CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
277.576 277.497	216.803 226.602	53.479 44.162	7.294 6.733

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.11 % 81.66 %	19.27 % 15.91 %	2.63 % 2.43 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21075 21600	17211 18358	3393 2782	471 460	81.67 % 84.99 %	16.10 % 12.88 %	2.23 % 2.13 %
Elektronics	21556 21493	16954 17668	4058 3332	544 493	78.65 % 82.20 %	18.83 % 15.50 %	2.52 % 2.29 %
Entertainment	21410 20733	16699 16912	4175 3293	536 528	78.00 % 81.57 %	19.50 % 15.88 %	2.50 % 2.55 %
Cosmetics & Beauty	21636 21615	16787 17595	4260 3504	589 516	77.59 % 81.40 %	19.69 % 16.21 %	2.72 % 2.39 %
Food & Drink	21711 21306	17639 18104	3563 2754	509 448	81.24 % 84.97 %	16.41 % 12.93 %	2.34 % 2.10 %
Home & Garden	21209 20926	17300 17833	3426 2670	483 423	81.57 % 85.22 %	16.15 % 12.76 %	2.28 % 2.02 %
Finance	21192 21512	15777 16706	4787 4182	628 624	74.45 % 77.66 %	22.59 % 19.44 %	2.96 % 2.90 %
Health	21453 21835	16104 17164	4731 4118	618 553	75.07 % 78.61 %	22.05 % 18.86 %	2.88 % 2.53 %
Pets	21214 21014	17066 17723	3598 2790	550 501	80.45 % 84.34 %	16.96 % 13.28 %	2.59 % 2.38 %
Sport & Fitness	21345 21042	16490 17047	4263 3480	592 515	77.25 % 81.01 %	19.97 % 16.54 %	2.77 % 2.45 %
Job & Career	21119 21589	16133 17253	4361 3730	625 606	76.39 % 79.92 %	20.65 % 17.28 %	2.96 % 2.81 %
Dating	21269 21699	15405 16460	5277 4646	587 593	72.43 % 75.86 %	24.81 % 21.41 %	2.76 % 2.73 %
Other	21387 21133	17238 17779	3587 2881	562 473	80.60 % 84.13 %	16.77 % 13.63 %	2.63 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28128 27956	20863 21843	6442 5368	823 745	74.17 % 78.13 %	22.90 % 19.20 %	2.93 % 2.66 %
Outlook Mail	27603 27280	20868 21513	5954 5048	781 719	75.60 % 78.86 %	21.57 % 18.50 %	2.83 % 2.64 %
Yahoo Mail	27847 27841	21769 22713	5346 4416	732 712	78.17 % 81.58 %	19.20 % 15.86 %	2.63 % 2.56 %
AOL Mail	27610 28028	21602 22869	5276 4438	732 721	78.24 % 81.59 %	19.11 % 15.83 %	2.65 % 2.57 %
Mail.com	27506 27582	21844 22847	4955 4072	707 663	79.42 % 82.83 %	18.01 % 14.76 %	2.57 % 2.40 %
Yandex Mail	27794 27527	21262 22066	5714 4735	818 726	76.50 % 80.16 %	20.56 % 17.20 %	2.94 % 2.64 %
GMX Mail	27481 27980	21548 22884	5235 4482	698 614	78.41 % 81.79 %	19.05 % 16.02 %	2.54 % 2.19 %
Zoho Mail	28123 27654	22447 23110	4991 3894	685 650	79.82 % 83.57 %	17.75 % 14.08 %	2.44 % 2.35 %
ProtonMail	28147 28022	22353 23342	5115 4092	679 588	79.42 % 83.30 %	18.17 % 14.60 %	2.41 % 2.10 %
Custom Mail	27337 27627	22247 23415	4451 3617	639 595	81.38 % 84.75 %	16.28 % 13.09 %	2.34 % 2.15 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.