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CampaignMonitor and GetResponse Email Deliverability Comparison

  CampaignMonitor
  GetResponse

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.494
  250.165
  193.843
  203.314
  50.262
  41.060
  6.389
  5.791

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.38 %
  81.27 %
  20.07 %
  16.41 %
  2.55 %
  2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  18982
  19457
  15382
  16494
  3187
  2574
  413
  389
  81.03 %
  84.77 %
  16.79 %
  13.23 %
  2.18 %
  2.00 %
Elektronics
  19441
  19411
  15115
  15868
  3834
  3116
  492
  427
  77.75 %
  81.75 %
  19.72 %
  16.05 %
  2.53 %
  2.20 %
Entertainment
  19280
  18608
  14905
  15108
  3912
  3054
  463
  446
  77.31 %
  81.19 %
  20.29 %
  16.41 %
  2.40 %
  2.40 %
Cosmetics & Beauty
  19538
  19538
  15029
  15820
  4009
  3267
  500
  451
  76.92 %
  80.97 %
  20.52 %
  16.72 %
  2.56 %
  2.31 %
Food & Drink
  19734
  19239
  15906
  16295
  3367
  2559
  461
  385
  80.60 %
  84.70 %
  17.06 %
  13.30 %
  2.34 %
  2.00 %
Home & Garden
  19151
  18742
  15500
  15913
  3224
  2464
  427
  365
  80.94 %
  84.91 %
  16.83 %
  13.15 %
  2.23 %
  1.95 %
Finance
  19089
  19484
  14034
  15038
  4495
  3909
  560
  537
  73.52 %
  77.18 %
  23.55 %
  20.06 %
  2.93 %
  2.76 %
Health
  19325
  19747
  14323
  15415
  4461
  3855
  541
  477
  74.12 %
  78.06 %
  23.08 %
  19.52 %
  2.80 %
  2.42 %
Pets
  19218
  18858
  15355
  15852
  3381
  2570
  482
  436
  79.90 %
  84.06 %
  17.59 %
  13.63 %
  2.51 %
  2.31 %
Sport & Fitness
  19218
  18935
  14711
  15264
  3986
  3218
  521
  453
  76.55 %
  80.61 %
  20.74 %
  16.99 %
  2.71 %
  2.39 %
Job & Career
  19029
  19489
  14419
  15516
  4063
  3450
  547
  523
  75.77 %
  79.61 %
  21.35 %
  17.70 %
  2.87 %
  2.68 %
Dating
  19315
  19556
  13801
  14703
  5006
  4358
  508
  495
  71.45 %
  75.18 %
  25.92 %
  22.28 %
  2.63 %
  2.53 %
Other
  19174
  19101
  15363
  16028
  3337
  2666
  474
  407
  80.12 %
  83.91 %
  17.40 %
  13.96 %
  2.47 %
  2.13 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25438
  25121
  18649
  19484
  6072
  4994
  717
  643
  73.31 %
  77.56 %
  23.87 %
  19.88 %
  2.82 %
  2.56 %
Outlook Mail
  24859
  24612
  18596
  19297
  5580
  4703
  683
  612
  74.81 %
  78.40 %
  22.45 %
  19.11 %
  2.75 %
  2.49 %
Yahoo Mail
  25143
  25103
  19502
  20401
  5009
  4089
  632
  613
  77.56 %
  81.27 %
  19.92 %
  16.29 %
  2.51 %
  2.44 %
AOL Mail
  24979
  25259
  19395
  20542
  4942
  4101
  642
  616
  77.65 %
  81.33 %
  19.78 %
  16.24 %
  2.57 %
  2.44 %
Mail.com
  24789
  24849
  19515
  20503
  4646
  3775
  628
  571
  78.72 %
  82.51 %
  18.74 %
  15.19 %
  2.53 %
  2.30 %
Yandex Mail
  25198
  24780
  19115
  19778
  5357
  4373
  726
  629
  75.86 %
  79.81 %
  21.26 %
  17.65 %
  2.88 %
  2.54 %
GMX Mail
  24746
  25206
  19186
  20481
  4945
  4199
  615
  526
  77.53 %
  81.25 %
  19.98 %
  16.66 %
  2.49 %
  2.09 %
Zoho Mail
  25299
  24874
  20024
  20697
  4688
  3612
  587
  565
  79.15 %
  83.21 %
  18.53 %
  14.52 %
  2.32 %
  2.27 %
ProtonMail
  25399
  25361
  19954
  21009
  4844
  3850
  601
  502
  78.56 %
  82.84 %
  19.07 %
  15.18 %
  2.37 %
  1.98 %
Custom Mail
  24644
  25000
  19907
  21122
  4179
  3364
  558
  514
  80.78 %
  84.49 %
  16.96 %
  13.46 %
  2.26 %
  2.06 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.