Benchmark Email and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendInBlue than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
114.514
113.949
|
71.003
71.091
|
39.714
39.710
|
3.797
3.148
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendInBlue beats Benchmark Email in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
62.00 %
62.39 %
|
34.68 %
34.85 %
|
3.32 %
2.76 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendInBlue is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8613
8813
|
5735
5942
|
2587
2630
|
291
241
|
66.59 %
67.42 %
|
30.04 %
29.84 %
|
3.38 %
2.73 %
|
Elektronics |
9286
8771
|
5718
5438
|
3257
3090
|
311
243
|
61.58 %
62.00 %
|
35.07 %
35.23 %
|
3.35 %
2.77 %
|
Entertainment |
8306
8983
|
5116
5544
|
2925
3190
|
265
249
|
61.59 %
61.72 %
|
35.22 %
35.51 %
|
3.19 %
2.77 %
|
Cosmetics & Beauty |
8745
8735
|
5405
5419
|
3050
3072
|
290
244
|
61.81 %
62.04 %
|
34.88 %
35.17 %
|
3.32 %
2.79 %
|
Food & Drink |
8906
9406
|
5948
6288
|
2663
2862
|
295
256
|
66.79 %
66.85 %
|
29.90 %
30.43 %
|
3.31 %
2.72 %
|
Home & Garden |
8832
8835
|
5910
5895
|
2629
2697
|
293
243
|
66.92 %
66.72 %
|
29.77 %
30.53 %
|
3.32 %
2.75 %
|
Finance |
9006
8472
|
5104
4842
|
3607
3397
|
295
233
|
56.67 %
57.15 %
|
40.05 %
40.10 %
|
3.28 %
2.75 %
|
Health |
9256
8826
|
5239
5022
|
3715
3561
|
302
243
|
56.60 %
56.90 %
|
40.14 %
40.35 %
|
3.26 %
2.75 %
|
Pets |
8877
8895
|
5908
5935
|
2673
2717
|
296
243
|
66.55 %
66.72 %
|
30.11 %
30.55 %
|
3.33 %
2.73 %
|
Sport & Fitness |
8327
8178
|
5127
5075
|
2924
2876
|
276
227
|
61.57 %
62.06 %
|
35.11 %
35.17 %
|
3.31 %
2.78 %
|
Job & Career |
9027
8683
|
5562
5388
|
3155
3053
|
310
242
|
61.62 %
62.05 %
|
34.95 %
35.16 %
|
3.43 %
2.79 %
|
Dating |
8500
8596
|
4360
4453
|
3865
3906
|
275
237
|
51.29 %
51.80 %
|
45.47 %
45.44 %
|
3.24 %
2.76 %
|
Other |
8833
8756
|
5871
5850
|
2664
2659
|
298
247
|
66.47 %
66.81 %
|
30.16 %
30.37 %
|
3.37 %
2.82 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendInBlue is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11065
12119
|
6228
6872
|
4464
4910
|
373
337
|
56.29 %
56.70 %
|
40.34 %
40.51 %
|
3.37 %
2.78 %
|
Outlook Mail |
11924
10600
|
6929
6228
|
4595
4080
|
400
292
|
58.11 %
58.75 %
|
38.54 %
38.49 %
|
3.35 %
2.75 %
|
Yahoo Mail |
11252
10888
|
7147
6937
|
3736
3647
|
369
304
|
63.52 %
63.71 %
|
33.20 %
33.50 %
|
3.28 %
2.79 %
|
AOL Mail |
11470
11897
|
7274
7544
|
3827
4028
|
369
325
|
63.42 %
63.41 %
|
33.37 %
33.86 %
|
3.22 %
2.73 %
|
Mail.com |
11602
11371
|
7446
7348
|
3765
3709
|
391
314
|
64.18 %
64.62 %
|
32.45 %
32.62 %
|
3.37 %
2.76 %
|
Yandex Mail |
11517
11430
|
7058
7048
|
4078
4063
|
381
319
|
61.28 %
61.66 %
|
35.41 %
35.55 %
|
3.31 %
2.79 %
|
GMX Mail |
11706
11194
|
7059
6800
|
4256
4085
|
391
309
|
60.30 %
60.75 %
|
36.36 %
36.49 %
|
3.34 %
2.76 %
|
Zoho Mail |
11424
11196
|
7364
7238
|
3685
3652
|
375
306
|
64.46 %
64.65 %
|
32.26 %
32.62 %
|
3.28 %
2.73 %
|
ProtonMail |
11383
11640
|
7110
7320
|
3893
4002
|
380
318
|
62.46 %
62.89 %
|
34.20 %
34.38 %
|
3.34 %
2.73 %
|
Custom Mail |
11171
11614
|
7388
7756
|
3415
3534
|
368
324
|
66.14 %
66.78 %
|
30.57 %
30.43 %
|
3.29 %
2.79 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
- Benchmark Email and ActiveCampaign comparison
- Benchmark Email and AWeber comparison
- Benchmark Email and CampaignMonitor comparison
- Benchmark Email and Clever Elements comparison
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- Benchmark Email and Constant Contact comparison
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- Benchmark Email and GetResponse comparison
- Benchmark Email and HubSpot comparison
- Benchmark Email and Klick-Tipp comparison
- Benchmark Email and MailChimp comparison
- Benchmark Email and MailerLite comparison
- Benchmark Email and Mailify comparison
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- Benchmark Email and Newsletter2Go comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and SendInBlue comparison
- Benchmark Email and SendPulse comparison