Benchmark Email and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
374.129
40.838
|
280.628
28.449
|
79.021
11.943
|
14.480
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.01 %
69.66 %
|
21.12 %
29.24 %
|
3.87 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28583
3108
|
22333
2310
|
5227
763
|
1023
35
|
78.13 %
74.32 %
|
18.29 %
24.55 %
|
3.58 %
1.13 %
|
Elektronics |
29076
3168
|
21877
2203
|
6091
930
|
1108
35
|
75.24 %
69.54 %
|
20.95 %
29.36 %
|
3.81 %
1.10 %
|
Entertainment |
28277
3097
|
21258
2149
|
5950
920
|
1069
28
|
75.18 %
69.39 %
|
21.04 %
29.71 %
|
3.78 %
0.90 %
|
Cosmetics & Beauty |
28434
3104
|
21286
2138
|
6030
928
|
1118
38
|
74.86 %
68.88 %
|
21.21 %
29.90 %
|
3.93 %
1.22 %
|
Food & Drink |
28807
2988
|
22490
2221
|
5295
729
|
1022
38
|
78.07 %
74.33 %
|
18.38 %
24.40 %
|
3.55 %
1.27 %
|
Home & Garden |
28906
3198
|
22641
2374
|
5270
790
|
995
34
|
78.33 %
74.23 %
|
18.23 %
24.70 %
|
3.44 %
1.06 %
|
Finance |
29149
3213
|
20835
2065
|
7076
1111
|
1238
37
|
71.48 %
64.27 %
|
24.28 %
34.58 %
|
4.25 %
1.15 %
|
Health |
29423
3194
|
21234
2052
|
6989
1109
|
1200
33
|
72.17 %
64.25 %
|
23.75 %
34.72 %
|
4.08 %
1.03 %
|
Pets |
28744
3075
|
22218
2277
|
5508
768
|
1018
30
|
77.30 %
74.05 %
|
19.16 %
24.98 %
|
3.54 %
0.98 %
|
Sport & Fitness |
28078
3244
|
20851
2247
|
6100
961
|
1127
36
|
74.26 %
69.27 %
|
21.73 %
29.62 %
|
4.01 %
1.11 %
|
Job & Career |
29115
3038
|
21223
2106
|
6603
898
|
1289
34
|
72.89 %
69.32 %
|
22.68 %
29.56 %
|
4.43 %
1.12 %
|
Dating |
28702
3120
|
20158
1854
|
7362
1226
|
1182
40
|
70.23 %
59.42 %
|
25.65 %
39.29 %
|
4.12 %
1.28 %
|
Other |
28835
3291
|
22224
2453
|
5520
810
|
1091
28
|
77.07 %
74.54 %
|
19.14 %
24.61 %
|
3.78 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
36994
3918
|
26524
2512
|
8836
1366
|
1634
40
|
71.70 %
64.11 %
|
23.88 %
34.86 %
|
4.42 %
1.02 %
|
Outlook Mail |
37665
4078
|
27167
2660
|
8923
1375
|
1575
43
|
72.13 %
65.23 %
|
23.69 %
33.72 %
|
4.18 %
1.05 %
|
Yahoo Mail |
37400
4200
|
28048
2966
|
7884
1187
|
1468
47
|
74.99 %
70.62 %
|
21.08 %
28.26 %
|
3.93 %
1.12 %
|
AOL Mail |
37600
4366
|
28102
3106
|
8004
1213
|
1494
47
|
74.74 %
71.14 %
|
21.29 %
27.78 %
|
3.97 %
1.08 %
|
Mail.com |
37703
4218
|
28668
3033
|
7626
1137
|
1409
48
|
76.04 %
71.91 %
|
20.23 %
26.96 %
|
3.74 %
1.14 %
|
Yandex Mail |
37370
4051
|
27354
2782
|
8457
1223
|
1559
46
|
73.20 %
68.67 %
|
22.63 %
30.19 %
|
4.17 %
1.14 %
|
GMX Mail |
37608
4002
|
28465
2712
|
7844
1243
|
1299
47
|
75.69 %
67.77 %
|
20.86 %
31.06 %
|
3.45 %
1.17 %
|
Zoho Mail |
37280
3898
|
28612
2817
|
7276
1038
|
1392
43
|
76.75 %
72.27 %
|
19.52 %
26.63 %
|
3.73 %
1.10 %
|
ProtonMail |
37251
3953
|
28585
2797
|
7323
1112
|
1343
44
|
76.74 %
70.76 %
|
19.66 %
28.13 %
|
3.61 %
1.11 %
|
Custom Mail |
37258
4154
|
29103
3064
|
6848
1049
|
1307
41
|
78.11 %
73.76 %
|
18.38 %
25.25 %
|
3.51 %
0.99 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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