Benchmark Email and SendPulse Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.949
305.767
|
225.728
226.301
|
68.625
69.155
|
11.596
10.311
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.78 %
74.01 %
|
22.43 %
22.62 %
|
3.79 %
3.37 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23414
24005
|
18030
18513
|
4541
4747
|
843
745
|
77.01 %
77.12 %
|
19.39 %
19.78 %
|
3.60 %
3.10 %
|
Elektronics |
23803
23553
|
17577
17511
|
5330
5258
|
896
784
|
73.84 %
74.35 %
|
22.39 %
22.32 %
|
3.76 %
3.33 %
|
Entertainment |
23010
23961
|
17006
17679
|
5147
5514
|
857
768
|
73.91 %
73.78 %
|
22.37 %
23.01 %
|
3.72 %
3.21 %
|
Cosmetics & Beauty |
23367
23100
|
17195
17103
|
5258
5203
|
914
794
|
73.59 %
74.04 %
|
22.50 %
22.52 %
|
3.91 %
3.44 %
|
Food & Drink |
23591
23281
|
18161
17944
|
4601
4604
|
829
733
|
76.98 %
77.08 %
|
19.50 %
19.78 %
|
3.51 %
3.15 %
|
Home & Garden |
23681
23446
|
18310
18098
|
4573
4625
|
798
723
|
77.32 %
77.19 %
|
19.31 %
19.73 %
|
3.37 %
3.08 %
|
Finance |
23659
23477
|
16556
16575
|
6125
6085
|
978
817
|
69.98 %
70.60 %
|
25.89 %
25.92 %
|
4.13 %
3.48 %
|
Health |
24165
23497
|
17069
16713
|
6137
5946
|
959
838
|
70.64 %
71.13 %
|
25.40 %
25.31 %
|
3.97 %
3.57 %
|
Pets |
23565
23562
|
17984
17994
|
4762
4776
|
819
792
|
76.32 %
76.37 %
|
20.21 %
20.27 %
|
3.48 %
3.36 %
|
Sport & Fitness |
22938
23116
|
16785
16865
|
5269
5376
|
884
875
|
73.18 %
72.96 %
|
22.97 %
23.26 %
|
3.85 %
3.79 %
|
Job & Career |
23722
23213
|
17020
16796
|
5674
5584
|
1028
833
|
71.75 %
72.36 %
|
23.92 %
24.06 %
|
4.33 %
3.59 %
|
Dating |
23400
23517
|
16046
16150
|
6437
6478
|
917
889
|
68.57 %
68.67 %
|
27.51 %
27.55 %
|
3.92 %
3.78 %
|
Other |
23634
24039
|
17989
18360
|
4771
4959
|
874
720
|
76.11 %
76.38 %
|
20.19 %
20.63 %
|
3.70 %
3.00 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30311
31362
|
21329
22081
|
7698
8163
|
1284
1118
|
70.37 %
70.41 %
|
25.40 %
26.03 %
|
4.24 %
3.56 %
|
Outlook Mail |
30891
30751
|
21866
21972
|
7773
7686
|
1252
1093
|
70.78 %
71.45 %
|
25.16 %
24.99 %
|
4.05 %
3.55 %
|
Yahoo Mail |
30553
30483
|
22592
22580
|
6791
6867
|
1170
1036
|
73.94 %
74.07 %
|
22.23 %
22.53 %
|
3.83 %
3.40 %
|
AOL Mail |
30655
30385
|
22574
22444
|
6895
6864
|
1186
1077
|
73.64 %
73.87 %
|
22.49 %
22.59 %
|
3.87 %
3.54 %
|
Mail.com |
30930
30418
|
23187
22881
|
6622
6532
|
1121
1005
|
74.97 %
75.22 %
|
21.41 %
21.47 %
|
3.62 %
3.30 %
|
Yandex Mail |
30609
30698
|
22070
22213
|
7304
7353
|
1235
1132
|
72.10 %
72.36 %
|
23.86 %
23.95 %
|
4.03 %
3.69 %
|
GMX Mail |
30756
30382
|
22804
22586
|
6888
6824
|
1064
972
|
74.14 %
74.34 %
|
22.40 %
22.46 %
|
3.46 %
3.20 %
|
Zoho Mail |
30439
30424
|
22991
23157
|
6315
6337
|
1133
930
|
75.53 %
76.11 %
|
20.75 %
20.83 %
|
3.72 %
3.06 %
|
ProtonMail |
30467
30146
|
22974
22798
|
6412
6399
|
1081
949
|
75.41 %
75.63 %
|
21.05 %
21.23 %
|
3.55 %
3.15 %
|
Custom Mail |
30338
30718
|
23341
23589
|
5927
6130
|
1070
999
|
76.94 %
76.79 %
|
19.54 %
19.96 %
|
3.53 %
3.25 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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