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CampaignMonitor and GetResponse Email Deliverability Comparison

  CampaignMonitor
  GetResponse

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.914
  222.623
  170.448
  179.903
  46.967
  37.862
  5.499
  4.858

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%) Spam (%) Lost (%)
  76.46 %
  80.81 %
  21.07 %
  17.01 %
  2.47 %
  2.18 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  16861
  17352
  13525
  14639
  2977
  2372
  359
  341
  80.21 %
  84.36 %
  17.66 %
  13.67 %
  2.13 %
  1.97 %
Elektronics
  17340
  17316
  13309
  14064
  3600
  2887
  431
  365
  76.75 %
  81.22 %
  20.76 %
  16.67 %
  2.49 %
  2.11 %
Entertainment
  17152
  16461
  13093
  13297
  3656
  2802
  403
  362
  76.34 %
  80.78 %
  21.32 %
  17.02 %
  2.35 %
  2.20 %
Cosmetics & Beauty
  17403
  17384
  13217
  13979
  3753
  3020
  433
  385
  75.95 %
  80.41 %
  21.57 %
  17.37 %
  2.49 %
  2.21 %
Food & Drink
  17588
  17175
  14042
  14489
  3151
  2361
  395
  325
  79.84 %
  84.36 %
  17.92 %
  13.75 %
  2.25 %
  1.89 %
Home & Garden
  17033
  16651
  13662
  14085
  3004
  2263
  367
  303
  80.21 %
  84.59 %
  17.64 %
  13.59 %
  2.15 %
  1.82 %
Finance
  16977
  17436
  12299
  13366
  4197
  3624
  481
  446
  72.45 %
  76.66 %
  24.72 %
  20.78 %
  2.83 %
  2.56 %
Health
  17169
  17550
  12528
  13574
  4185
  3576
  456
  400
  72.97 %
  77.34 %
  24.38 %
  20.38 %
  2.66 %
  2.28 %
Pets
  17110
  16723
  13535
  14011
  3150
  2348
  425
  364
  79.11 %
  83.78 %
  18.41 %
  14.04 %
  2.48 %
  2.18 %
Sport & Fitness
  17069
  16866
  12911
  13531
  3709
  2956
  449
  379
  75.64 %
  80.23 %
  21.73 %
  17.53 %
  2.63 %
  2.25 %
Job & Career
  16912
  17341
  12685
  13756
  3763
  3152
  464
  433
  75.01 %
  79.33 %
  22.25 %
  18.18 %
  2.74 %
  2.50 %
Dating
  17204
  17407
  12053
  12925
  4717
  4064
  434
  418
  70.06 %
  74.25 %
  27.42 %
  23.35 %
  2.52 %
  2.40 %
Other
  17096
  16961
  13589
  14187
  3105
  2437
  402
  337
  79.49 %
  83.64 %
  18.16 %
  14.37 %
  2.35 %
  1.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22704
  22342
  16388
  17181
  5695
  4620
  621
  541
  72.18 %
  76.90 %
  25.08 %
  20.68 %
  2.74 %
  2.42 %
Outlook Mail
  22192
  21905
  16389
  17066
  5217
  4338
  586
  501
  73.85 %
  77.91 %
  23.51 %
  19.80 %
  2.64 %
  2.29 %
Yahoo Mail
  22315
  22250
  17120
  18018
  4649
  3730
  546
  502
  76.72 %
  80.98 %
  20.83 %
  16.76 %
  2.45 %
  2.26 %
AOL Mail
  22248
  22515
  17095
  18240
  4599
  3761
  554
  514
  76.84 %
  81.01 %
  20.67 %
  16.70 %
  2.49 %
  2.28 %
Mail.com
  22045
  22193
  17180
  18226
  4322
  3480
  543
  487
  77.93 %
  82.12 %
  19.61 %
  15.68 %
  2.46 %
  2.19 %
Yandex Mail
  22301
  22006
  16731
  17476
  4961
  4007
  609
  523
  75.02 %
  79.41 %
  22.25 %
  18.21 %
  2.73 %
  2.38 %
GMX Mail
  22014
  22454
  16836
  18104
  4660
  3913
  518
  437
  76.48 %
  80.63 %
  21.17 %
  17.43 %
  2.35 %
  1.95 %
Zoho Mail
  22627
  22119
  17709
  18314
  4402
  3328
  516
  477
  78.26 %
  82.80 %
  19.45 %
  15.05 %
  2.28 %
  2.16 %
ProtonMail
  22625
  22607
  17537
  18580
  4562
  3589
  526
  438
  77.51 %
  82.19 %
  20.16 %
  15.88 %
  2.32 %
  1.94 %
Custom Mail
  21843
  22232
  17463
  18698
  3900
  3096
  480
  438
  79.95 %
  84.10 %
  17.85 %
  13.93 %
  2.20 %
  1.97 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.