ConvertKit and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
181.747 182.488	128.236 130.148	47.764 47.749	5.747 4.591

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
70.56 % 71.32 %	26.28 % 26.17 %	3.16 % 2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	13973 14350	10409 10759	3157 3257	407 334	74.49 % 74.98 %	22.59 % 22.70 %	2.91 % 2.33 %
Elektronics	14245 14216	10035 10107	3755 3735	455 374	70.45 % 71.10 %	26.36 % 26.27 %	3.19 % 2.63 %
Entertainment	13704 14446	9594 10241	3669 3846	441 359	70.01 % 70.89 %	26.77 % 26.62 %	3.22 % 2.49 %
Cosmetics & Beauty	14247 13508	10035 9638	3762 3533	450 337	70.44 % 71.35 %	26.41 % 26.15 %	3.16 % 2.49 %
Food & Drink	14389 13951	10630 10442	3323 3163	436 346	73.88 % 74.85 %	23.09 % 22.67 %	3.03 % 2.48 %
Home & Garden	13709 13921	10201 10450	3104 3151	404 320	74.41 % 75.07 %	22.64 % 22.63 %	2.95 % 2.30 %
Finance	13986 14098	9245 9500	4259 4254	482 344	66.10 % 67.39 %	30.45 % 30.17 %	3.45 % 2.44 %
Health	14049 13931	9381 9368	4206 4192	462 371	66.77 % 67.25 %	29.94 % 30.09 %	3.29 % 2.66 %
Pets	13994 14212	10364 10614	3222 3234	408 364	74.06 % 74.68 %	23.02 % 22.76 %	2.92 % 2.56 %
Sport & Fitness	14098 13519	9861 9558	3783 3596	454 365	69.95 % 70.70 %	26.83 % 26.60 %	3.22 % 2.70 %
Job & Career	13885 13907	9656 9773	3759 3785	470 349	69.54 % 70.27 %	27.07 % 27.22 %	3.38 % 2.51 %
Dating	13840 13953	8736 8930	4626 4618	478 405	63.12 % 64.00 %	33.42 % 33.10 %	3.45 % 2.90 %
Other	13628 14476	10089 10768	3139 3385	400 323	74.03 % 74.39 %	23.03 % 23.38 %	2.94 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18052 18886	11967 12621	5469 5785	616 480	66.29 % 66.83 %	30.30 % 30.63 %	3.41 % 2.54 %
Outlook Mail	18006 18399	12126 12565	5261 5327	619 507	67.34 % 68.29 %	29.22 % 28.95 %	3.44 % 2.76 %
Yahoo Mail	18592 18183	13214 13081	4813 4647	565 455	71.07 % 71.94 %	25.89 % 25.56 %	3.04 % 2.50 %
AOL Mail	18121 18171	12861 13057	4678 4647	582 467	70.97 % 71.86 %	25.82 % 25.57 %	3.21 % 2.57 %
Mail.com	17324 18085	12576 13203	4222 4421	526 461	72.59 % 73.01 %	24.37 % 24.45 %	3.04 % 2.55 %
Yandex Mail	17504 18020	12173 12617	4759 4915	572 488	69.54 % 70.02 %	27.19 % 27.28 %	3.27 % 2.71 %
GMX Mail	18642 18232	13027 12933	5023 4871	592 428	69.88 % 70.94 %	26.94 % 26.72 %	3.18 % 2.35 %
Zoho Mail	18877 18134	13643 13340	4656 4375	578 419	72.27 % 73.56 %	24.66 % 24.13 %	3.06 % 2.31 %
ProtonMail	18147 17974	12950 13013	4638 4529	559 432	71.36 % 72.40 %	25.56 % 25.20 %	3.08 % 2.40 %
Custom Mail	18482 18404	13699 13718	4245 4232	538 454	74.12 % 74.54 %	22.97 % 23.00 %	2.91 % 2.47 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.