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SendPulse Email Deliverability Report for the year 2021 (January)

In this email deliverability report for SendPulse (January 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.825 emails were sent with SendPulse. A total of 5.291 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.218 emails ended up in the spam folder. 316 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8815.924
(86.09 %)
741
(10.77 %)
216
(3.14 %)
Klick-Tipp 6.8085.800
(85.19 %)
778
(11.43 %)
230
(3.38 %)
ActiveCampaign 6.8045.790
(85.10 %)
810
(11.90 %)
204
(3.00 %)
CampaignMonitor 6.8685.823
(84.78 %)
819
(11.92 %)
226
(3.29 %)
CleverReach 6.7955.723
(84.22 %)
848
(12.48 %)
224
(3.30 %)
HubSpot 6.8575.775
(84.22 %)
834
(12.16 %)
248
(3.62 %)
Mailjet 6.7485.630
(83.43 %)
895
(13.26 %)
223
(3.30 %)
Rapidmail 7.0625.875
(83.19 %)
926
(13.11 %)
261
(3.70 %)
Moosend 6.8185.627
(82.53 %)
971
(14.24 %)
220
(3.23 %)
Mailify 6.7715.573
(82.31 %)
929
(13.72 %)
269
(3.97 %)
Benchmark Email 6.6765.446
(81.58 %)
969
(14.51 %)
261
(3.91 %)
ConvertKit 6.8215.537
(81.18 %)
1.011
(14.82 %)
273
(4.00 %)
AWeber 6.7395.439
(80.71 %)
1.022
(15.17 %)
278
(4.13 %)
MailChimp 6.8335.445
(79.69 %)
1.083
(15.85 %)
305
(4.46 %)
SendInBlue 6.8625.453
(79.47 %)
1.094
(15.94 %)
315
(4.59 %)
MailerLite 6.8165.361
(78.65 %)
1.136
(16.67 %)
319
(4.68 %)
Constant Contact 6.8575.382
(78.49 %)
1.148
(16.74 %)
327
(4.77 %)
SendPulse 6.8255.291
(77.52 %)
1.218
(17.85 %)
316
(4.63 %)
Clever Elements 6.9515.355
(77.04 %)
1.254
(18.04 %)
342
(4.92 %)
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SendPulse email deliverability providers comparison 2021 (January)
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Email deliverability rates for SendPulse and other providers comparison

77.52 % of 6.825 emails sent with SendPulse ended up in the recipient's main mailbox. 17.85 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.63 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.09 %
(5.924)
10.77 %
(741)
3.14 %
(216)
Klick-Tipp 85.19 %
(5.800)
11.43 %
(778)
3.38 %
(230)
ActiveCampaign 85.10 %
(5.790)
11.90 %
(810)
3.00 %
(204)
CampaignMonitor 84.78 %
(5.823)
11.92 %
(819)
3.29 %
(226)
CleverReach 84.22 %
(5.723)
12.48 %
(848)
3.30 %
(224)
HubSpot 84.22 %
(5.775)
12.16 %
(834)
3.62 %
(248)
Mailjet 83.43 %
(5.630)
13.26 %
(895)
3.30 %
(223)
Rapidmail 83.19 %
(5.875)
13.11 %
(926)
3.70 %
(261)
Moosend 82.53 %
(5.627)
14.24 %
(971)
3.23 %
(220)
Mailify 82.31 %
(5.573)
13.72 %
(929)
3.97 %
(269)
Benchmark Email 81.58 %
(5.446)
14.51 %
(969)
3.91 %
(261)
ConvertKit 81.18 %
(5.537)
14.82 %
(1.011)
4.00 %
(273)
AWeber 80.71 %
(5.439)
15.17 %
(1.022)
4.13 %
(278)
MailChimp 79.69 %
(5.445)
15.85 %
(1.083)
4.46 %
(305)
SendInBlue 79.47 %
(5.453)
15.94 %
(1.094)
4.59 %
(315)
MailerLite 78.65 %
(5.361)
16.67 %
(1.136)
4.68 %
(319)
Constant Contact 78.49 %
(5.382)
16.74 %
(1.148)
4.77 %
(327)
SendPulse 77.52 %
(5.291)
17.85 %
(1.218)
4.63 %
(316)
Clever Elements 77.04 %
(5.355)
18.04 %
(1.254)
4.92 %
(342)
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SendPulse email deliverability rates providers comparison 2021 (January)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Clothing, Cosmetics & Beauty, Home & Garden, Food & Drink and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Entertainment, Dating, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 540436871780.74 %16.11 %3.15 %
Cosmetics & Beauty 503403901080.12 %17.89 %1.99 %
Home & Garden 530423832479.81 %15.66 %4.53 %
Food & Drink 566450912579.51 %16.08 %4.42 %
Pets 551433952378.58 %17.24 %4.17 %
Elektronics 518404912377.99 %17.57 %4.44 %
Other 547424933077.51 %17.00 %5.48 %
Finance 490378951777.14 %19.39 %3.47 %
Sport & Fitness 5334051042475.98 %19.51 %4.50 %
Health 520395982775.96 %18.85 %5.19 %
Dating 5203911022775.19 %19.62 %5.19 %
Entertainment 491368883574.95 %17.92 %7.13 %
Job & Career 5163811013473.84 %19.57 %6.59 %
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SendPulse email deliverability by category 2021 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 6545271042380.58 %15.90 %3.52 %
ProtonMail 6845431093279.39 %15.94 %4.68 %
GMX Mail 7425831233678.57 %16.58 %4.85 %
Zoho Mail 7235651193978.15 %16.46 %5.39 %
Mail.com 6415001122978.00 %17.47 %4.52 %
AOL Mail 6585101242477.51 %18.84 %3.65 %
Yandex Mail 6534991252976.42 %19.14 %4.44 %
Yahoo Mail 6935291313376.33 %18.90 %4.76 %
Gmail 6665081302876.28 %19.52 %4.20 %
Outlook Mail 7115271414374.12 %19.83 %6.05 %
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SendPulse email deliverability by email service provider 2021 (January)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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