SendPulse Email Deliverability Report for the year 2021 (August)
In this email deliverability report for SendPulse (August 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
Email deliverability for SendPulse and other providers comparison
A total of 6.766 emails were sent with SendPulse. A total of 5.317 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.135 emails ended up in the spam folder. 314 emails were lost on the way to the recipients.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|---|
GetResponse | 6.849 | 5.905 (86.22 %) | 740 (10.80 %) | 204 (2.98 %) |
ActiveCampaign | 6.548 | 5.610 (85.68 %) | 738 (11.27 %) | 200 (3.05 %) |
Klick-Tipp | 6.760 | 5.774 (85.41 %) | 780 (11.54 %) | 206 (3.05 %) |
Mailjet | 6.912 | 5.885 (85.14 %) | 798 (11.55 %) | 229 (3.31 %) |
Rapidmail | 7.109 | 5.975 (84.05 %) | 898 (12.63 %) | 236 (3.32 %) |
CleverReach | 6.788 | 5.666 (83.47 %) | 884 (13.02 %) | 238 (3.51 %) |
AWeber | 6.852 | 5.705 (83.26 %) | 914 (13.34 %) | 233 (3.40 %) |
CampaignMonitor | 6.812 | 5.668 (83.21 %) | 903 (13.26 %) | 241 (3.54 %) |
HubSpot | 6.922 | 5.748 (83.04 %) | 913 (13.19 %) | 261 (3.77 %) |
Moosend | 6.755 | 5.560 (82.31 %) | 951 (14.08 %) | 244 (3.61 %) |
Mailify | 6.724 | 5.480 (81.50 %) | 985 (14.65 %) | 259 (3.85 %) |
SendInBlue | 6.840 | 5.549 (81.13 %) | 1.039 (15.19 %) | 252 (3.68 %) |
MailChimp | 6.575 | 5.318 (80.88 %) | 991 (15.07 %) | 266 (4.05 %) |
ConvertKit | 6.789 | 5.448 (80.25 %) | 1.025 (15.10 %) | 316 (4.65 %) |
Constant Contact | 6.820 | 5.469 (80.19 %) | 1.054 (15.45 %) | 297 (4.35 %) |
Benchmark Email | 6.869 | 5.489 (79.91 %) | 1.092 (15.90 %) | 288 (4.19 %) |
MailerLite | 6.900 | 5.455 (79.06 %) | 1.137 (16.48 %) | 308 (4.46 %) |
SendPulse | 6.766 | 5.317 (78.58 %) | 1.135 (16.78 %) | 314 (4.64 %) |
Clever Elements | 6.667 | 5.137 (77.05 %) | 1.182 (17.73 %) | 348 (5.22 %) |
Email deliverability rates for SendPulse and other providers comparison
78.58 % of 6.766 emails sent with SendPulse ended up in the recipient's main mailbox. 16.78 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.64 % of all emails sent did not reach the recipients.
Provider | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|
GetResponse | 86.22 % (5.905) | 10.80 % (740) | 2.98 % (204) |
ActiveCampaign | 85.68 % (5.610) | 11.27 % (738) | 3.05 % (200) |
Klick-Tipp | 85.41 % (5.774) | 11.54 % (780) | 3.05 % (206) |
Mailjet | 85.14 % (5.885) | 11.55 % (798) | 3.31 % (229) |
Rapidmail | 84.05 % (5.975) | 12.63 % (898) | 3.32 % (236) |
CleverReach | 83.47 % (5.666) | 13.02 % (884) | 3.51 % (238) |
AWeber | 83.26 % (5.705) | 13.34 % (914) | 3.40 % (233) |
CampaignMonitor | 83.21 % (5.668) | 13.26 % (903) | 3.54 % (241) |
HubSpot | 83.04 % (5.748) | 13.19 % (913) | 3.77 % (261) |
Moosend | 82.31 % (5.560) | 14.08 % (951) | 3.61 % (244) |
Mailify | 81.50 % (5.480) | 14.65 % (985) | 3.85 % (259) |
SendInBlue | 81.13 % (5.549) | 15.19 % (1.039) | 3.68 % (252) |
MailChimp | 80.88 % (5.318) | 15.07 % (991) | 4.05 % (266) |
ConvertKit | 80.25 % (5.448) | 15.10 % (1.025) | 4.65 % (316) |
Constant Contact | 80.19 % (5.469) | 15.45 % (1.054) | 4.35 % (297) |
Benchmark Email | 79.91 % (5.489) | 15.90 % (1.092) | 4.19 % (288) |
MailerLite | 79.06 % (5.455) | 16.48 % (1.137) | 4.46 % (308) |
SendPulse | 78.58 % (5.317) | 16.78 % (1.135) | 4.64 % (314) |
Clever Elements | 77.05 % (5.137) | 17.73 % (1.182) | 5.22 % (348) |
Email deliverability by category
The delivery of the emails with SendPulse in the categories Food & Drink, Clothing, Home & Garden, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Health, Dating, Finance, Sport & Fitness and Job & Career.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Food & Drink | 478 | 395 | 71 | 12 | 82.64 % | 14.85 % | 2.51 % |
Clothing | 548 | 447 | 77 | 24 | 81.57 % | 14.05 % | 4.38 % |
Home & Garden | 518 | 422 | 76 | 20 | 81.47 % | 14.67 % | 3.86 % |
Pets | 513 | 410 | 83 | 20 | 79.92 % | 16.18 % | 3.90 % |
Other | 542 | 431 | 86 | 25 | 79.52 % | 15.87 % | 4.61 % |
Entertainment | 507 | 400 | 86 | 21 | 78.90 % | 16.96 % | 4.14 % |
Cosmetics & Beauty | 502 | 396 | 81 | 25 | 78.88 % | 16.14 % | 4.98 % |
Elektronics | 524 | 412 | 82 | 30 | 78.63 % | 15.65 % | 5.73 % |
Job & Career | 512 | 395 | 97 | 20 | 77.15 % | 18.95 % | 3.91 % |
Sport & Fitness | 514 | 396 | 93 | 25 | 77.04 % | 18.09 % | 4.86 % |
Finance | 543 | 414 | 105 | 24 | 76.24 % | 19.34 % | 4.42 % |
Dating | 510 | 384 | 97 | 29 | 75.29 % | 19.02 % | 5.69 % |
Health | 555 | 415 | 101 | 39 | 74.77 % | 18.20 % | 7.03 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with SendPulse are ProtonMail, GMX Mail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Yahoo Mail.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
ProtonMail | 651 | 533 | 95 | 23 | 81.87 % | 14.59 % | 3.53 % |
GMX Mail | 654 | 531 | 100 | 23 | 81.19 % | 15.29 % | 3.52 % |
Custom Mail | 719 | 578 | 109 | 32 | 80.39 % | 15.16 % | 4.45 % |
Zoho Mail | 699 | 556 | 112 | 31 | 79.54 % | 16.02 % | 4.43 % |
AOL Mail | 688 | 542 | 119 | 27 | 78.78 % | 17.30 % | 3.92 % |
Mail.com | 676 | 525 | 111 | 40 | 77.66 % | 16.42 % | 5.92 % |
Gmail | 636 | 490 | 121 | 25 | 77.04 % | 19.03 % | 3.93 % |
Yahoo Mail | 655 | 504 | 114 | 37 | 76.95 % | 17.40 % | 5.65 % |
Yandex Mail | 717 | 551 | 135 | 31 | 76.85 % | 18.83 % | 4.32 % |
Outlook Mail | 671 | 507 | 119 | 45 | 75.56 % | 17.73 % | 6.71 % |
All email deliverability reports for SendPulse
All available email deliverability reports for SendPulse.
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References and Resources
Further resources and references for SendPulse.
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