ConvertKit and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
373.701
373.154
|
284.997
280.139
|
75.361
79.229
|
13.343
13.786
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.26 %
75.07 %
|
20.17 %
21.23 %
|
3.57 %
3.69 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28750
28716
|
22833
22471
|
4987
5273
|
930
972
|
79.42 %
78.25 %
|
17.35 %
18.36 %
|
3.23 %
3.38 %
|
Elektronics |
28785
28635
|
22114
21701
|
5712
5929
|
959
1005
|
76.82 %
75.78 %
|
19.84 %
20.71 %
|
3.33 %
3.51 %
|
Entertainment |
28637
28745
|
21765
21469
|
5823
6226
|
1049
1050
|
76.00 %
74.69 %
|
20.33 %
21.66 %
|
3.66 %
3.65 %
|
Cosmetics & Beauty |
28895
28662
|
21968
21403
|
5886
6130
|
1041
1129
|
76.03 %
74.67 %
|
20.37 %
21.39 %
|
3.60 %
3.94 %
|
Food & Drink |
28844
29330
|
22793
22872
|
5108
5503
|
943
955
|
79.02 %
77.98 %
|
17.71 %
18.76 %
|
3.27 %
3.26 %
|
Home & Garden |
28647
29075
|
22749
22730
|
4972
5401
|
926
944
|
79.41 %
78.18 %
|
17.36 %
18.58 %
|
3.23 %
3.25 %
|
Finance |
28648
28724
|
20851
20582
|
6664
6921
|
1133
1221
|
72.78 %
71.65 %
|
23.26 %
24.09 %
|
3.95 %
4.25 %
|
Health |
28814
28737
|
21234
20783
|
6493
6808
|
1087
1146
|
73.69 %
72.32 %
|
22.53 %
23.69 %
|
3.77 %
3.99 %
|
Pets |
28889
28992
|
22719
22399
|
5226
5597
|
944
996
|
78.64 %
77.26 %
|
18.09 %
19.31 %
|
3.27 %
3.44 %
|
Sport & Fitness |
28864
28287
|
21687
21019
|
6070
6158
|
1107
1110
|
75.14 %
74.31 %
|
21.03 %
21.77 %
|
3.84 %
3.92 %
|
Job & Career |
28792
28529
|
21451
20891
|
6210
6500
|
1131
1138
|
74.50 %
73.23 %
|
21.57 %
22.78 %
|
3.93 %
3.99 %
|
Dating |
28735
28327
|
20501
19895
|
7076
7316
|
1158
1116
|
71.35 %
70.23 %
|
24.63 %
25.83 %
|
4.03 %
3.94 %
|
Other |
28401
28395
|
22332
21924
|
5134
5467
|
935
1004
|
78.63 %
77.21 %
|
18.08 %
19.25 %
|
3.29 %
3.54 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
37198
38127
|
27195
27258
|
8566
9341
|
1437
1528
|
73.11 %
71.49 %
|
23.03 %
24.50 %
|
3.86 %
4.01 %
|
Outlook Mail |
36930
36633
|
27150
26696
|
8313
8489
|
1467
1448
|
73.52 %
72.87 %
|
22.51 %
23.17 %
|
3.97 %
3.95 %
|
Yahoo Mail |
38003
36922
|
28918
27694
|
7743
7838
|
1342
1390
|
76.09 %
75.01 %
|
20.37 %
21.23 %
|
3.53 %
3.76 %
|
AOL Mail |
37373
37682
|
28401
28061
|
7602
8159
|
1370
1462
|
75.99 %
74.47 %
|
20.34 %
21.65 %
|
3.67 %
3.88 %
|
Mail.com |
36561
37345
|
28351
28402
|
6936
7601
|
1274
1342
|
77.54 %
76.05 %
|
18.97 %
20.35 %
|
3.48 %
3.59 %
|
Yandex Mail |
36716
37238
|
27435
27334
|
7847
8444
|
1434
1460
|
74.72 %
73.40 %
|
21.37 %
22.68 %
|
3.91 %
3.92 %
|
GMX Mail |
37781
37207
|
28919
28212
|
7541
7720
|
1321
1275
|
76.54 %
75.82 %
|
19.96 %
20.75 %
|
3.50 %
3.43 %
|
Zoho Mail |
38040
37035
|
29560
28499
|
7168
7247
|
1312
1289
|
77.71 %
76.95 %
|
18.84 %
19.57 %
|
3.45 %
3.48 %
|
ProtonMail |
37303
37426
|
29086
28687
|
7024
7424
|
1193
1315
|
77.97 %
76.65 %
|
18.83 %
19.84 %
|
3.20 %
3.51 %
|
Custom Mail |
37796
37539
|
29982
29296
|
6621
6966
|
1193
1277
|
79.33 %
78.04 %
|
17.52 %
18.56 %
|
3.16 %
3.40 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
- ConvertKit and AWeber comparison
- ConvertKit and Benchmark Email comparison
- ConvertKit and CampaignMonitor comparison
- ConvertKit and Clever Elements comparison
- ConvertKit and CleverReach comparison
- ConvertKit and Constant Contact comparison
- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
- ConvertKit and Mailjet comparison
- ConvertKit and Moosend comparison
- ConvertKit and Newsletter2Go comparison
- ConvertKit and Rapidmail comparison
- ConvertKit and SendInBlue comparison
- ConvertKit and SendPulse comparison