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SendPulse Email Deliverability Report for the year 2020 (March)

In this email deliverability report for SendPulse (March 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 8.156 emails were sent with SendPulse. A total of 5.537 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.532 emails ended up in the spam folder. 87 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.7796.016
(77.34 %)
1.676
(21.55 %)
87
(1.12 %)
ActiveCampaign 7.7465.944
(76.74 %)
1.743
(22.50 %)
59
(0.76 %)
Clever Elements 7.9955.708
(71.39 %)
2.153
(26.93 %)
134
(1.68 %)
Newsletter2Go 8.1675.817
(71.23 %)
2.258
(27.65 %)
92
(1.13 %)
CampaignMonitor 8.2775.873
(70.96 %)
2.294
(27.72 %)
110
(1.33 %)
AWeber 8.3595.916
(70.77 %)
2.326
(27.83 %)
117
(1.40 %)
CleverReach 8.5205.980
(70.19 %)
2.443
(28.67 %)
97
(1.14 %)
Mailjet 8.0295.587
(69.59 %)
2.331
(29.03 %)
111
(1.38 %)
MailerLite 8.0495.597
(69.54 %)
2.313
(28.74 %)
139
(1.73 %)
Rapidmail 8.1645.625
(68.90 %)
2.378
(29.13 %)
161
(1.97 %)
Klick-Tipp 7.9475.463
(68.74 %)
2.410
(30.33 %)
74
(0.93 %)
SendPulse 8.1565.537
(67.89 %)
2.532
(31.04 %)
87
(1.07 %)
SendInBlue 8.3145.622
(67.62 %)
2.471
(29.72 %)
221
(2.66 %)
HubSpot 7.8285.170
(66.04 %)
2.554
(32.63 %)
104
(1.33 %)
MailChimp 8.1825.206
(63.63 %)
2.724
(33.29 %)
252
(3.08 %)
Benchmark Email 8.3015.239
(63.11 %)
2.805
(33.79 %)
257
(3.10 %)
Moosend 8.0875.082
(62.84 %)
2.852
(35.27 %)
153
(1.89 %)
Mailify 8.2205.133
(62.45 %)
2.961
(36.02 %)
126
(1.53 %)
ConvertKit 8.1584.768
(58.45 %)
3.138
(38.47 %)
252
(3.09 %)
Constant Contact 8.5044.838
(56.89 %)
3.436
(40.40 %)
230
(2.70 %)
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SendPulse email deliverability providers comparison 2020 (March)
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Email deliverability rates for SendPulse and other providers comparison

67.89 % of 8.156 emails sent with SendPulse ended up in the recipient's main mailbox. 31.04 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.07 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.34 %
(6.016)
21.55 %
(1.676)
1.12 %
(87)
ActiveCampaign 76.74 %
(5.944)
22.50 %
(1.743)
0.76 %
(59)
Clever Elements 71.39 %
(5.708)
26.93 %
(2.153)
1.68 %
(134)
Newsletter2Go 71.23 %
(5.817)
27.65 %
(2.258)
1.13 %
(92)
CampaignMonitor 70.96 %
(5.873)
27.72 %
(2.294)
1.33 %
(110)
AWeber 70.77 %
(5.916)
27.83 %
(2.326)
1.40 %
(117)
CleverReach 70.19 %
(5.980)
28.67 %
(2.443)
1.14 %
(97)
Mailjet 69.59 %
(5.587)
29.03 %
(2.331)
1.38 %
(111)
MailerLite 69.54 %
(5.597)
28.74 %
(2.313)
1.73 %
(139)
Rapidmail 68.90 %
(5.625)
29.13 %
(2.378)
1.97 %
(161)
Klick-Tipp 68.74 %
(5.463)
30.33 %
(2.410)
0.93 %
(74)
SendPulse 67.89 %
(5.537)
31.04 %
(2.532)
1.07 %
(87)
SendInBlue 67.62 %
(5.622)
29.72 %
(2.471)
2.66 %
(221)
HubSpot 66.04 %
(5.170)
32.63 %
(2.554)
1.33 %
(104)
MailChimp 63.63 %
(5.206)
33.29 %
(2.724)
3.08 %
(252)
Benchmark Email 63.11 %
(5.239)
33.79 %
(2.805)
3.10 %
(257)
Moosend 62.84 %
(5.082)
35.27 %
(2.852)
1.89 %
(153)
Mailify 62.45 %
(5.133)
36.02 %
(2.961)
1.53 %
(126)
ConvertKit 58.45 %
(4.768)
38.47 %
(3.138)
3.09 %
(252)
Constant Contact 56.89 %
(4.838)
40.40 %
(3.436)
2.70 %
(230)
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SendPulse email deliverability rates providers comparison 2020 (March)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Home & Garden, Clothing, Pets, Food & Drink and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Job & Career and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 641467167772.85 %26.05 %1.09 %
Clothing 491357130472.71 %26.48 %0.81 %
Pets 714519187872.69 %26.19 %1.12 %
Food & Drink 669484179672.35 %26.76 %0.90 %
Other 673486179872.21 %26.60 %1.19 %
Cosmetics & Beauty 568386176667.96 %30.99 %1.06 %
Sport & Fitness 587394187667.12 %31.86 %1.02 %
Entertainment 552368176866.67 %31.88 %1.45 %
Elektronics 767511248866.62 %32.33 %1.04 %
Job & Career 614407201666.29 %32.74 %0.98 %
Finance 696441249663.36 %35.78 %0.86 %
Health 603376219862.35 %36.32 %1.33 %
Dating 581341234658.69 %40.28 %1.03 %
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SendPulse email deliverability by category 2020 (March)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 748536205771.66 %27.41 %0.94 %
Zoho Mail 9736842781170.30 %28.57 %1.13 %
Mail.com 909634266969.75 %29.26 %0.99 %
Yahoo Mail 8445822521068.96 %29.86 %1.18 %
AOL Mail 775531236868.52 %30.45 %1.03 %
ProtonMail 699475215967.95 %30.76 %1.29 %
Yandex Mail 7805242461067.18 %31.54 %1.28 %
GMX Mail 820549263866.95 %32.07 %0.98 %
Outlook Mail 783505271764.50 %34.61 %0.89 %
Gmail 825517300862.67 %36.36 %0.97 %
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SendPulse email deliverability by email service provider 2020 (March)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

SendPulse badges for website

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References and Resources

Further resources and references for SendPulse.

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