CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
113.603 113.114	78.121 86.216	33.696 25.510	1.786 1.388

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox Rate	Spam Rate	Lost Rate
68.77 % 76.22 %	29.66 % 22.55 %	1.57 % 1.23 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8502 8973	6246 7272	2121 1591	135 110	73.47 % 81.04 %	24.95 % 17.73 %	1.59 % 1.23 %
Elektronics	8795 8735	6016 6647	2642 1989	137 99	68.40 % 76.10 %	30.04 % 22.77 %	1.56 % 1.13 %
Entertainment	8832 8235	6046 6244	2649 1881	137 110	68.46 % 75.82 %	29.99 % 22.84 %	1.55 % 1.34 %
Cosmetics & Beauty	9038 9042	6161 6849	2734 2084	143 109	68.17 % 75.75 %	30.25 % 23.05 %	1.58 % 1.21 %
Food & Drink	9036 8850	6614 7153	2274 1592	148 105	73.20 % 80.82 %	25.17 % 17.99 %	1.64 % 1.19 %
Home & Garden	8569 8373	6305 6780	2138 1487	126 106	73.58 % 80.97 %	24.95 % 17.76 %	1.47 % 1.27 %
Finance	8560 8866	5420 6288	3000 2470	140 108	63.32 % 70.92 %	35.05 % 27.86 %	1.64 % 1.22 %
Health	8793 9072	5595 6423	3064 2537	134 112	63.63 % 70.80 %	34.85 % 27.97 %	1.52 % 1.23 %
Pets	8853 8383	6486 6790	2229 1481	138 112	73.26 % 81.00 %	25.18 % 17.67 %	1.56 % 1.34 %
Sport & Fitness	8647 8502	5916 6468	2589 1930	142 104	68.42 % 76.08 %	29.94 % 22.70 %	1.64 % 1.22 %
Job & Career	8610 8802	5889 6673	2588 2021	133 108	68.40 % 75.81 %	30.06 % 22.96 %	1.54 % 1.23 %
Dating	8788 8781	5131 5781	3522 2897	135 103	58.39 % 65.84 %	40.08 % 32.99 %	1.54 % 1.17 %
Other	8580 8500	6296 6848	2146 1550	138 102	73.38 % 80.56 %	25.01 % 18.24 %	1.61 % 1.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11719 11262	7358 7954	4176 3172	185 136	62.79 % 70.63 %	35.63 % 28.17 %	1.58 % 1.21 %
Outlook Mail	11016 11264	7169 8182	3669 2950	178 132	65.08 % 72.64 %	33.31 % 26.19 %	1.62 % 1.17 %
Yahoo Mail	11498 11262	8064 8722	3248 2411	186 129	70.13 % 77.45 %	28.25 % 21.41 %	1.62 % 1.15 %
AOL Mail	11412 11368	8021 8804	3209 2417	182 147	70.29 % 77.45 %	28.12 % 21.26 %	1.59 % 1.29 %
Mail.com	11081 11284	7871 8841	3026 2302	184 141	71.03 % 78.35 %	27.31 % 20.40 %	1.66 % 1.25 %
Yandex Mail	11393 11127	7774 8424	3450 2573	169 130	68.23 % 75.71 %	30.28 % 23.12 %	1.48 % 1.17 %
GMX Mail	11022 11539	7390 8579	3462 2813	170 147	67.05 % 74.35 %	31.41 % 24.38 %	1.54 % 1.27 %
Zoho Mail	11743 11078	8353 8716	3210 2219	180 143	71.13 % 78.68 %	27.34 % 20.03 %	1.53 % 1.29 %
ProtonMail	11742 11683	8110 8960	3448 2580	184 143	69.07 % 76.69 %	29.36 % 22.08 %	1.57 % 1.22 %
Custom Mail	10977 11247	8011 9034	2798 2073	168 140	72.98 % 80.32 %	25.49 % 18.43 %	1.53 % 1.24 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.