HubSpot and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Sarbacane.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.809 155.661	429.476 121.085	93.956 28.246	16.962 6.306

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Sarbacane in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.41 % 77.79 %	17.37 % 18.15 %	3.14 % 4.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41731 12102	34323 9602	6227 2049	1154 465	82.25 % 79.34 %	14.92 % 16.93 %	2.77 % 3.84 %
Elektronics	41736 12069	33437 9520	7044 2100	1228 437	80.12 % 78.88 %	16.88 % 17.40 %	2.94 % 3.62 %
Entertainment	41563 11906	32868 9252	7256 2175	1397 474	79.08 % 77.71 %	17.46 % 18.27 %	3.36 % 3.98 %
Cosmetics & Beauty	41888 11995	33179 9343	7325 2162	1341 485	79.21 % 77.89 %	17.49 % 18.02 %	3.20 % 4.04 %
Food & Drink	41173 12077	33761 9600	6192 2019	1203 441	82.00 % 79.49 %	15.04 % 16.72 %	2.92 % 3.65 %
Home & Garden	41723 11830	34310 9384	6209 1991	1162 455	82.23 % 79.32 %	14.88 % 16.83 %	2.79 % 3.85 %
Finance	41760 11976	31948 9061	8355 2357	1430 554	76.50 % 75.66 %	20.01 % 19.68 %	3.42 % 4.63 %
Health	41507 12036	32146 9272	7930 2296	1382 478	77.45 % 77.04 %	19.11 % 19.08 %	3.33 % 3.97 %
Pets	41807 11750	33878 9278	6638 2031	1256 446	81.03 % 78.96 %	15.88 % 17.29 %	3.00 % 3.80 %
Sport & Fitness	41664 12053	32667 9265	7612 2288	1356 501	78.41 % 76.87 %	18.27 % 18.98 %	3.25 % 4.16 %
Job & Career	41107 12101	31905 9148	7746 2405	1442 551	77.61 % 75.60 %	18.84 % 19.87 %	3.51 % 4.55 %
Dating	41652 11818	31294 8960	8904 2309	1415 534	75.13 % 75.82 %	21.38 % 19.54 %	3.40 % 4.52 %
Other	41498 11948	33760 9400	6518 2064	1196 485	81.35 % 78.67 %	15.71 % 17.27 %	2.88 % 4.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	51086 11952	38594 8857	10618 2554	1846 541	75.55 % 74.10 %	20.78 % 21.37 %	3.61 % 4.53 %
Outlook Mail	51210 12072	39249 9201	10141 2330	1781 533	76.64 % 76.22 %	19.80 % 19.30 %	3.48 % 4.42 %
Yahoo Mail	50712 12087	40022 9378	9021 2249	1617 460	78.92 % 77.59 %	17.79 % 18.61 %	3.19 % 3.81 %
AOL Mail	50325 11808	39809 9106	8931 2194	1578 508	79.10 % 77.12 %	17.75 % 18.58 %	3.14 % 4.30 %
Mail.com	50912 11996	40754 9419	8568 2139	1555 443	80.05 % 78.52 %	16.83 % 17.83 %	3.05 % 3.69 %
Yandex Mail	50899 11927	39456 9116	9691 2292	1728 519	77.52 % 76.43 %	19.04 % 19.22 %	3.39 % 4.35 %
GMX Mail	50898 12057	40640 9538	8726 2054	1497 463	79.85 % 79.11 %	17.14 % 17.04 %	2.94 % 3.84 %
Zoho Mail	50274 11977	40703 9485	8069 2047	1485 460	80.96 % 79.19 %	16.05 % 17.09 %	2.95 % 3.84 %
ProtonMail	50433 12164	41046 9676	7995 1997	1369 487	81.39 % 79.55 %	15.85 % 16.42 %	2.71 % 4.00 %
Custom Mail	50448 11941	41393 9570	7612 1956	1393 413	82.05 % 80.14 %	15.09 % 16.38 %	2.76 % 3.46 %
iCloud Mail	11267 11970	8969 8836	1818 2467	435 625	79.60 % 73.82 %	16.14 % 20.61 %	3.86 % 5.22 %
Tuta	11206 12040	9420 9564	1421 2036	343 446	84.06 % 79.44 %	12.68 % 16.91 %	3.06 % 3.70 %
Juno.com	11139 11670	9421 9339	1345 1931	335 408	84.58 % 80.03 %	12.07 % 16.55 %	3.01 % 3.50 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.