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SendPulse Email Deliverability Report for the year 2021 (September)

In this email deliverability report for SendPulse (September 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.745 emails were sent with SendPulse. A total of 5.243 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.158 emails ended up in the spam folder. 344 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.7645.853
(86.53 %) 		729
(10.78 %) 		182
(2.69 %)
GetResponse 6.9846.001
(85.92 %) 		749
(10.72 %) 		234
(3.35 %)
CampaignMonitor 6.6625.667
(85.06 %) 		786
(11.80 %) 		209
(3.14 %)
CleverReach 6.8445.788
(84.57 %) 		813
(11.88 %) 		243
(3.55 %)
Klick-Tipp 6.8825.766
(83.78 %) 		870
(12.64 %) 		246
(3.57 %)
Mailjet 6.7015.577
(83.23 %) 		882
(13.16 %) 		242
(3.61 %)
HubSpot 6.8395.678
(83.02 %) 		898
(13.13 %) 		263
(3.85 %)
Moosend 6.9095.722
(82.82 %) 		924
(13.37 %) 		263
(3.81 %)
Rapidmail 6.6295.478
(82.64 %) 		906
(13.67 %) 		245
(3.70 %)
Mailify 6.9305.684
(82.02 %) 		981
(14.16 %) 		265
(3.82 %)
AWeber 6.7095.494
(81.89 %) 		944
(14.07 %) 		271
(4.04 %)
SendInBlue 6.7755.521
(81.49 %) 		1.004
(14.82 %) 		250
(3.69 %)
Benchmark Email 6.6575.405
(81.19 %) 		997
(14.98 %) 		255
(3.83 %)
ConvertKit 6.8505.557
(81.12 %) 		1.025
(14.96 %) 		268
(3.91 %)
MailChimp 6.6735.333
(79.92 %) 		1.068
(16.00 %) 		272
(4.08 %)
Constant Contact 6.8675.410
(78.78 %) 		1.151
(16.76 %) 		306
(4.46 %)
MailerLite 6.9775.492
(78.72 %) 		1.164
(16.68 %) 		321
(4.60 %)
SendPulse 6.7455.243
(77.73 %) 		1.158
(17.17 %) 		344
(5.10 %)
Clever Elements 6.7155.165
(76.92 %) 		1.243
(18.51 %) 		307
(4.57 %)
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SendPulse email deliverability providers comparison 2021 (September)
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Email deliverability rates for SendPulse and other providers comparison

77.73 % of 6.745 emails sent with SendPulse ended up in the recipient's main mailbox. 17.17 % of all emails were moved from the email providers to the spam folder after successful delivery. 5.10 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.53 %
(5.853) 		10.78 %
(729) 		2.69 %
(182)
GetResponse 85.92 %
(6.001) 		10.72 %
(749) 		3.35 %
(234)
CampaignMonitor 85.06 %
(5.667) 		11.80 %
(786) 		3.14 %
(209)
CleverReach 84.57 %
(5.788) 		11.88 %
(813) 		3.55 %
(243)
Klick-Tipp 83.78 %
(5.766) 		12.64 %
(870) 		3.57 %
(246)
Mailjet 83.23 %
(5.577) 		13.16 %
(882) 		3.61 %
(242)
HubSpot 83.02 %
(5.678) 		13.13 %
(898) 		3.85 %
(263)
Moosend 82.82 %
(5.722) 		13.37 %
(924) 		3.81 %
(263)
Rapidmail 82.64 %
(5.478) 		13.67 %
(906) 		3.70 %
(245)
Mailify 82.02 %
(5.684) 		14.16 %
(981) 		3.82 %
(265)
AWeber 81.89 %
(5.494) 		14.07 %
(944) 		4.04 %
(271)
SendInBlue 81.49 %
(5.521) 		14.82 %
(1.004) 		3.69 %
(250)
Benchmark Email 81.19 %
(5.405) 		14.98 %
(997) 		3.83 %
(255)
ConvertKit 81.12 %
(5.557) 		14.96 %
(1.025) 		3.91 %
(268)
MailChimp 79.92 %
(5.333) 		16.00 %
(1.068) 		4.08 %
(272)
Constant Contact 78.78 %
(5.410) 		16.76 %
(1.151) 		4.46 %
(306)
MailerLite 78.72 %
(5.492) 		16.68 %
(1.164) 		4.60 %
(321)
SendPulse 77.73 %
(5.243) 		17.17 %
(1.158) 		5.10 %
(344)
Clever Elements 76.92 %
(5.165) 		18.51 %
(1.243) 		4.57 %
(307)
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SendPulse email deliverability rates providers comparison 2021 (September)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Home & Garden, Pets, Clothing, Elektronics and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Entertainment, Finance, Sport & Fitness and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 568457862580.46 %15.14 %4.40 %
Pets 516414841880.23 %16.28 %3.49 %
Clothing 485387742479.79 %15.26 %4.95 %
Elektronics 514409802579.57 %15.56 %4.86 %
Food & Drink 547432872878.98 %15.90 %5.12 %
Other 491386812478.62 %16.50 %4.89 %
Health 497386921977.67 %18.51 %3.82 %
Cosmetics & Beauty 550425962977.27 %17.45 %5.27 %
Job & Career 519394972875.92 %18.69 %5.39 %
Sport & Fitness 5414101003175.79 %18.48 %5.73 %
Finance 492372932775.61 %18.90 %5.49 %
Entertainment 531401923875.52 %17.33 %7.16 %
Dating 494370962874.90 %19.43 %5.67 %
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are GMX Mail, Custom Mail and ProtonMail. The delivery rates were worst for the email providers Gmail, AOL Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
GMX Mail 6605361012381.21 %15.30 %3.48 %
Custom Mail 6815431033579.74 %15.12 %5.14 %
ProtonMail 6675311033379.61 %15.44 %4.95 %
Zoho Mail 6324981003478.80 %15.82 %5.38 %
Mail.com 7145581213578.15 %16.95 %4.90 %
Yahoo Mail 6675111203676.61 %17.99 %5.40 %
Outlook Mail 7205501373376.39 %19.03 %4.58 %
Yandex Mail 6635031243675.87 %18.70 %5.43 %
AOL Mail 6955271244475.83 %17.84 %6.33 %
Gmail 6464861253575.23 %19.35 %5.42 %
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SendPulse email deliverability by email service provider 2021 (September)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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