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SendPulse Email Deliverability Report for the year 2023 (May)

In this email deliverability report for SendPulse (May 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.957 emails were sent with SendPulse. A total of 5.407 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.227 emails ended up in the spam folder. 323 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8335.863
(85.80 %) 		741
(10.84 %) 		229
(3.35 %)
CampaignMonitor 7.0075.928
(84.60 %) 		842
(12.02 %) 		237
(3.38 %)
HubSpot 6.8285.764
(84.42 %) 		842
(12.33 %) 		222
(3.25 %)
ActiveCampaign 6.8555.774
(84.23 %) 		828
(12.08 %) 		253
(3.69 %)
Mailjet 6.8135.718
(83.93 %) 		865
(12.70 %) 		230
(3.38 %)
CleverReach 6.7045.620
(83.83 %) 		853
(12.72 %) 		231
(3.45 %)
Rapidmail 6.8875.752
(83.52 %) 		905
(13.14 %) 		230
(3.34 %)
Klick-Tipp 6.7695.650
(83.47 %) 		856
(12.65 %) 		263
(3.89 %)
AWeber 6.8555.625
(82.06 %) 		969
(14.14 %) 		261
(3.81 %)
SendInBlue 6.8065.568
(81.81 %) 		974
(14.31 %) 		264
(3.88 %)
MailChimp 6.8915.627
(81.66 %) 		977
(14.18 %) 		287
(4.16 %)
ConvertKit 7.0825.762
(81.36 %) 		1.023
(14.45 %) 		297
(4.19 %)
Moosend 6.7975.512
(81.09 %) 		996
(14.65 %) 		289
(4.25 %)
Benchmark Email 6.8435.538
(80.93 %) 		1.024
(14.96 %) 		281
(4.11 %)
Mailify 6.6815.403
(80.87 %) 		1.012
(15.15 %) 		266
(3.98 %)
MailerLite 6.7345.395
(80.12 %) 		1.047
(15.55 %) 		292
(4.34 %)
Constant Contact 6.6835.291
(79.17 %) 		1.116
(16.70 %) 		276
(4.13 %)
SendPulse 6.9575.407
(77.72 %) 		1.227
(17.64 %) 		323
(4.64 %)
Clever Elements 6.7925.189
(76.40 %) 		1.282
(18.88 %) 		321
(4.73 %)
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SendPulse email deliverability providers comparison 2023 (May)
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Email deliverability rates for SendPulse and other providers comparison

77.72 % of 6.957 emails sent with SendPulse ended up in the recipient's main mailbox. 17.64 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.64 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.80 %
(5.863) 		10.84 %
(741) 		3.35 %
(229)
CampaignMonitor 84.60 %
(5.928) 		12.02 %
(842) 		3.38 %
(237)
HubSpot 84.42 %
(5.764) 		12.33 %
(842) 		3.25 %
(222)
ActiveCampaign 84.23 %
(5.774) 		12.08 %
(828) 		3.69 %
(253)
Mailjet 83.93 %
(5.718) 		12.70 %
(865) 		3.38 %
(230)
CleverReach 83.83 %
(5.620) 		12.72 %
(853) 		3.45 %
(231)
Rapidmail 83.52 %
(5.752) 		13.14 %
(905) 		3.34 %
(230)
Klick-Tipp 83.47 %
(5.650) 		12.65 %
(856) 		3.89 %
(263)
AWeber 82.06 %
(5.625) 		14.14 %
(969) 		3.81 %
(261)
SendInBlue 81.81 %
(5.568) 		14.31 %
(974) 		3.88 %
(264)
MailChimp 81.66 %
(5.627) 		14.18 %
(977) 		4.16 %
(287)
ConvertKit 81.36 %
(5.762) 		14.45 %
(1.023) 		4.19 %
(297)
Moosend 81.09 %
(5.512) 		14.65 %
(996) 		4.25 %
(289)
Benchmark Email 80.93 %
(5.538) 		14.96 %
(1.024) 		4.11 %
(281)
Mailify 80.87 %
(5.403) 		15.15 %
(1.012) 		3.98 %
(266)
MailerLite 80.12 %
(5.395) 		15.55 %
(1.047) 		4.34 %
(292)
Constant Contact 79.17 %
(5.291) 		16.70 %
(1.116) 		4.13 %
(276)
SendPulse 77.72 %
(5.407) 		17.64 %
(1.227) 		4.64 %
(323)
Clever Elements 76.40 %
(5.189) 		18.88 %
(1.282) 		4.73 %
(321)
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SendPulse email deliverability rates providers comparison 2023 (May)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Clothing, Home & Garden, Elektronics, Food & Drink and Entertainment resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Finance, Sport & Fitness, Dating and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 541437871780.78 %16.08 %3.14 %
Home & Garden 538433852080.48 %15.80 %3.72 %
Elektronics 554441922179.60 %16.61 %3.79 %
Food & Drink 527419862279.51 %16.32 %4.17 %
Entertainment 492391841779.47 %17.07 %3.46 %
Pets 534422872579.03 %16.29 %4.68 %
Other 509399842678.39 %16.50 %5.11 %
Cosmetics & Beauty 496384862677.42 %17.34 %5.24 %
Health 5484191042576.46 %18.98 %4.56 %
Dating 5964521182675.84 %19.80 %4.36 %
Sport & Fitness 5454111023275.41 %18.72 %5.87 %
Finance 5293971042875.05 %19.66 %5.29 %
Job & Career 5484021083873.36 %19.71 %6.93 %
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SendPulse email deliverability by category 2023 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, ProtonMail and Zoho Mail. The delivery rates were worst for the email providers Yandex Mail, Outlook Mail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 6515261052080.80 %16.13 %3.07 %
ProtonMail 6985621072980.52 %15.33 %4.15 %
Zoho Mail 6755401102580.00 %16.30 %3.70 %
GMX Mail 6645221083478.61 %16.27 %5.12 %
Mail.com 7335681273877.49 %17.33 %5.18 %
AOL Mail 7275561343776.48 %18.43 %5.09 %
Gmail 6635071272976.47 %19.16 %4.37 %
Yahoo Mail 7015361273876.46 %18.12 %5.42 %
Outlook Mail 7095381373475.88 %19.32 %4.80 %
Yandex Mail 7365521453975.00 %19.70 %5.30 %
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SendPulse email deliverability by email service provider 2023 (May)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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