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SendPulse Email Deliverability Report for the year 2023 (July)

In this email deliverability report for SendPulse (July 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.864 emails were sent with SendPulse. A total of 5.309 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.215 emails ended up in the spam folder. 340 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.6555.680
(85.35 %) 		776
(11.66 %) 		199
(2.99 %)
CampaignMonitor 6.7115.722
(85.26 %) 		797
(11.88 %) 		192
(2.86 %)
CleverReach 6.5765.602
(85.19 %) 		774
(11.77 %) 		200
(3.04 %)
Mailjet 6.9645.925
(85.08 %) 		830
(11.92 %) 		209
(3.00 %)
GetResponse 6.8105.781
(84.89 %) 		786
(11.54 %) 		243
(3.57 %)
Klick-Tipp 6.6735.591
(83.79 %) 		850
(12.74 %) 		232
(3.48 %)
Rapidmail 6.8435.697
(83.25 %) 		884
(12.92 %) 		262
(3.83 %)
Moosend 6.6945.529
(82.60 %) 		904
(13.50 %) 		261
(3.90 %)
HubSpot 6.8715.661
(82.39 %) 		964
(14.03 %) 		246
(3.58 %)
Benchmark Email 6.8815.622
(81.70 %) 		971
(14.11 %) 		288
(4.19 %)
Mailify 6.8675.602
(81.58 %) 		1.006
(14.65 %) 		259
(3.77 %)
AWeber 6.8785.577
(81.08 %) 		1.013
(14.73 %) 		288
(4.19 %)
ConvertKit 6.7785.478
(80.82 %) 		997
(14.71 %) 		303
(4.47 %)
Constant Contact 6.7835.429
(80.04 %) 		1.067
(15.73 %) 		287
(4.23 %)
SendInBlue 6.6215.289
(79.88 %) 		1.053
(15.90 %) 		279
(4.21 %)
MailChimp 6.9125.507
(79.67 %) 		1.114
(16.12 %) 		291
(4.21 %)
MailerLite 6.8135.317
(78.04 %) 		1.176
(17.26 %) 		320
(4.70 %)
SendPulse 6.8645.309
(77.35 %) 		1.215
(17.70 %) 		340
(4.95 %)
Clever Elements 6.8225.179
(75.92 %) 		1.312
(19.23 %) 		331
(4.85 %)
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SendPulse email deliverability providers comparison 2023 (July)
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Email deliverability rates for SendPulse and other providers comparison

77.35 % of 6.864 emails sent with SendPulse ended up in the recipient's main mailbox. 17.70 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.95 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 85.35 %
(5.680) 		11.66 %
(776) 		2.99 %
(199)
CampaignMonitor 85.26 %
(5.722) 		11.88 %
(797) 		2.86 %
(192)
CleverReach 85.19 %
(5.602) 		11.77 %
(774) 		3.04 %
(200)
Mailjet 85.08 %
(5.925) 		11.92 %
(830) 		3.00 %
(209)
GetResponse 84.89 %
(5.781) 		11.54 %
(786) 		3.57 %
(243)
Klick-Tipp 83.79 %
(5.591) 		12.74 %
(850) 		3.48 %
(232)
Rapidmail 83.25 %
(5.697) 		12.92 %
(884) 		3.83 %
(262)
Moosend 82.60 %
(5.529) 		13.50 %
(904) 		3.90 %
(261)
HubSpot 82.39 %
(5.661) 		14.03 %
(964) 		3.58 %
(246)
Benchmark Email 81.70 %
(5.622) 		14.11 %
(971) 		4.19 %
(288)
Mailify 81.58 %
(5.602) 		14.65 %
(1.006) 		3.77 %
(259)
AWeber 81.08 %
(5.577) 		14.73 %
(1.013) 		4.19 %
(288)
ConvertKit 80.82 %
(5.478) 		14.71 %
(997) 		4.47 %
(303)
Constant Contact 80.04 %
(5.429) 		15.73 %
(1.067) 		4.23 %
(287)
SendInBlue 79.88 %
(5.289) 		15.90 %
(1.053) 		4.21 %
(279)
MailChimp 79.67 %
(5.507) 		16.12 %
(1.114) 		4.21 %
(291)
MailerLite 78.04 %
(5.317) 		17.26 %
(1.176) 		4.70 %
(320)
SendPulse 77.35 %
(5.309) 		17.70 %
(1.215) 		4.95 %
(340)
Clever Elements 75.92 %
(5.179) 		19.23 %
(1.312) 		4.85 %
(331)
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SendPulse email deliverability rates providers comparison 2023 (July)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Clothing, Pets, Home & Garden, Cosmetics & Beauty and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Entertainment, Job & Career and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 552444872180.43 %15.76 %3.80 %
Pets 517411852179.50 %16.44 %4.06 %
Home & Garden 525417842479.43 %16.00 %4.57 %
Cosmetics & Beauty 510401901978.63 %17.65 %3.73 %
Food & Drink 504396812778.57 %16.07 %5.36 %
Elektronics 520407862778.27 %16.54 %5.19 %
Other 501390852677.84 %16.97 %5.19 %
Finance 5434191032177.16 %18.97 %3.87 %
Sport & Fitness 5183961002276.45 %19.31 %4.25 %
Job & Career 5464171101976.37 %20.15 %3.48 %
Entertainment 548414993575.55 %18.07 %6.39 %
Health 5634171054174.07 %18.65 %7.28 %
Dating 5173801003773.50 %19.34 %7.16 %
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SendPulse email deliverability by category 2023 (July)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are ProtonMail, Custom Mail and Mail.com. The delivery rates were worst for the email providers Yandex Mail, Gmail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 7105751132280.99 %15.92 %3.10 %
Custom Mail 6625351022580.82 %15.41 %3.78 %
Mail.com 6815341163178.41 %17.03 %4.55 %
Zoho Mail 7495821254277.70 %16.69 %5.61 %
GMX Mail 7025451164177.64 %16.52 %5.84 %
Yahoo Mail 6655131232977.14 %18.50 %4.36 %
AOL Mail 6535001203376.57 %18.38 %5.05 %
Outlook Mail 6634971303674.96 %19.61 %5.43 %
Gmail 7085281384274.58 %19.49 %5.93 %
Yandex Mail 6715001323974.52 %19.67 %5.81 %
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SendPulse email deliverability by email service provider 2023 (July)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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