CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
305.233 304.948	240.111 250.114	56.844 47.223	8.278 7.611

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.66 % 82.02 %	18.62 % 15.49 %	2.71 % 2.50 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23227 23749	19074 20242	3613 2980	540 527	82.12 % 85.23 %	15.56 % 12.55 %	2.32 % 2.22 %
Elektronics	23725 23605	18817 19500	4303 3544	605 561	79.31 % 82.61 %	18.14 % 15.01 %	2.55 % 2.38 %
Entertainment	23520 22816	18475 18688	4434 3528	611 600	78.55 % 81.91 %	18.85 % 15.46 %	2.60 % 2.63 %
Cosmetics & Beauty	23750 23756	18565 19432	4522 3747	663 577	78.17 % 81.80 %	19.04 % 15.77 %	2.79 % 2.43 %
Food & Drink	23871 23407	19510 19951	3787 2949	574 507	81.73 % 85.24 %	15.86 % 12.60 %	2.40 % 2.17 %
Home & Garden	23219 23013	19056 19686	3626 2861	537 466	82.07 % 85.54 %	15.62 % 12.43 %	2.31 % 2.02 %
Finance	23314 23589	17508 18430	5089 4457	717 702	75.10 % 78.13 %	21.83 % 18.89 %	3.08 % 2.98 %
Health	23589 23947	17880 18961	5011 4377	698 609	75.80 % 79.18 %	21.24 % 18.28 %	2.96 % 2.54 %
Pets	23448 23056	18968 19499	3851 2998	629 559	80.89 % 84.57 %	16.42 % 13.00 %	2.68 % 2.42 %
Sport & Fitness	23432 23162	18207 18826	4541 3741	684 595	77.70 % 81.28 %	19.38 % 16.15 %	2.92 % 2.57 %
Job & Career	23276 23726	17892 19016	4669 4010	715 700	76.87 % 80.15 %	20.06 % 16.90 %	3.07 % 2.95 %
Dating	23415 23829	17156 18216	5585 4927	674 686	73.27 % 76.44 %	23.85 % 20.68 %	2.88 % 2.88 %
Other	23447 23293	19003 19667	3813 3104	631 522	81.05 % 84.43 %	16.26 % 13.33 %	2.69 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30910 30662	23144 24106	6823 5712	943 844	74.88 % 78.62 %	22.07 % 18.63 %	3.05 % 2.75 %
Outlook Mail	30396 29958	23150 23749	6343 5396	903 813	76.16 % 79.27 %	20.87 % 18.01 %	2.97 % 2.71 %
Yahoo Mail	30672 30498	24120 24963	5711 4730	841 805	78.64 % 81.85 %	18.62 % 15.51 %	2.74 % 2.64 %
AOL Mail	30336 30764	23874 25182	5632 4771	830 811	78.70 % 81.86 %	18.57 % 15.51 %	2.74 % 2.64 %
Mail.com	30306 30381	24235 25263	5287 4372	784 746	79.97 % 83.15 %	17.45 % 14.39 %	2.59 % 2.46 %
Yandex Mail	30483 30430	23448 24492	6095 5114	940 824	76.92 % 80.49 %	19.99 % 16.81 %	3.08 % 2.71 %
GMX Mail	30276 30645	23956 25199	5543 4750	777 696	79.13 % 82.23 %	18.31 % 15.50 %	2.57 % 2.27 %
Zoho Mail	30849 30453	24785 25551	5285 4164	779 738	80.34 % 83.90 %	17.13 % 13.67 %	2.53 % 2.42 %
ProtonMail	30920 30797	24776 25788	5390 4348	754 661	80.13 % 83.74 %	17.43 % 14.12 %	2.44 % 2.15 %
Custom Mail	30085 30360	24623 25821	4735 3866	727 673	81.84 % 85.05 %	15.74 % 12.73 %	2.42 % 2.22 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.