Benchmark Email and ConvertKit Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
114.514
113.211
|
71.003
72.588
|
39.714
37.678
|
3.797
2.945
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Benchmark Email in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
62.00 %
64.12 %
|
34.68 %
33.28 %
|
3.32 %
2.60 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8613
8673
|
5735
5962
|
2587
2486
|
291
225
|
66.59 %
68.74 %
|
30.04 %
28.66 %
|
3.38 %
2.59 %
|
Elektronics |
9286
8990
|
5718
5732
|
3257
3020
|
311
238
|
61.58 %
63.76 %
|
35.07 %
33.59 %
|
3.35 %
2.65 %
|
Entertainment |
8306
8674
|
5116
5517
|
2925
2930
|
265
227
|
61.59 %
63.60 %
|
35.22 %
33.78 %
|
3.19 %
2.62 %
|
Cosmetics & Beauty |
8745
8904
|
5405
5694
|
3050
2976
|
290
234
|
61.81 %
63.95 %
|
34.88 %
33.42 %
|
3.32 %
2.63 %
|
Food & Drink |
8906
9162
|
5948
6266
|
2663
2655
|
295
241
|
66.79 %
68.39 %
|
29.90 %
28.98 %
|
3.31 %
2.63 %
|
Home & Garden |
8832
8425
|
5910
5784
|
2629
2424
|
293
217
|
66.92 %
68.65 %
|
29.77 %
28.77 %
|
3.32 %
2.58 %
|
Finance |
9006
8697
|
5104
5104
|
3607
3366
|
295
227
|
56.67 %
58.69 %
|
40.05 %
38.70 %
|
3.28 %
2.61 %
|
Health |
9256
8791
|
5239
5185
|
3715
3378
|
302
228
|
56.60 %
58.98 %
|
40.14 %
38.43 %
|
3.26 %
2.59 %
|
Pets |
8877
8685
|
5908
5969
|
2673
2494
|
296
222
|
66.55 %
68.73 %
|
30.11 %
28.72 %
|
3.33 %
2.56 %
|
Sport & Fitness |
8327
8689
|
5127
5536
|
2924
2925
|
276
228
|
61.57 %
63.71 %
|
35.11 %
33.66 %
|
3.31 %
2.62 %
|
Job & Career |
9027
8489
|
5562
5411
|
3155
2858
|
310
220
|
61.62 %
63.74 %
|
34.95 %
33.67 %
|
3.43 %
2.59 %
|
Dating |
8500
8610
|
4360
4639
|
3865
3751
|
275
220
|
51.29 %
53.88 %
|
45.47 %
43.57 %
|
3.24 %
2.56 %
|
Other |
8833
8422
|
5871
5789
|
2664
2415
|
298
218
|
66.47 %
68.74 %
|
30.16 %
28.67 %
|
3.37 %
2.59 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11065
11210
|
6228
6574
|
4464
4344
|
373
292
|
56.29 %
58.64 %
|
40.34 %
38.75 %
|
3.37 %
2.60 %
|
Outlook Mail |
11924
11198
|
6929
6769
|
4595
4135
|
400
294
|
58.11 %
60.45 %
|
38.54 %
36.93 %
|
3.35 %
2.63 %
|
Yahoo Mail |
11252
11680
|
7147
7635
|
3736
3749
|
369
296
|
63.52 %
65.37 %
|
33.20 %
32.10 %
|
3.28 %
2.53 %
|
AOL Mail |
11470
11258
|
7274
7354
|
3827
3614
|
369
290
|
63.42 %
65.32 %
|
33.37 %
32.10 %
|
3.22 %
2.58 %
|
Mail.com |
11602
10682
|
7446
7140
|
3765
3266
|
391
276
|
64.18 %
66.84 %
|
32.45 %
30.57 %
|
3.37 %
2.58 %
|
Yandex Mail |
11517
10699
|
7058
6777
|
4078
3648
|
381
274
|
61.28 %
63.34 %
|
35.41 %
34.10 %
|
3.31 %
2.56 %
|
GMX Mail |
11706
11747
|
7059
7326
|
4256
4101
|
391
320
|
60.30 %
62.36 %
|
36.36 %
34.91 %
|
3.34 %
2.72 %
|
Zoho Mail |
11424
11877
|
7364
7861
|
3685
3703
|
375
313
|
64.46 %
66.19 %
|
32.26 %
31.18 %
|
3.28 %
2.64 %
|
ProtonMail |
11383
11329
|
7110
7272
|
3893
3763
|
380
294
|
62.46 %
64.19 %
|
34.20 %
33.22 %
|
3.34 %
2.60 %
|
Custom Mail |
11171
11531
|
7388
7880
|
3415
3355
|
368
296
|
66.14 %
68.34 %
|
30.57 %
29.10 %
|
3.29 %
2.57 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
- Benchmark Email and ActiveCampaign comparison
- Benchmark Email and AWeber comparison
- Benchmark Email and CampaignMonitor comparison
- Benchmark Email and Clever Elements comparison
- Benchmark Email and CleverReach comparison
- Benchmark Email and Constant Contact comparison
- Benchmark Email and ConvertKit comparison
- Benchmark Email and GetResponse comparison
- Benchmark Email and HubSpot comparison
- Benchmark Email and Klick-Tipp comparison
- Benchmark Email and MailChimp comparison
- Benchmark Email and MailerLite comparison
- Benchmark Email and Mailify comparison
- Benchmark Email and Mailjet comparison
- Benchmark Email and Moosend comparison
- Benchmark Email and Newsletter2Go comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and SendInBlue comparison
- Benchmark Email and SendPulse comparison