CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
402.369 402.861	321.796 334.047	68.985 58.090	11.588 10.724

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.98 % 82.92 %	17.14 % 14.42 %	2.88 % 2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30832 31129	25667 26747	4413 3657	752 725	83.25 % 85.92 %	14.31 % 11.75 %	2.44 % 2.33 %
Elektronics	31151 31295	25128 26171	5174 4330	849 794	80.67 % 83.63 %	16.61 % 13.84 %	2.73 % 2.54 %
Entertainment	31177 30260	24933 25044	5389 4359	855 857	79.97 % 82.76 %	17.29 % 14.41 %	2.74 % 2.83 %
Cosmetics & Beauty	31031 31434	24681 26001	5437 4611	913 822	79.54 % 82.72 %	17.52 % 14.67 %	2.94 % 2.62 %
Food & Drink	31354 30922	25975 26586	4573 3640	806 696	82.84 % 85.98 %	14.59 % 11.77 %	2.57 % 2.25 %
Home & Garden	30694 30468	25499 26256	4420 3543	775 669	83.07 % 86.18 %	14.40 % 11.63 %	2.52 % 2.20 %
Finance	30608 31179	23426 24763	6168 5453	1014 963	76.54 % 79.42 %	20.15 % 17.49 %	3.31 % 3.09 %
Health	31097 31531	24106 25368	6020 5308	971 855	77.52 % 80.45 %	19.36 % 16.83 %	3.12 % 2.71 %
Pets	31062 30718	25435 26152	4737 3779	890 787	81.88 % 85.14 %	15.25 % 12.30 %	2.87 % 2.56 %
Sport & Fitness	31016 30624	24482 25131	5568 4639	966 854	78.93 % 82.06 %	17.95 % 15.15 %	3.11 % 2.79 %
Job & Career	30654 31136	23914 25154	5748 4991	992 991	78.01 % 80.79 %	18.75 % 16.03 %	3.24 % 3.18 %
Dating	30911 31230	23292 24370	6677 5903	942 957	75.35 % 78.03 %	21.60 % 18.90 %	3.05 % 3.06 %
Other	30782 30935	25258 26304	4661 3877	863 754	82.05 % 85.03 %	15.14 % 12.53 %	2.80 % 2.44 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40396 40399	30877 32198	8200 6986	1319 1215	76.44 % 79.70 %	20.30 % 17.29 %	3.27 % 3.01 %
Outlook Mail	39834 39570	30886 31791	7677 6620	1271 1159	77.54 % 80.34 %	19.27 % 16.73 %	3.19 % 2.93 %
Yahoo Mail	40126 40079	32009 33123	6958 5860	1159 1096	79.77 % 82.64 %	17.34 % 14.62 %	2.89 % 2.73 %
AOL Mail	39698 40243	31628 33206	6874 5895	1196 1142	79.67 % 82.51 %	17.32 % 14.65 %	3.01 % 2.84 %
Mail.com	39991 40027	32440 33577	6470 5418	1081 1032	81.12 % 83.89 %	16.18 % 13.54 %	2.70 % 2.58 %
Yandex Mail	40141 39929	31385 32409	7465 6338	1291 1182	78.19 % 81.17 %	18.60 % 15.87 %	3.22 % 2.96 %
GMX Mail	39657 40245	31959 33565	6607 5691	1091 989	80.59 % 83.40 %	16.66 % 14.14 %	2.75 % 2.46 %
Zoho Mail	40310 40123	32890 34033	6342 5099	1078 991	81.59 % 84.82 %	15.73 % 12.71 %	2.67 % 2.47 %
ProtonMail	40668 40185	33222 34069	6408 5205	1038 911	81.69 % 84.78 %	15.76 % 12.95 %	2.55 % 2.27 %
Custom Mail	39551 39991	32838 34313	5717 4739	996 939	83.03 % 85.80 %	14.45 % 11.85 %	2.52 % 2.35 %
iCloud Mail	676 665	532 543	114 98	30 24	78.70 % 81.65 %	16.86 % 14.74 %	4.44 % 3.61 %
Tuta	704 736	601 634	84 78	19 24	85.37 % 86.14 %	11.93 % 10.60 %	2.70 % 3.26 %
Juno.com	617 669	529 586	69 63	19 20	85.74 % 87.59 %	11.18 % 9.42 %	3.08 % 2.99 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.