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SendPulse Email Deliverability Report for the year 2021
In this email deliverability report for SendPulse (2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
Email deliverability for SendPulse and other providers comparison
A total of 82.262 emails were sent with SendPulse. A total of 64.235 emails were delivered to the recipient's main mailbox. Of all emails sent, 14.187 emails ended up in the spam folder. 3.840 emails were lost on the way to the recipients.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|---|
| GetResponse | 82.237 | 70.298 (85.48 %) | 9.311 (11.32 %) | 2.628 (3.20 %) |
| ActiveCampaign | 81.408 | 69.405 (85.26 %) | 9.383 (11.53 %) | 2.620 (3.22 %) |
| CampaignMonitor | 82.076 | 69.335 (84.48 %) | 9.975 (12.15 %) | 2.766 (3.37 %) |
| Mailjet | 81.443 | 68.778 (84.45 %) | 9.921 (12.18 %) | 2.744 (3.37 %) |
| CleverReach | 81.565 | 68.781 (84.33 %) | 10.043 (12.31 %) | 2.741 (3.36 %) |
| Klick-Tipp | 81.945 | 68.887 (84.06 %) | 10.221 (12.47 %) | 2.837 (3.46 %) |
| HubSpot | 82.203 | 68.334 (83.13 %) | 10.929 (13.30 %) | 2.940 (3.58 %) |
| Rapidmail | 82.230 | 68.300 (83.06 %) | 10.925 (13.29 %) | 3.005 (3.65 %) |
| Moosend | 82.022 | 67.364 (82.13 %) | 11.495 (14.01 %) | 3.163 (3.86 %) |
| AWeber | 82.146 | 67.206 (81.81 %) | 11.735 (14.29 %) | 3.205 (3.90 %) |
| Mailify | 81.932 | 66.782 (81.51 %) | 11.840 (14.45 %) | 3.310 (4.04 %) |
| ConvertKit | 82.299 | 66.860 (81.24 %) | 12.098 (14.70 %) | 3.341 (4.06 %) |
| Benchmark Email | 81.729 | 66.116 (80.90 %) | 12.294 (15.04 %) | 3.319 (4.06 %) |
| MailChimp | 81.519 | 65.807 (80.73 %) | 12.363 (15.17 %) | 3.349 (4.11 %) |
| SendInBlue | 82.289 | 66.364 (80.65 %) | 12.637 (15.36 %) | 3.288 (4.00 %) |
| Constant Contact | 82.019 | 65.259 (79.57 %) | 13.216 (16.11 %) | 3.544 (4.32 %) |
| MailerLite | 82.393 | 65.194 (79.13 %) | 13.552 (16.45 %) | 3.647 (4.43 %) |
| SendPulse | 82.262 | 64.235 (78.09 %) | 14.187 (17.25 %) | 3.840 (4.67 %) |
| Clever Elements | 81.678 | 62.939 (77.06 %) | 14.799 (18.12 %) | 3.940 (4.82 %) |
Email deliverability rates for SendPulse and other providers comparison
78.09 % of 82.262 emails sent with SendPulse ended up in the recipient's main mailbox. 17.25 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.67 % of all emails sent did not reach the recipients.
| Provider | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|
| GetResponse | 85.48 % (70.298) | 11.32 % (9.311) | 3.20 % (2.628) |
| ActiveCampaign | 85.26 % (69.405) | 11.53 % (9.383) | 3.22 % (2.620) |
| CampaignMonitor | 84.48 % (69.335) | 12.15 % (9.975) | 3.37 % (2.766) |
| Mailjet | 84.45 % (68.778) | 12.18 % (9.921) | 3.37 % (2.744) |
| CleverReach | 84.33 % (68.781) | 12.31 % (10.043) | 3.36 % (2.741) |
| Klick-Tipp | 84.06 % (68.887) | 12.47 % (10.221) | 3.46 % (2.837) |
| HubSpot | 83.13 % (68.334) | 13.30 % (10.929) | 3.58 % (2.940) |
| Rapidmail | 83.06 % (68.300) | 13.29 % (10.925) | 3.65 % (3.005) |
| Moosend | 82.13 % (67.364) | 14.01 % (11.495) | 3.86 % (3.163) |
| AWeber | 81.81 % (67.206) | 14.29 % (11.735) | 3.90 % (3.205) |
| Mailify | 81.51 % (66.782) | 14.45 % (11.840) | 4.04 % (3.310) |
| ConvertKit | 81.24 % (66.860) | 14.70 % (12.098) | 4.06 % (3.341) |
| Benchmark Email | 80.90 % (66.116) | 15.04 % (12.294) | 4.06 % (3.319) |
| MailChimp | 80.73 % (65.807) | 15.17 % (12.363) | 4.11 % (3.349) |
| SendInBlue | 80.65 % (66.364) | 15.36 % (12.637) | 4.00 % (3.288) |
| Constant Contact | 79.57 % (65.259) | 16.11 % (13.216) | 4.32 % (3.544) |
| MailerLite | 79.13 % (65.194) | 16.45 % (13.552) | 4.43 % (3.647) |
| SendPulse | 78.09 % (64.235) | 17.25 % (14.187) | 4.67 % (3.840) |
| Clever Elements | 77.06 % (62.939) | 18.12 % (14.799) | 4.82 % (3.940) |
Email deliverability by category
The delivery of the emails with SendPulse in the categories Home & Garden, Clothing, Food & Drink, Other and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Finance, Health and Sport & Fitness.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Home & Garden | 6.291 | 5.066 | 963 | 262 | 80.53 % | 15.31 % | 4.16 % |
| Clothing | 6.403 | 5.156 | 975 | 272 | 80.52 % | 15.23 % | 4.25 % |
| Food & Drink | 6.396 | 5.134 | 983 | 279 | 80.27 % | 15.37 % | 4.36 % |
| Other | 6.332 | 5.026 | 1.040 | 266 | 79.37 % | 16.42 % | 4.20 % |
| Elektronics | 6.207 | 4.902 | 1.010 | 295 | 78.98 % | 16.27 % | 4.75 % |
| Pets | 6.514 | 5.145 | 1.066 | 303 | 78.98 % | 16.36 % | 4.65 % |
| Cosmetics & Beauty | 6.273 | 4.913 | 1.086 | 274 | 78.32 % | 17.31 % | 4.37 % |
| Entertainment | 6.348 | 4.942 | 1.109 | 297 | 77.85 % | 17.47 % | 4.68 % |
| Sport & Fitness | 6.363 | 4.872 | 1.167 | 324 | 76.57 % | 18.34 % | 5.09 % |
| Health | 6.329 | 4.836 | 1.167 | 326 | 76.41 % | 18.44 % | 5.15 % |
| Finance | 6.322 | 4.806 | 1.223 | 293 | 76.02 % | 19.35 % | 4.63 % |
| Job & Career | 6.147 | 4.661 | 1.180 | 306 | 75.83 % | 19.20 % | 4.98 % |
| Dating | 6.337 | 4.776 | 1.218 | 343 | 75.37 % | 19.22 % | 5.41 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Custom Mail | 8.255 | 6.633 | 1.263 | 359 | 80.35 % | 15.30 % | 4.35 % |
| ProtonMail | 8.248 | 6.625 | 1.266 | 357 | 80.32 % | 15.35 % | 4.33 % |
| GMX Mail | 8.249 | 6.602 | 1.315 | 332 | 80.03 % | 15.94 % | 4.02 % |
| Zoho Mail | 8.164 | 6.523 | 1.305 | 336 | 79.90 % | 15.98 % | 4.12 % |
| Mail.com | 8.140 | 6.375 | 1.378 | 387 | 78.32 % | 16.93 % | 4.75 % |
| AOL Mail | 8.337 | 6.439 | 1.488 | 410 | 77.23 % | 17.85 % | 4.92 % |
| Yahoo Mail | 8.227 | 6.350 | 1.498 | 379 | 77.18 % | 18.21 % | 4.61 % |
| Gmail | 8.158 | 6.197 | 1.555 | 406 | 75.96 % | 19.06 % | 4.98 % |
| Yandex Mail | 8.054 | 6.116 | 1.521 | 417 | 75.94 % | 18.89 % | 5.18 % |
| Outlook Mail | 8.430 | 6.375 | 1.598 | 457 | 75.62 % | 18.96 % | 5.42 % |
All email deliverability reports for SendPulse
All available email deliverability reports for SendPulse.
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References and Resources
Further resources and references for SendPulse.
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