HubSpot and Sarbacane Email Deliverability Comparison

HubSpot

Sarbacane

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.472 66.014	50.685 51.676	13.324 13.064	1.463 1.274

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 78.28 %	20.35 % 19.79 %	2.23 % 1.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4895 5046	3776 3917	1012 1035	107 94	77.14 % 77.63 %	20.67 % 20.51 %	2.19 % 1.86 %
Elektronics	4936 5177	3863 4087	964 998	109 92	78.26 % 78.95 %	19.53 % 19.28 %	2.21 % 1.78 %
Entertainment	5054 4919	3903 3811	1046 1006	105 102	77.23 % 77.48 %	20.70 % 20.45 %	2.08 % 2.07 %
Cosmetics & Beauty	4988 5245	3870 4132	1010 1011	108 102	77.59 % 78.78 %	20.25 % 19.28 %	2.17 % 1.94 %
Food & Drink	5071 5236	3918 4096	1036 1037	117 103	77.26 % 78.23 %	20.43 % 19.81 %	2.31 % 1.97 %
Home & Garden	5056 4920	3891 3808	1046 1017	119 95	76.96 % 77.40 %	20.69 % 20.67 %	2.35 % 1.93 %
Finance	4956 5033	3977 4130	869 811	110 92	80.25 % 82.06 %	17.53 % 16.11 %	2.22 % 1.83 %
Health	5162 5094	4162 4148	873 836	127 110	80.63 % 81.43 %	16.91 % 16.41 %	2.46 % 2.16 %
Pets	5158 5020	3933 3911	1102 1010	123 99	76.25 % 77.91 %	21.36 % 20.12 %	2.38 % 1.97 %
Sport & Fitness	5076 5191	3909 4044	1065 1054	102 93	77.01 % 77.90 %	20.98 % 20.30 %	2.01 % 1.79 %
Job & Career	4884 5007	3672 3825	1100 1088	112 94	75.18 % 76.39 %	22.52 % 21.73 %	2.29 % 1.88 %
Dating	5216 4991	3849 3672	1263 1226	104 93	73.79 % 73.57 %	24.21 % 24.56 %	1.99 % 1.86 %
Other	5020 5135	3962 4095	938 935	120 105	78.92 % 79.75 %	18.69 % 18.21 %	2.39 % 2.04 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4604 4525	3380 3349	1111 1089	113 87	73.41 % 74.01 %	24.13 % 24.07 %	2.45 % 1.92 %
Outlook Mail	4670 4654	3530 3549	1042 1020	98 85	75.59 % 76.26 %	22.31 % 21.92 %	2.10 % 1.83 %
Yahoo Mail	4833 4784	3698 3724	1029 975	106 85	76.52 % 77.84 %	21.29 % 20.38 %	2.19 % 1.78 %
AOL Mail	4796 4792	3648 3724	1041 980	107 88	76.06 % 77.71 %	21.71 % 20.45 %	2.23 % 1.84 %
Mail.com	4642 4664	3626 3717	919 862	97 85	78.11 % 79.70 %	19.80 % 18.48 %	2.09 % 1.82 %
Yandex Mail	4476 4748	3445 3680	935 972	96 96	76.97 % 77.51 %	20.89 % 20.47 %	2.14 % 2.02 %
GMX Mail	4705 4630	3593 3503	1010 1028	102 99	76.37 % 75.66 %	21.47 % 22.20 %	2.17 % 2.14 %
Zoho Mail	4616 4662	3636 3741	890 831	90 90	78.77 % 80.24 %	19.28 % 17.82 %	1.95 % 1.93 %
ProtonMail	4477 4786	3518 3841	852 846	107 99	78.58 % 80.25 %	19.03 % 17.68 %	2.39 % 2.07 %
Custom Mail	4604 4910	3686 3984	813 833	105 93	80.06 % 81.14 %	17.66 % 16.97 %	2.28 % 1.89 %
iCloud Mail	4827 4587	3553 3423	1168 1074	106 90	73.61 % 74.62 %	24.20 % 23.41 %	2.20 % 1.96 %
Tuta	4676 4579	3733 3688	831 813	112 78	79.83 % 80.54 %	17.77 % 17.75 %	2.40 % 1.70 %
Juno.com	4780 4812	3858 3844	813 866	109 102	80.71 % 79.88 %	17.01 % 18.00 %	2.28 % 2.12 %
Mailfence	4766 4881	3781 3909	870 875	115 97	79.33 % 80.09 %	18.25 % 17.93 %	2.41 % 1.99 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.