ConvertKit and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
311.952
311.979
|
234.767
230.906
|
66.358
69.819
|
10.827
11.254
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.26 %
74.01 %
|
21.27 %
22.38 %
|
3.47 %
3.61 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
24036
24101
|
18874
18657
|
4397
4651
|
765
793
|
78.52 %
77.41 %
|
18.29 %
19.30 %
|
3.18 %
3.29 %
|
Elektronics |
24119
24004
|
18256
17911
|
5069
5261
|
794
832
|
75.69 %
74.62 %
|
21.02 %
21.92 %
|
3.29 %
3.47 %
|
Entertainment |
23888
24006
|
17909
17648
|
5128
5491
|
851
867
|
74.97 %
73.51 %
|
21.47 %
22.87 %
|
3.56 %
3.61 %
|
Cosmetics & Beauty |
24192
23988
|
18157
17652
|
5198
5413
|
837
923
|
75.05 %
73.59 %
|
21.49 %
22.57 %
|
3.46 %
3.85 %
|
Food & Drink |
24172
24579
|
18880
18910
|
4529
4869
|
763
800
|
78.11 %
76.94 %
|
18.74 %
19.81 %
|
3.16 %
3.25 %
|
Home & Garden |
23777
24310
|
18690
18786
|
4346
4757
|
741
767
|
78.61 %
77.28 %
|
18.28 %
19.57 %
|
3.12 %
3.16 %
|
Finance |
23866
23945
|
17096
16888
|
5868
6083
|
902
974
|
71.63 %
70.53 %
|
24.59 %
25.40 %
|
3.78 %
4.07 %
|
Health |
23998
23933
|
17394
16995
|
5735
6012
|
869
926
|
72.48 %
71.01 %
|
23.90 %
25.12 %
|
3.62 %
3.87 %
|
Pets |
24034
24189
|
18689
18477
|
4564
4903
|
781
809
|
77.76 %
76.39 %
|
18.99 %
20.27 %
|
3.25 %
3.34 %
|
Sport & Fitness |
24197
23548
|
17969
17269
|
5336
5378
|
892
901
|
74.26 %
73.34 %
|
22.05 %
22.84 %
|
3.69 %
3.83 %
|
Job & Career |
24069
23824
|
17724
17228
|
5425
5676
|
920
920
|
73.64 %
72.31 %
|
22.54 %
23.82 %
|
3.82 %
3.86 %
|
Dating |
23981
23726
|
16734
16297
|
6289
6514
|
958
915
|
69.78 %
68.69 %
|
26.22 %
27.46 %
|
3.99 %
3.86 %
|
Other |
23623
23826
|
18395
18188
|
4474
4811
|
754
827
|
77.87 %
76.34 %
|
18.94 %
20.19 %
|
3.19 %
3.47 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
31085
31914
|
22353
22399
|
7556
8268
|
1176
1247
|
71.91 %
70.19 %
|
24.31 %
25.91 %
|
3.78 %
3.91 %
|
Outlook Mail |
30931
30418
|
22410
21800
|
7337
7432
|
1184
1186
|
72.45 %
71.67 %
|
23.72 %
24.43 %
|
3.83 %
3.90 %
|
Yahoo Mail |
31770
30795
|
23889
22828
|
6788
6840
|
1093
1127
|
75.19 %
74.13 %
|
21.37 %
22.21 %
|
3.44 %
3.66 %
|
AOL Mail |
31189
31773
|
23447
23365
|
6646
7209
|
1096
1199
|
75.18 %
73.54 %
|
21.31 %
22.69 %
|
3.51 %
3.77 %
|
Mail.com |
30430
31236
|
23327
23468
|
6067
6678
|
1036
1090
|
76.66 %
75.13 %
|
19.94 %
21.38 %
|
3.40 %
3.49 %
|
Yandex Mail |
30387
30980
|
22417
22424
|
6824
7370
|
1146
1186
|
73.77 %
72.38 %
|
22.46 %
23.79 %
|
3.77 %
3.83 %
|
GMX Mail |
31612
31109
|
23849
23223
|
6711
6862
|
1052
1024
|
75.44 %
74.65 %
|
21.23 %
22.06 %
|
3.33 %
3.29 %
|
Zoho Mail |
31843
31012
|
24429
23552
|
6342
6400
|
1072
1060
|
76.72 %
75.94 %
|
19.92 %
20.64 %
|
3.37 %
3.42 %
|
ProtonMail |
31026
31379
|
23814
23688
|
6229
6616
|
983
1075
|
76.75 %
75.49 %
|
20.08 %
21.08 %
|
3.17 %
3.43 %
|
Custom Mail |
31679
31363
|
24832
24159
|
5858
6144
|
989
1060
|
78.39 %
77.03 %
|
18.49 %
19.59 %
|
3.12 %
3.38 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
- ConvertKit and AWeber comparison
- ConvertKit and Benchmark Email comparison
- ConvertKit and CampaignMonitor comparison
- ConvertKit and Clever Elements comparison
- ConvertKit and CleverReach comparison
- ConvertKit and Constant Contact comparison
- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
- ConvertKit and Mailjet comparison
- ConvertKit and Moosend comparison
- ConvertKit and Newsletter2Go comparison
- ConvertKit and Rapidmail comparison
- ConvertKit and SendInBlue comparison
- ConvertKit and SendPulse comparison