ConvertKit and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
277.576
278.030
|
206.826
203.359
|
61.323
64.743
|
9.427
9.928
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
74.51 %
73.14 %
|
22.09 %
23.29 %
|
3.40 %
3.57 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21385
21404
|
16655
16402
|
4058
4300
|
672
702
|
77.88 %
76.63 %
|
18.98 %
20.09 %
|
3.14 %
3.28 %
|
Elektronics |
21587
21357
|
16163
15736
|
4725
4886
|
699
735
|
74.87 %
73.68 %
|
21.89 %
22.88 %
|
3.24 %
3.44 %
|
Entertainment |
21197
21498
|
15734
15604
|
4733
5114
|
730
780
|
74.23 %
72.58 %
|
22.33 %
23.79 %
|
3.44 %
3.63 %
|
Cosmetics & Beauty |
21553
21378
|
16027
15540
|
4810
5013
|
716
825
|
74.36 %
72.69 %
|
22.32 %
23.45 %
|
3.32 %
3.86 %
|
Food & Drink |
21551
21985
|
16682
16739
|
4196
4540
|
673
706
|
77.41 %
76.14 %
|
19.47 %
20.65 %
|
3.12 %
3.21 %
|
Home & Garden |
21117
21694
|
16461
16588
|
4008
4422
|
648
684
|
77.95 %
76.46 %
|
18.98 %
20.38 %
|
3.07 %
3.15 %
|
Finance |
21276
21326
|
15063
14843
|
5434
5633
|
779
850
|
70.80 %
69.60 %
|
25.54 %
26.41 %
|
3.66 %
3.99 %
|
Health |
21310
21280
|
15236
14881
|
5311
5593
|
763
806
|
71.50 %
69.93 %
|
24.92 %
26.28 %
|
3.58 %
3.79 %
|
Pets |
21462
21496
|
16569
16265
|
4208
4520
|
685
711
|
77.20 %
75.67 %
|
19.61 %
21.03 %
|
3.19 %
3.31 %
|
Sport & Fitness |
21453
20966
|
15779
15226
|
4899
4960
|
775
780
|
73.55 %
72.62 %
|
22.84 %
23.66 %
|
3.61 %
3.72 %
|
Job & Career |
21422
21143
|
15632
15119
|
4987
5213
|
803
811
|
72.97 %
71.51 %
|
23.28 %
24.66 %
|
3.75 %
3.84 %
|
Dating |
21261
21164
|
14612
14266
|
5836
6085
|
813
813
|
68.73 %
67.41 %
|
27.45 %
28.75 %
|
3.82 %
3.84 %
|
Other |
21002
21339
|
16213
16150
|
4118
4464
|
671
725
|
77.20 %
75.68 %
|
19.61 %
20.92 %
|
3.19 %
3.40 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
27643
28569
|
19622
19773
|
6994
7706
|
1027
1090
|
70.98 %
69.21 %
|
25.30 %
26.97 %
|
3.72 %
3.82 %
|
Outlook Mail |
27606
27133
|
19779
19222
|
6788
6882
|
1039
1029
|
71.65 %
70.84 %
|
24.59 %
25.36 %
|
3.76 %
3.79 %
|
Yahoo Mail |
28432
27373
|
21171
20085
|
6284
6297
|
977
991
|
74.46 %
73.38 %
|
22.10 %
23.00 %
|
3.44 %
3.62 %
|
AOL Mail |
27762
28334
|
20704
20601
|
6115
6664
|
943
1069
|
74.58 %
72.71 %
|
22.03 %
23.52 %
|
3.40 %
3.77 %
|
Mail.com |
26928
27852
|
20484
20715
|
5560
6190
|
884
947
|
76.07 %
74.38 %
|
20.65 %
22.22 %
|
3.28 %
3.40 %
|
Yandex Mail |
26896
27608
|
19657
19758
|
6251
6801
|
988
1049
|
73.09 %
71.57 %
|
23.24 %
24.63 %
|
3.67 %
3.80 %
|
GMX Mail |
28109
27673
|
20950
20370
|
6247
6393
|
912
910
|
74.53 %
73.61 %
|
22.22 %
23.10 %
|
3.24 %
3.29 %
|
Zoho Mail |
28396
27567
|
21602
20697
|
5873
5934
|
921
936
|
76.07 %
75.08 %
|
20.68 %
21.53 %
|
3.24 %
3.40 %
|
ProtonMail |
27671
27934
|
21003
20804
|
5803
6175
|
865
955
|
75.90 %
74.48 %
|
20.97 %
22.11 %
|
3.13 %
3.42 %
|
Custom Mail |
28133
27987
|
21854
21334
|
5408
5701
|
871
952
|
77.68 %
76.23 %
|
19.22 %
20.37 %
|
3.10 %
3.40 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
- ConvertKit and AWeber comparison
- ConvertKit and Benchmark Email comparison
- ConvertKit and CampaignMonitor comparison
- ConvertKit and Clever Elements comparison
- ConvertKit and CleverReach comparison
- ConvertKit and Constant Contact comparison
- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
- ConvertKit and Mailjet comparison
- ConvertKit and Moosend comparison
- ConvertKit and Newsletter2Go comparison
- ConvertKit and Rapidmail comparison
- ConvertKit and SendInBlue comparison
- ConvertKit and SendPulse comparison