CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.509 393.872	314.469 326.424	67.784 57.032	11.256 10.416

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.91 % 82.88 %	17.23 % 14.48 %	2.86 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30124 30459	25052 26167	4333 3593	739 699	83.16 % 85.91 %	14.38 % 11.80 %	2.45 % 2.29 %
Elektronics	30471 30623	24558 25593	5087 4254	826 776	80.59 % 83.57 %	16.69 % 13.89 %	2.71 % 2.53 %
Entertainment	30527 29611	24393 24492	5300 4285	834 834	79.91 % 82.71 %	17.36 % 14.47 %	2.73 % 2.82 %
Cosmetics & Beauty	30366 30718	24139 25401	5345 4527	882 790	79.49 % 82.69 %	17.60 % 14.74 %	2.90 % 2.57 %
Food & Drink	30633 30209	25370 25968	4486 3570	777 671	82.82 % 85.96 %	14.64 % 11.82 %	2.54 % 2.22 %
Home & Garden	29997 29789	24898 25667	4341 3476	758 646	83.00 % 86.16 %	14.47 % 11.67 %	2.53 % 2.17 %
Finance	29907 30495	22877 24196	6057 5358	973 941	76.49 % 79.34 %	20.25 % 17.57 %	3.25 % 3.09 %
Health	30420 30759	23552 24714	5923 5207	945 838	77.42 % 80.35 %	19.47 % 16.93 %	3.11 % 2.72 %
Pets	30369 29978	24861 25518	4647 3699	861 761	81.86 % 85.12 %	15.30 % 12.34 %	2.84 % 2.54 %
Sport & Fitness	30331 29944	23924 24562	5469 4552	938 830	78.88 % 82.03 %	18.03 % 15.20 %	3.09 % 2.77 %
Job & Career	29992 30494	23385 24622	5644 4902	963 970	77.97 % 80.74 %	18.82 % 16.08 %	3.21 % 3.18 %
Dating	30248 30573	22763 23834	6571 5810	914 929	75.25 % 77.96 %	21.72 % 19.00 %	3.02 % 3.04 %
Other	30124 30220	24697 25690	4581 3799	846 731	81.98 % 85.01 %	15.21 % 12.57 %	2.81 % 2.42 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39676 39662	30315 31610	8070 6864	1291 1188	76.41 % 79.70 %	20.34 % 17.31 %	3.25 % 3.00 %
Outlook Mail	39212 38896	30383 31230	7586 6532	1243 1134	77.48 % 80.29 %	19.35 % 16.79 %	3.17 % 2.92 %
Yahoo Mail	39457 39369	31457 32521	6864 5775	1136 1073	79.72 % 82.61 %	17.40 % 14.67 %	2.88 % 2.73 %
AOL Mail	38991 39520	31063 32606	6769 5805	1159 1109	79.67 % 82.51 %	17.36 % 14.69 %	2.97 % 2.81 %
Mail.com	39245 39359	31827 33003	6374 5344	1044 1012	81.10 % 83.85 %	16.24 % 13.58 %	2.66 % 2.57 %
Yandex Mail	39470 39239	30837 31839	7364 6245	1269 1155	78.13 % 81.14 %	18.66 % 15.92 %	3.22 % 2.94 %
GMX Mail	38979 39560	31385 32977	6525 5620	1069 963	80.52 % 83.36 %	16.74 % 14.21 %	2.74 % 2.43 %
Zoho Mail	39622 39462	32304 33461	6260 5032	1058 969	81.53 % 84.79 %	15.80 % 12.75 %	2.67 % 2.46 %
ProtonMail	39949 39519	32612 33478	6327 5143	1010 898	81.63 % 84.71 %	15.84 % 13.01 %	2.53 % 2.27 %
Custom Mail	38908 39286	32286 33699	5645 4672	977 915	82.98 % 85.78 %	14.51 % 11.89 %	2.51 % 2.33 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.