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SendPulse Email Deliverability Report for the year 2023 (October)

In this email deliverability report for SendPulse (October 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.868 emails were sent with SendPulse. A total of 5.360 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.182 emails ended up in the spam folder. 326 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.7205.832
(86.79 %) 		694
(10.33 %) 		194
(2.89 %)
ActiveCampaign 6.9575.973
(85.86 %) 		753
(10.82 %) 		231
(3.32 %)
CampaignMonitor 6.7325.748
(85.38 %) 		768
(11.41 %) 		216
(3.21 %)
Klick-Tipp 6.8035.738
(84.35 %) 		830
(12.20 %) 		235
(3.45 %)
CleverReach 6.6625.611
(84.22 %) 		828
(12.43 %) 		223
(3.35 %)
Rapidmail 6.8345.722
(83.73 %) 		863
(12.63 %) 		249
(3.64 %)
Mailjet 6.5825.509
(83.70 %) 		849
(12.90 %) 		224
(3.40 %)
HubSpot 6.7645.602
(82.82 %) 		912
(13.48 %) 		250
(3.70 %)
SendInBlue 6.9245.659
(81.73 %) 		986
(14.24 %) 		279
(4.03 %)
MailChimp 6.8465.568
(81.33 %) 		1.008
(14.72 %) 		270
(3.94 %)
Moosend 6.8745.572
(81.06 %) 		1.015
(14.77 %) 		287
(4.18 %)
ConvertKit 7.0405.684
(80.74 %) 		1.060
(15.06 %) 		296
(4.20 %)
Mailify 6.8015.482
(80.61 %) 		1.039
(15.28 %) 		280
(4.12 %)
AWeber 6.8165.485
(80.47 %) 		1.037
(15.21 %) 		294
(4.31 %)
MailerLite 6.7835.415
(79.83 %) 		1.081
(15.94 %) 		287
(4.23 %)
Benchmark Email 6.6005.268
(79.82 %) 		1.044
(15.82 %) 		288
(4.36 %)
Constant Contact 6.8975.419
(78.57 %) 		1.179
(17.09 %) 		299
(4.34 %)
SendPulse 6.8685.360
(78.04 %) 		1.182
(17.21 %) 		326
(4.75 %)
Clever Elements 6.8865.268
(76.50 %) 		1.280
(18.59 %) 		338
(4.91 %)
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SendPulse email deliverability providers comparison 2023 (October)
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Email deliverability rates for SendPulse and other providers comparison

78.04 % of 6.868 emails sent with SendPulse ended up in the recipient's main mailbox. 17.21 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.75 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.79 %
(5.832) 		10.33 %
(694) 		2.89 %
(194)
ActiveCampaign 85.86 %
(5.973) 		10.82 %
(753) 		3.32 %
(231)
CampaignMonitor 85.38 %
(5.748) 		11.41 %
(768) 		3.21 %
(216)
Klick-Tipp 84.35 %
(5.738) 		12.20 %
(830) 		3.45 %
(235)
CleverReach 84.22 %
(5.611) 		12.43 %
(828) 		3.35 %
(223)
Rapidmail 83.73 %
(5.722) 		12.63 %
(863) 		3.64 %
(249)
Mailjet 83.70 %
(5.509) 		12.90 %
(849) 		3.40 %
(224)
HubSpot 82.82 %
(5.602) 		13.48 %
(912) 		3.70 %
(250)
SendInBlue 81.73 %
(5.659) 		14.24 %
(986) 		4.03 %
(279)
MailChimp 81.33 %
(5.568) 		14.72 %
(1.008) 		3.94 %
(270)
Moosend 81.06 %
(5.572) 		14.77 %
(1.015) 		4.18 %
(287)
ConvertKit 80.74 %
(5.684) 		15.06 %
(1.060) 		4.20 %
(296)
Mailify 80.61 %
(5.482) 		15.28 %
(1.039) 		4.12 %
(280)
AWeber 80.47 %
(5.485) 		15.21 %
(1.037) 		4.31 %
(294)
MailerLite 79.83 %
(5.415) 		15.94 %
(1.081) 		4.23 %
(287)
Benchmark Email 79.82 %
(5.268) 		15.82 %
(1.044) 		4.36 %
(288)
Constant Contact 78.57 %
(5.419) 		17.09 %
(1.179) 		4.34 %
(299)
SendPulse 78.04 %
(5.360) 		17.21 %
(1.182) 		4.75 %
(326)
Clever Elements 76.50 %
(5.268) 		18.59 %
(1.280) 		4.91 %
(338)
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SendPulse email deliverability rates providers comparison 2023 (October)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Clothing, Food & Drink, Elektronics, Home & Garden and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Finance, Health and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 519417822080.35 %15.80 %3.85 %
Food & Drink 548439852480.11 %15.51 %4.38 %
Elektronics 562447952079.54 %16.90 %3.56 %
Home & Garden 553438882779.20 %15.91 %4.88 %
Pets 530418832978.87 %15.66 %5.47 %
Other 479376762778.50 %15.87 %5.64 %
Sport & Fitness 5354181001778.13 %18.69 %3.18 %
Entertainment 534416922677.90 %17.23 %4.87 %
Cosmetics & Beauty 537414923177.09 %17.13 %5.77 %
Health 485372892476.70 %18.35 %4.95 %
Finance 5454161042576.33 %19.08 %4.59 %
Job & Career 5394091032775.88 %19.11 %5.01 %
Dating 502380932975.70 %18.53 %5.78 %
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SendPulse email deliverability by category 2023 (October)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are ProtonMail, Custom Mail and Mail.com. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 6875541023180.64 %14.85 %4.51 %
Custom Mail 6725411032880.51 %15.33 %4.17 %
Mail.com 6475131072779.29 %16.54 %4.17 %
Zoho Mail 6925461133378.90 %16.33 %4.77 %
GMX Mail 7085571173478.67 %16.53 %4.80 %
Yahoo Mail 6655201182778.20 %17.74 %4.06 %
AOL Mail 6895281253676.63 %18.14 %5.22 %
Gmail 7095421313676.45 %18.48 %5.08 %
Yandex Mail 7055351353575.89 %19.15 %4.96 %
Outlook Mail 6945241313975.50 %18.88 %5.62 %
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SendPulse email deliverability by email service provider 2023 (October)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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