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SendPulse Email Deliverability Report for the year 2023 (September)

In this email deliverability report for SendPulse (September 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.794 emails were sent with SendPulse. A total of 5.346 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.155 emails ended up in the spam folder. 293 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
CampaignMonitor 6.9325.926
(85.49 %) 		772
(11.14 %) 		234
(3.38 %)
ActiveCampaign 6.9585.942
(85.40 %) 		802
(11.53 %) 		214
(3.08 %)
Mailjet 6.7505.735
(84.96 %) 		808
(11.97 %) 		207
(3.07 %)
GetResponse 6.9215.864
(84.73 %) 		823
(11.89 %) 		234
(3.38 %)
Klick-Tipp 6.7235.620
(83.59 %) 		868
(12.91 %) 		235
(3.50 %)
HubSpot 6.7455.622
(83.35 %) 		880
(13.05 %) 		243
(3.60 %)
Mailify 7.0225.817
(82.84 %) 		939
(13.37 %) 		266
(3.79 %)
CleverReach 6.8145.628
(82.59 %) 		919
(13.49 %) 		267
(3.92 %)
Moosend 6.9005.687
(82.42 %) 		942
(13.65 %) 		271
(3.93 %)
Rapidmail 6.8125.601
(82.22 %) 		951
(13.96 %) 		260
(3.82 %)
ConvertKit 6.8765.602
(81.47 %) 		995
(14.47 %) 		279
(4.06 %)
AWeber 6.7165.462
(81.33 %) 		999
(14.87 %) 		255
(3.80 %)
SendInBlue 6.7655.478
(80.98 %) 		1.003
(14.83 %) 		284
(4.20 %)
MailChimp 6.8405.528
(80.82 %) 		1.025
(14.99 %) 		287
(4.20 %)
Benchmark Email 7.0525.699
(80.81 %) 		1.066
(15.12 %) 		287
(4.07 %)
Constant Contact 6.8615.519
(80.44 %) 		1.062
(15.48 %) 		280
(4.08 %)
MailerLite 6.8105.397
(79.25 %) 		1.090
(16.01 %) 		323
(4.74 %)
SendPulse 6.7945.346
(78.69 %) 		1.155
(17.00 %) 		293
(4.31 %)
Clever Elements 6.7875.220
(76.91 %) 		1.212
(17.86 %) 		355
(5.23 %)
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SendPulse email deliverability providers comparison 2023 (September)
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Email deliverability rates for SendPulse and other providers comparison

78.69 % of 6.794 emails sent with SendPulse ended up in the recipient's main mailbox. 17.00 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.31 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
CampaignMonitor 85.49 %
(5.926) 		11.14 %
(772) 		3.38 %
(234)
ActiveCampaign 85.40 %
(5.942) 		11.53 %
(802) 		3.08 %
(214)
Mailjet 84.96 %
(5.735) 		11.97 %
(808) 		3.07 %
(207)
GetResponse 84.73 %
(5.864) 		11.89 %
(823) 		3.38 %
(234)
Klick-Tipp 83.59 %
(5.620) 		12.91 %
(868) 		3.50 %
(235)
HubSpot 83.35 %
(5.622) 		13.05 %
(880) 		3.60 %
(243)
Mailify 82.84 %
(5.817) 		13.37 %
(939) 		3.79 %
(266)
CleverReach 82.59 %
(5.628) 		13.49 %
(919) 		3.92 %
(267)
Moosend 82.42 %
(5.687) 		13.65 %
(942) 		3.93 %
(271)
Rapidmail 82.22 %
(5.601) 		13.96 %
(951) 		3.82 %
(260)
ConvertKit 81.47 %
(5.602) 		14.47 %
(995) 		4.06 %
(279)
AWeber 81.33 %
(5.462) 		14.87 %
(999) 		3.80 %
(255)
SendInBlue 80.98 %
(5.478) 		14.83 %
(1.003) 		4.20 %
(284)
MailChimp 80.82 %
(5.528) 		14.99 %
(1.025) 		4.20 %
(287)
Benchmark Email 80.81 %
(5.699) 		15.12 %
(1.066) 		4.07 %
(287)
Constant Contact 80.44 %
(5.519) 		15.48 %
(1.062) 		4.08 %
(280)
MailerLite 79.25 %
(5.397) 		16.01 %
(1.090) 		4.74 %
(323)
SendPulse 78.69 %
(5.346) 		17.00 %
(1.155) 		4.31 %
(293)
Clever Elements 76.91 %
(5.220) 		17.86 %
(1.212) 		5.23 %
(355)
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SendPulse email deliverability rates providers comparison 2023 (September)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Food & Drink, Home & Garden, Clothing, Other and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Cosmetics & Beauty, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 527435781482.54 %14.80 %2.66 %
Home & Garden 531433811781.54 %15.25 %3.20 %
Clothing 531432811881.36 %15.25 %3.39 %
Other 448364691581.25 %15.40 %3.35 %
Elektronics 523417832379.73 %15.87 %4.40 %
Pets 535423862679.07 %16.07 %4.86 %
Entertainment 520404882877.69 %16.92 %5.38 %
Sport & Fitness 5694421032477.68 %18.10 %4.22 %
Health 515399932377.48 %18.06 %4.47 %
Job & Career 522399982576.44 %18.77 %4.79 %
Cosmetics & Beauty 539411953376.25 %17.63 %6.12 %
Dating 5304041042276.23 %19.62 %4.15 %
Finance 504383962575.99 %19.05 %4.96 %
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SendPulse email deliverability by category 2023 (September)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, Zoho Mail and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 625512912281.92 %14.56 %3.52 %
Zoho Mail 6435231002081.34 %15.55 %3.11 %
ProtonMail 7205751103579.86 %15.28 %4.86 %
Mail.com 6915481142979.31 %16.50 %4.20 %
GMX Mail 6365041023079.25 %16.04 %4.72 %
AOL Mail 7085561262678.53 %17.80 %3.67 %
Yahoo Mail 7255651283277.93 %17.66 %4.41 %
Yandex Mail 6785231262977.14 %18.58 %4.28 %
Gmail 6845231293276.46 %18.86 %4.68 %
Outlook Mail 6845171293875.58 %18.86 %5.56 %
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SendPulse email deliverability by email service provider 2023 (September)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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