Benchmark Email and SendPulse Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
285.308
285.534
|
208.929
210.501
|
65.587
65.635
|
10.792
9.398
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.23 %
73.72 %
|
22.99 %
22.99 %
|
3.78 %
3.29 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21799
22499
|
16671
17300
|
4335
4512
|
793
687
|
76.48 %
76.89 %
|
19.89 %
20.05 %
|
3.64 %
3.05 %
|
Elektronics |
22216
21980
|
16272
16265
|
5106
4998
|
838
717
|
73.24 %
74.00 %
|
22.98 %
22.74 %
|
3.77 %
3.26 %
|
Entertainment |
21462
22445
|
15739
16499
|
4919
5246
|
804
700
|
73.33 %
73.51 %
|
22.92 %
23.37 %
|
3.75 %
3.12 %
|
Cosmetics & Beauty |
21782
21602
|
15922
15933
|
5029
4943
|
831
726
|
73.10 %
73.76 %
|
23.09 %
22.88 %
|
3.82 %
3.36 %
|
Food & Drink |
22017
21764
|
16844
16717
|
4400
4368
|
773
679
|
76.50 %
76.81 %
|
19.98 %
20.07 %
|
3.51 %
3.12 %
|
Home & Garden |
22094
21891
|
16975
16836
|
4369
4386
|
750
669
|
76.83 %
76.91 %
|
19.77 %
20.04 %
|
3.39 %
3.06 %
|
Finance |
22010
21934
|
15270
15397
|
5843
5784
|
897
753
|
69.38 %
70.20 %
|
26.55 %
26.37 %
|
4.08 %
3.43 %
|
Health |
22634
21957
|
15841
15529
|
5895
5666
|
898
762
|
69.99 %
70.72 %
|
26.04 %
25.80 %
|
3.97 %
3.47 %
|
Pets |
21988
21976
|
16675
16749
|
4543
4512
|
770
715
|
75.84 %
76.21 %
|
20.66 %
20.53 %
|
3.50 %
3.25 %
|
Sport & Fitness |
21377
21453
|
15528
15593
|
5029
5072
|
820
788
|
72.64 %
72.68 %
|
23.53 %
23.64 %
|
3.84 %
3.67 %
|
Job & Career |
22138
21665
|
15778
15625
|
5406
5287
|
954
753
|
71.27 %
72.12 %
|
24.42 %
24.40 %
|
4.31 %
3.48 %
|
Dating |
21750
21930
|
14738
14959
|
6161
6166
|
851
805
|
67.76 %
68.21 %
|
28.33 %
28.12 %
|
3.91 %
3.67 %
|
Other |
22041
22438
|
16676
17099
|
4552
4695
|
813
644
|
75.66 %
76.21 %
|
20.65 %
20.92 %
|
3.69 %
2.87 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28293
29258
|
19735
20474
|
7368
7761
|
1190
1023
|
69.75 %
69.98 %
|
26.04 %
26.53 %
|
4.21 %
3.50 %
|
Outlook Mail |
28844
28757
|
20234
20461
|
7441
7305
|
1169
991
|
70.15 %
71.15 %
|
25.80 %
25.40 %
|
4.05 %
3.45 %
|
Yahoo Mail |
28466
28473
|
20903
21026
|
6468
6509
|
1095
938
|
73.43 %
73.85 %
|
22.72 %
22.86 %
|
3.85 %
3.29 %
|
AOL Mail |
28643
28422
|
20956
20932
|
6580
6502
|
1107
988
|
73.16 %
73.65 %
|
22.97 %
22.88 %
|
3.86 %
3.48 %
|
Mail.com |
28819
28470
|
21457
21343
|
6323
6199
|
1039
928
|
74.45 %
74.97 %
|
21.94 %
21.77 %
|
3.61 %
3.26 %
|
Yandex Mail |
28526
28651
|
20428
20651
|
6953
6957
|
1145
1043
|
71.61 %
72.08 %
|
24.37 %
24.28 %
|
4.01 %
3.64 %
|
GMX Mail |
28688
28328
|
21087
20954
|
6613
6496
|
988
878
|
73.50 %
73.97 %
|
23.05 %
22.93 %
|
3.44 %
3.10 %
|
Zoho Mail |
28385
28408
|
21296
21546
|
6035
6013
|
1054
849
|
75.03 %
75.84 %
|
21.26 %
21.17 %
|
3.71 %
2.99 %
|
ProtonMail |
28409
28132
|
21248
21184
|
6150
6089
|
1011
859
|
74.79 %
75.30 %
|
21.65 %
21.64 %
|
3.56 %
3.05 %
|
Custom Mail |
28235
28635
|
21585
21930
|
5656
5804
|
994
901
|
76.45 %
76.58 %
|
20.03 %
20.27 %
|
3.52 %
3.15 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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