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SendPulse Email Deliverability Report for the year 2021 (August)

In this email deliverability report for SendPulse (August 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.766 emails were sent with SendPulse. A total of 5.317 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.135 emails ended up in the spam folder. 314 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8495.905
(86.22 %)
740
(10.80 %)
204
(2.98 %)
ActiveCampaign 6.5485.610
(85.68 %)
738
(11.27 %)
200
(3.05 %)
Klick-Tipp 6.7605.774
(85.41 %)
780
(11.54 %)
206
(3.05 %)
Mailjet 6.9125.885
(85.14 %)
798
(11.55 %)
229
(3.31 %)
Rapidmail 7.1095.975
(84.05 %)
898
(12.63 %)
236
(3.32 %)
CleverReach 6.7885.666
(83.47 %)
884
(13.02 %)
238
(3.51 %)
AWeber 6.8525.705
(83.26 %)
914
(13.34 %)
233
(3.40 %)
CampaignMonitor 6.8125.668
(83.21 %)
903
(13.26 %)
241
(3.54 %)
HubSpot 6.9225.748
(83.04 %)
913
(13.19 %)
261
(3.77 %)
Moosend 6.7555.560
(82.31 %)
951
(14.08 %)
244
(3.61 %)
Mailify 6.7245.480
(81.50 %)
985
(14.65 %)
259
(3.85 %)
SendInBlue 6.8405.549
(81.13 %)
1.039
(15.19 %)
252
(3.68 %)
MailChimp 6.5755.318
(80.88 %)
991
(15.07 %)
266
(4.05 %)
ConvertKit 6.7895.448
(80.25 %)
1.025
(15.10 %)
316
(4.65 %)
Constant Contact 6.8205.469
(80.19 %)
1.054
(15.45 %)
297
(4.35 %)
Benchmark Email 6.8695.489
(79.91 %)
1.092
(15.90 %)
288
(4.19 %)
MailerLite 6.9005.455
(79.06 %)
1.137
(16.48 %)
308
(4.46 %)
SendPulse 6.7665.317
(78.58 %)
1.135
(16.78 %)
314
(4.64 %)
Clever Elements 6.6675.137
(77.05 %)
1.182
(17.73 %)
348
(5.22 %)
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SendPulse email deliverability providers comparison 2021 (August)
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Email deliverability rates for SendPulse and other providers comparison

78.58 % of 6.766 emails sent with SendPulse ended up in the recipient's main mailbox. 16.78 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.64 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.22 %
(5.905)
10.80 %
(740)
2.98 %
(204)
ActiveCampaign 85.68 %
(5.610)
11.27 %
(738)
3.05 %
(200)
Klick-Tipp 85.41 %
(5.774)
11.54 %
(780)
3.05 %
(206)
Mailjet 85.14 %
(5.885)
11.55 %
(798)
3.31 %
(229)
Rapidmail 84.05 %
(5.975)
12.63 %
(898)
3.32 %
(236)
CleverReach 83.47 %
(5.666)
13.02 %
(884)
3.51 %
(238)
AWeber 83.26 %
(5.705)
13.34 %
(914)
3.40 %
(233)
CampaignMonitor 83.21 %
(5.668)
13.26 %
(903)
3.54 %
(241)
HubSpot 83.04 %
(5.748)
13.19 %
(913)
3.77 %
(261)
Moosend 82.31 %
(5.560)
14.08 %
(951)
3.61 %
(244)
Mailify 81.50 %
(5.480)
14.65 %
(985)
3.85 %
(259)
SendInBlue 81.13 %
(5.549)
15.19 %
(1.039)
3.68 %
(252)
MailChimp 80.88 %
(5.318)
15.07 %
(991)
4.05 %
(266)
ConvertKit 80.25 %
(5.448)
15.10 %
(1.025)
4.65 %
(316)
Constant Contact 80.19 %
(5.469)
15.45 %
(1.054)
4.35 %
(297)
Benchmark Email 79.91 %
(5.489)
15.90 %
(1.092)
4.19 %
(288)
MailerLite 79.06 %
(5.455)
16.48 %
(1.137)
4.46 %
(308)
SendPulse 78.58 %
(5.317)
16.78 %
(1.135)
4.64 %
(314)
Clever Elements 77.05 %
(5.137)
17.73 %
(1.182)
5.22 %
(348)
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SendPulse email deliverability rates providers comparison 2021 (August)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Food & Drink, Clothing, Home & Garden, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Health, Dating, Finance, Sport & Fitness and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 478395711282.64 %14.85 %2.51 %
Clothing 548447772481.57 %14.05 %4.38 %
Home & Garden 518422762081.47 %14.67 %3.86 %
Pets 513410832079.92 %16.18 %3.90 %
Other 542431862579.52 %15.87 %4.61 %
Entertainment 507400862178.90 %16.96 %4.14 %
Cosmetics & Beauty 502396812578.88 %16.14 %4.98 %
Elektronics 524412823078.63 %15.65 %5.73 %
Job & Career 512395972077.15 %18.95 %3.91 %
Sport & Fitness 514396932577.04 %18.09 %4.86 %
Finance 5434141052476.24 %19.34 %4.42 %
Dating 510384972975.29 %19.02 %5.69 %
Health 5554151013974.77 %18.20 %7.03 %
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SendPulse email deliverability by category 2021 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are ProtonMail, GMX Mail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 651533952381.87 %14.59 %3.53 %
GMX Mail 6545311002381.19 %15.29 %3.52 %
Custom Mail 7195781093280.39 %15.16 %4.45 %
Zoho Mail 6995561123179.54 %16.02 %4.43 %
AOL Mail 6885421192778.78 %17.30 %3.92 %
Mail.com 6765251114077.66 %16.42 %5.92 %
Gmail 6364901212577.04 %19.03 %3.93 %
Yahoo Mail 6555041143776.95 %17.40 %5.65 %
Yandex Mail 7175511353176.85 %18.83 %4.32 %
Outlook Mail 6715071194575.56 %17.73 %6.71 %
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SendPulse email deliverability by email service provider 2021 (August)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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