|
19.86 %
18.67 %
|
3.73 %
3.50 %
|
Yandex Mail |
40064
38821
|
29475
29129
|
8907
8168
|
1682
1524
|
73.57 %
75.03 %
|
22.23 %
21.04 %
|
4.20 %
3.93 %
|
GMX Mail |
40369
39819
|
30748
30627
|
8230
7798
|
1391
1394
|
76.17 %
76.92 %
|
20.39 %
19.58 %
|
3.45 %
3.50 %
|
Zoho Mail |
40051
40117
|
30869
31303
|
7662
7430
|
1520
1384
|
77.07 %
78.03 %
|
19.13 %
18.52 %
|
3.80 %
3.45 %
|
ProtonMail |
39970
39371
|
30842
30858
|
7684
7262
|
1444
1251
|
77.16 %
78.38 %
|
19.22 %
18.45 %
|
3.61 %
3.18 %
|
Custom Mail |
39969
39847
|
31364
31718
|
7205
6860
|
1400
1269
|
78.47 %
79.60 %
|
18.03 %
17.22 %
|
3.50 %
3.18 %
|
iCloud Mail |
727
|
559
|
136
|
32
|
76.89 %
%
|
18.71 %
%
|
4.40 %
%
|
Tuta |
643
|
537
|
86
|
20
|
83.51 %
%
|
13.37 %
%
|
3.11 %
%
|
Juno.com |
715
|
603
|
94
|
18
|
84.34 %
%
|
13.15 %
%
|
2.52 %
%
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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- Benchmark Email and Postmark comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and Sarbacane comparison
- Benchmark Email and SendGrid comparison
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- Benchmark Email and SendPulse comparison