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SendPulse Email Deliverability Report for the year 2020 (May)

In this email deliverability report for SendPulse (May 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 7.916 emails were sent with SendPulse. A total of 5.162 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.684 emails ended up in the spam folder. 70 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 8.0396.094
(75.81 %)
1.875
(23.32 %)
70
(0.87 %)
CleverReach 8.2386.159
(74.76 %)
1.947
(23.63 %)
132
(1.60 %)
Clever Elements 8.1456.010
(73.79 %)
2.024
(24.85 %)
111
(1.36 %)
AWeber 8.0175.896
(73.54 %)
1.969
(24.56 %)
152
(1.90 %)
HubSpot 8.4365.907
(70.02 %)
2.350
(27.86 %)
179
(2.12 %)
MailChimp 8.2315.735
(69.68 %)
2.327
(28.27 %)
169
(2.05 %)
Klick-Tipp 8.0675.561
(68.94 %)
2.417
(29.96 %)
89
(1.10 %)
Moosend 8.1265.513
(67.84 %)
2.460
(30.27 %)
153
(1.88 %)
Constant Contact 8.3025.623
(67.73 %)
2.425
(29.21 %)
254
(3.06 %)
Benchmark Email 7.8215.262
(67.28 %)
2.256
(28.85 %)
303
(3.87 %)
CampaignMonitor 8.1235.404
(66.53 %)
2.574
(31.69 %)
145
(1.79 %)
Rapidmail 7.9455.265
(66.27 %)
2.573
(32.39 %)
107
(1.35 %)
MailerLite 8.2035.416
(66.02 %)
2.639
(32.17 %)
148
(1.80 %)
SendPulse 7.9165.162
(65.21 %)
2.684
(33.91 %)
70
(0.88 %)
Mailjet 8.0465.192
(64.53 %)
2.713
(33.72 %)
141
(1.75 %)
ActiveCampaign 8.4525.395
(63.83 %)
2.907
(34.39 %)
150
(1.77 %)
Mailify 7.8574.944
(62.92 %)
2.782
(35.41 %)
131
(1.67 %)
ConvertKit 8.3075.146
(61.95 %)
2.976
(35.83 %)
185
(2.23 %)
SendInBlue 8.3744.995
(59.65 %)
3.125
(37.32 %)
254
(3.03 %)
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SendPulse email deliverability providers comparison 2020 (May)
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Email deliverability rates for SendPulse and other providers comparison

65.21 % of 7.916 emails sent with SendPulse ended up in the recipient's main mailbox. 33.91 % of all emails were moved from the email providers to the spam folder after successful delivery. 0.88 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 75.81 %
(6.094)
23.32 %
(1.875)
0.87 %
(70)
CleverReach 74.76 %
(6.159)
23.63 %
(1.947)
1.60 %
(132)
Clever Elements 73.79 %
(6.010)
24.85 %
(2.024)
1.36 %
(111)
AWeber 73.54 %
(5.896)
24.56 %
(1.969)
1.90 %
(152)
HubSpot 70.02 %
(5.907)
27.86 %
(2.350)
2.12 %
(179)
MailChimp 69.68 %
(5.735)
28.27 %
(2.327)
2.05 %
(169)
Klick-Tipp 68.94 %
(5.561)
29.96 %
(2.417)
1.10 %
(89)
Moosend 67.84 %
(5.513)
30.27 %
(2.460)
1.88 %
(153)
Constant Contact 67.73 %
(5.623)
29.21 %
(2.425)
3.06 %
(254)
Benchmark Email 67.28 %
(5.262)
28.85 %
(2.256)
3.87 %
(303)
CampaignMonitor 66.53 %
(5.404)
31.69 %
(2.574)
1.79 %
(145)
Rapidmail 66.27 %
(5.265)
32.39 %
(2.573)
1.35 %
(107)
MailerLite 66.02 %
(5.416)
32.17 %
(2.639)
1.80 %
(148)
SendPulse 65.21 %
(5.162)
33.91 %
(2.684)
0.88 %
(70)
Mailjet 64.53 %
(5.192)
33.72 %
(2.713)
1.75 %
(141)
ActiveCampaign 63.83 %
(5.395)
34.39 %
(2.907)
1.77 %
(150)
Mailify 62.92 %
(4.944)
35.41 %
(2.782)
1.67 %
(131)
ConvertKit 61.95 %
(5.146)
35.83 %
(2.976)
2.23 %
(185)
SendInBlue 59.65 %
(4.995)
37.32 %
(3.125)
3.03 %
(254)
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SendPulse email deliverability rates providers comparison 2020 (May)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Pets, Home & Garden, Clothing, Food & Drink and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Elektronics and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 594422169371.04 %28.45 %0.51 %
Home & Garden 604422177569.87 %29.30 %0.83 %
Clothing 620430184669.35 %29.68 %0.97 %
Food & Drink 600415178769.17 %29.67 %1.17 %
Other 728503220569.09 %30.22 %0.69 %
Sport & Fitness 587383200465.25 %34.07 %0.68 %
Entertainment 732474252664.75 %34.43 %0.82 %
Cosmetics & Beauty 676435233864.35 %34.47 %1.18 %
Job & Career 599383208863.94 %34.72 %1.34 %
Elektronics 583370206763.46 %35.33 %1.20 %
Finance 533326204361.16 %38.27 %0.56 %
Health 436258174459.17 %39.91 %0.92 %
Dating 624341279454.65 %44.71 %0.64 %
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SendPulse email deliverability by category 2020 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, Mail.com and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 768535229469.66 %29.82 %0.52 %
Mail.com 738497234767.34 %31.71 %0.95 %
Zoho Mail 661444209867.17 %31.62 %1.21 %
AOL Mail 796534256667.09 %32.16 %0.75 %
Yahoo Mail 954638308866.88 %32.29 %0.84 %
Yandex Mail 602391207464.95 %34.39 %0.66 %
ProtonMail 781503269964.40 %34.44 %1.15 %
GMX Mail 9285873301163.25 %35.56 %1.19 %
Outlook Mail 813509298662.61 %36.65 %0.74 %
Gmail 875524344759.89 %39.31 %0.80 %
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SendPulse email deliverability by email service provider 2020 (May)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

Further resources and references for SendPulse.

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