CampaignMonitor and GetResponse Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
113.603
113.114
|
78.121
86.216
|
33.696
25.510
|
1.786
1.388
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
68.77 %
76.22 %
|
29.66 %
22.55 %
|
1.57 %
1.23 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8502
8973
|
6246
7272
|
2121
1591
|
135
110
|
73.47 %
81.04 %
|
24.95 %
17.73 %
|
1.59 %
1.23 %
|
Elektronics |
8795
8735
|
6016
6647
|
2642
1989
|
137
99
|
68.40 %
76.10 %
|
30.04 %
22.77 %
|
1.56 %
1.13 %
|
Entertainment |
8832
8235
|
6046
6244
|
2649
1881
|
137
110
|
68.46 %
75.82 %
|
29.99 %
22.84 %
|
1.55 %
1.34 %
|
Cosmetics & Beauty |
9038
9042
|
6161
6849
|
2734
2084
|
143
109
|
68.17 %
75.75 %
|
30.25 %
23.05 %
|
1.58 %
1.21 %
|
Food & Drink |
9036
8850
|
6614
7153
|
2274
1592
|
148
105
|
73.20 %
80.82 %
|
25.17 %
17.99 %
|
1.64 %
1.19 %
|
Home & Garden |
8569
8373
|
6305
6780
|
2138
1487
|
126
106
|
73.58 %
80.97 %
|
24.95 %
17.76 %
|
1.47 %
1.27 %
|
Finance |
8560
8866
|
5420
6288
|
3000
2470
|
140
108
|
63.32 %
70.92 %
|
35.05 %
27.86 %
|
1.64 %
1.22 %
|
Health |
8793
9072
|
5595
6423
|
3064
2537
|
134
112
|
63.63 %
70.80 %
|
34.85 %
27.97 %
|
1.52 %
1.23 %
|
Pets |
8853
8383
|
6486
6790
|
2229
1481
|
138
112
|
73.26 %
81.00 %
|
25.18 %
17.67 %
|
1.56 %
1.34 %
|
Sport & Fitness |
8647
8502
|
5916
6468
|
2589
1930
|
142
104
|
68.42 %
76.08 %
|
29.94 %
22.70 %
|
1.64 %
1.22 %
|
Job & Career |
8610
8802
|
5889
6673
|
2588
2021
|
133
108
|
68.40 %
75.81 %
|
30.06 %
22.96 %
|
1.54 %
1.23 %
|
Dating |
8788
8781
|
5131
5781
|
3522
2897
|
135
103
|
58.39 %
65.84 %
|
40.08 %
32.99 %
|
1.54 %
1.17 %
|
Other |
8580
8500
|
6296
6848
|
2146
1550
|
138
102
|
73.38 %
80.56 %
|
25.01 %
18.24 %
|
1.61 %
1.20 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11719
11262
|
7358
7954
|
4176
3172
|
185
136
|
62.79 %
70.63 %
|
35.63 %
28.17 %
|
1.58 %
1.21 %
|
Outlook Mail |
11016
11264
|
7169
8182
|
3669
2950
|
178
132
|
65.08 %
72.64 %
|
33.31 %
26.19 %
|
1.62 %
1.17 %
|
Yahoo Mail |
11498
11262
|
8064
8722
|
3248
2411
|
186
129
|
70.13 %
77.45 %
|
28.25 %
21.41 %
|
1.62 %
1.15 %
|
AOL Mail |
11412
11368
|
8021
8804
|
3209
2417
|
182
147
|
70.29 %
77.45 %
|
28.12 %
21.26 %
|
1.59 %
1.29 %
|
Mail.com |
11081
11284
|
7871
8841
|
3026
2302
|
184
141
|
71.03 %
78.35 %
|
27.31 %
20.40 %
|
1.66 %
1.25 %
|
Yandex Mail |
11393
11127
|
7774
8424
|
3450
2573
|
169
130
|
68.23 %
75.71 %
|
30.28 %
23.12 %
|
1.48 %
1.17 %
|
GMX Mail |
11022
11539
|
7390
8579
|
3462
2813
|
170
147
|
67.05 %
74.35 %
|
31.41 %
24.38 %
|
1.54 %
1.27 %
|
Zoho Mail |
11743
11078
|
8353
8716
|
3210
2219
|
180
143
|
71.13 %
78.68 %
|
27.34 %
20.03 %
|
1.53 %
1.29 %
|
ProtonMail |
11742
11683
|
8110
8960
|
3448
2580
|
184
143
|
69.07 %
76.69 %
|
29.36 %
22.08 %
|
1.57 %
1.22 %
|
Custom Mail |
10977
11247
|
8011
9034
|
2798
2073
|
168
140
|
72.98 %
80.32 %
|
25.49 %
18.43 %
|
1.53 %
1.24 %
|
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