Benchmark Email and ConvertKit Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
374.129
373.701
|
280.628
284.997
|
79.021
75.361
|
14.480
13.343
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.01 %
76.26 %
|
21.12 %
20.17 %
|
3.87 %
3.57 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28583
28750
|
22333
22833
|
5227
4987
|
1023
930
|
78.13 %
79.42 %
|
18.29 %
17.35 %
|
3.58 %
3.23 %
|
Elektronics |
29076
28785
|
21877
22114
|
6091
5712
|
1108
959
|
75.24 %
76.82 %
|
20.95 %
19.84 %
|
3.81 %
3.33 %
|
Entertainment |
28277
28637
|
21258
21765
|
5950
5823
|
1069
1049
|
75.18 %
76.00 %
|
21.04 %
20.33 %
|
3.78 %
3.66 %
|
Cosmetics & Beauty |
28434
28895
|
21286
21968
|
6030
5886
|
1118
1041
|
74.86 %
76.03 %
|
21.21 %
20.37 %
|
3.93 %
3.60 %
|
Food & Drink |
28807
28844
|
22490
22793
|
5295
5108
|
1022
943
|
78.07 %
79.02 %
|
18.38 %
17.71 %
|
3.55 %
3.27 %
|
Home & Garden |
28906
28647
|
22641
22749
|
5270
4972
|
995
926
|
78.33 %
79.41 %
|
18.23 %
17.36 %
|
3.44 %
3.23 %
|
Finance |
29149
28648
|
20835
20851
|
7076
6664
|
1238
1133
|
71.48 %
72.78 %
|
24.28 %
23.26 %
|
4.25 %
3.95 %
|
Health |
29423
28814
|
21234
21234
|
6989
6493
|
1200
1087
|
72.17 %
73.69 %
|
23.75 %
22.53 %
|
4.08 %
3.77 %
|
Pets |
28744
28889
|
22218
22719
|
5508
5226
|
1018
944
|
77.30 %
78.64 %
|
19.16 %
18.09 %
|
3.54 %
3.27 %
|
Sport & Fitness |
28078
28864
|
20851
21687
|
6100
6070
|
1127
1107
|
74.26 %
75.14 %
|
21.73 %
21.03 %
|
4.01 %
3.84 %
|
Job & Career |
29115
28792
|
21223
21451
|
6603
6210
|
1289
1131
|
72.89 %
74.50 %
|
22.68 %
21.57 %
|
4.43 %
3.93 %
|
Dating |
28702
28735
|
20158
20501
|
7362
7076
|
1182
1158
|
70.23 %
71.35 %
|
25.65 %
24.63 %
|
4.12 %
4.03 %
|
Other |
28835
28401
|
22224
22332
|
5520
5134
|
1091
935
|
77.07 %
78.63 %
|
19.14 %
18.08 %
|
3.78 %
3.29 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
36994
37198
|
26524
27195
|
8836
8566
|
1634
1437
|
71.70 %
73.11 %
|
23.88 %
23.03 %
|
4.42 %
3.86 %
|
Outlook Mail |
37665
36930
|
27167
27150
|
8923
8313
|
1575
1467
|
72.13 %
73.52 %
|
23.69 %
22.51 %
|
4.18 %
3.97 %
|
Yahoo Mail |
37400
38003
|
28048
28918
|
7884
7743
|
1468
1342
|
74.99 %
76.09 %
|
21.08 %
20.37 %
|
3.93 %
3.53 %
|
AOL Mail |
37600
37373
|
28102
28401
|
8004
7602
|
1494
1370
|
74.74 %
75.99 %
|
21.29 %
20.34 %
|
3.97 %
3.67 %
|
Mail.com |
37703
36561
|
28668
28351
|
7626
6936
|
1409
1274
|
76.04 %
77.54 %
|
20.23 %
18.97 %
|
3.74 %
3.48 %
|
Yandex Mail |
37370
36716
|
27354
27435
|
8457
7847
|
1559
1434
|
73.20 %
74.72 %
|
22.63 %
21.37 %
|
4.17 %
3.91 %
|
GMX Mail |
37608
37781
|
28465
28919
|
7844
7541
|
1299
1321
|
75.69 %
76.54 %
|
20.86 %
19.96 %
|
3.45 %
3.50 %
|
Zoho Mail |
37280
38040
|
28612
29560
|
7276
7168
|
1392
1312
|
76.75 %
77.71 %
|
19.52 %
18.84 %
|
3.73 %
3.45 %
|
ProtonMail |
37251
37303
|
28585
29086
|
7323
7024
|
1343
1193
|
76.74 %
77.97 %
|
19.66 %
18.83 %
|
3.61 %
3.20 %
|
Custom Mail |
37258
37796
|
29103
29982
|
6848
6621
|
1307
1193
|
78.11 %
79.33 %
|
18.38 %
17.52 %
|
3.51 %
3.16 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
- Benchmark Email and ActiveCampaign comparison
- Benchmark Email and AWeber comparison
- Benchmark Email and CampaignMonitor comparison
- Benchmark Email and Clever Elements comparison
- Benchmark Email and CleverReach comparison
- Benchmark Email and Constant Contact comparison
- Benchmark Email and ConvertKit comparison
- Benchmark Email and GetResponse comparison
- Benchmark Email and HubSpot comparison
- Benchmark Email and Klick-Tipp comparison
- Benchmark Email and MailChimp comparison
- Benchmark Email and MailerLite comparison
- Benchmark Email and Mailify comparison
- Benchmark Email and Mailjet comparison
- Benchmark Email and Moosend comparison
- Benchmark Email and Newsletter2Go comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and SendInBlue comparison
- Benchmark Email and SendPulse comparison