ConvertKit and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
113.211 114.051	72.588 76.800	37.678 35.879	2.945 1.372

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats ConvertKit in this comparison.

Inbox Rate	Spam Rate	Lost Rate
64.12 % 67.34 %	33.28 % 31.46 %	2.60 % 1.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8673 9061	5962 6512	2486 2447	225 102	68.74 % 71.87 %	28.66 % 27.01 %	2.59 % 1.13 %
Elektronics	8990 8980	5732 5990	3020 2874	238 116	63.76 % 66.70 %	33.59 % 32.00 %	2.65 % 1.29 %
Entertainment	8674 9176	5517 6146	2930 2920	227 110	63.60 % 66.98 %	33.78 % 31.82 %	2.62 % 1.20 %
Cosmetics & Beauty	8904 8300	5694 5567	2976 2626	234 107	63.95 % 67.07 %	33.42 % 31.64 %	2.63 % 1.29 %
Food & Drink	9162 8622	6266 6178	2655 2337	241 107	68.39 % 71.65 %	28.98 % 27.11 %	2.63 % 1.24 %
Home & Garden	8425 8691	5784 6242	2424 2347	217 102	68.65 % 71.82 %	28.77 % 27.00 %	2.58 % 1.17 %
Finance	8697 8822	5104 5488	3366 3229	227 105	58.69 % 62.21 %	38.70 % 36.60 %	2.61 % 1.19 %
Health	8791 8714	5185 5383	3378 3223	228 108	58.98 % 61.77 %	38.43 % 36.99 %	2.59 % 1.24 %
Pets	8685 8802	5969 6349	2494 2343	222 110	68.73 % 72.13 %	28.72 % 26.62 %	2.56 % 1.25 %
Sport & Fitness	8689 8217	5536 5506	2925 2618	228 93	63.71 % 67.01 %	33.66 % 31.86 %	2.62 % 1.13 %
Job & Career	8489 8766	5411 5865	2858 2797	220 104	63.74 % 66.91 %	33.67 % 31.91 %	2.59 % 1.19 %
Dating	8610 8668	4639 4962	3751 3599	220 107	53.88 % 57.25 %	43.57 % 41.52 %	2.56 % 1.23 %
Other	8422 9232	5789 6612	2415 2519	218 101	68.74 % 71.62 %	28.67 % 27.29 %	2.59 % 1.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11210 12113	6574 7484	4344 4488	292 141	58.64 % 61.78 %	38.75 % 37.05 %	2.60 % 1.16 %
Outlook Mail	11198 11421	6769 7298	4135 3996	294 127	60.45 % 63.90 %	36.93 % 34.99 %	2.63 % 1.11 %
Yahoo Mail	11680 11300	7635 7783	3749 3384	296 133	65.37 % 68.88 %	32.10 % 29.95 %	2.53 % 1.18 %
AOL Mail	11258 11312	7354 7764	3614 3416	290 132	65.32 % 68.64 %	32.10 % 30.20 %	2.58 % 1.17 %
Mail.com	10682 11301	7140 7899	3266 3266	276 136	66.84 % 69.90 %	30.57 % 28.90 %	2.58 % 1.20 %
Yandex Mail	10699 11280	6777 7506	3648 3634	274 140	63.34 % 66.54 %	34.10 % 32.22 %	2.56 % 1.24 %
GMX Mail	11747 11369	7326 7450	4101 3773	320 146	62.36 % 65.53 %	34.91 % 33.19 %	2.72 % 1.28 %
Zoho Mail	11877 11314	7861 7904	3703 3278	313 132	66.19 % 69.86 %	31.18 % 28.97 %	2.64 % 1.17 %
ProtonMail	11329 11137	7272 7522	3763 3475	294 140	64.19 % 67.54 %	33.22 % 31.20 %	2.60 % 1.26 %
Custom Mail	11531 11504	7880 8190	3355 3169	296 145	68.34 % 71.19 %	29.10 % 27.55 %	2.57 % 1.26 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.