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ConvertKit Email Deliverability Report for the year 2021 (April)

In this email deliverability report for ConvertKit (April 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.889 emails were sent with ConvertKit. A total of 5.609 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.005 emails ended up in the spam folder. 275 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
CampaignMonitor 6.8195.795
(84.98 %) 		781
(11.45 %) 		243
(3.56 %)
CleverReach 6.7815.741
(84.66 %) 		829
(12.23 %) 		211
(3.11 %)
GetResponse 7.0885.997
(84.61 %) 		858
(12.10 %) 		233
(3.29 %)
ActiveCampaign 6.7365.696
(84.56 %) 		813
(12.07 %) 		227
(3.37 %)
Klick-Tipp 6.9395.815
(83.80 %) 		886
(12.77 %) 		238
(3.43 %)
HubSpot 6.8805.758
(83.69 %) 		889
(12.92 %) 		233
(3.39 %)
Mailjet 6.5705.486
(83.50 %) 		845
(12.86 %) 		239
(3.64 %)
AWeber 6.9755.767
(82.68 %) 		932
(13.36 %) 		276
(3.96 %)
SendInBlue 6.9025.685
(82.37 %) 		976
(14.14 %) 		241
(3.49 %)
Rapidmail 6.8305.614
(82.20 %) 		956
(14.00 %) 		260
(3.81 %)
Moosend 6.7885.575
(82.13 %) 		978
(14.41 %) 		235
(3.46 %)
Mailify 6.7945.533
(81.44 %) 		1.006
(14.81 %) 		255
(3.75 %)
ConvertKit 6.8895.609
(81.42 %) 		1.005
(14.59 %) 		275
(3.99 %)
MailChimp 6.7215.413
(80.54 %) 		1.032
(15.35 %) 		276
(4.11 %)
MailerLite 6.6495.329
(80.15 %) 		1.053
(15.84 %) 		267
(4.02 %)
Benchmark Email 6.8595.488
(80.01 %) 		1.069
(15.59 %) 		302
(4.40 %)
Constant Contact 6.8545.423
(79.12 %) 		1.146
(16.72 %) 		285
(4.16 %)
SendPulse 6.9135.466
(79.07 %) 		1.156
(16.72 %) 		291
(4.21 %)
Clever Elements 6.7855.219
(76.92 %) 		1.217
(17.94 %) 		349
(5.14 %)
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ConvertKit email deliverability providers comparison 2021 (April)
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Email deliverability rates for ConvertKit and other providers comparison

81.42 % of 6.889 emails sent with ConvertKit ended up in the recipient's main mailbox. 14.59 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.99 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
CampaignMonitor 84.98 %
(5.795) 		11.45 %
(781) 		3.56 %
(243)
CleverReach 84.66 %
(5.741) 		12.23 %
(829) 		3.11 %
(211)
GetResponse 84.61 %
(5.997) 		12.10 %
(858) 		3.29 %
(233)
ActiveCampaign 84.56 %
(5.696) 		12.07 %
(813) 		3.37 %
(227)
Klick-Tipp 83.80 %
(5.815) 		12.77 %
(886) 		3.43 %
(238)
HubSpot 83.69 %
(5.758) 		12.92 %
(889) 		3.39 %
(233)
Mailjet 83.50 %
(5.486) 		12.86 %
(845) 		3.64 %
(239)
AWeber 82.68 %
(5.767) 		13.36 %
(932) 		3.96 %
(276)
SendInBlue 82.37 %
(5.685) 		14.14 %
(976) 		3.49 %
(241)
Rapidmail 82.20 %
(5.614) 		14.00 %
(956) 		3.81 %
(260)
Moosend 82.13 %
(5.575) 		14.41 %
(978) 		3.46 %
(235)
Mailify 81.44 %
(5.533) 		14.81 %
(1.006) 		3.75 %
(255)
ConvertKit 81.42 %
(5.609) 		14.59 %
(1.005) 		3.99 %
(275)
MailChimp 80.54 %
(5.413) 		15.35 %
(1.032) 		4.11 %
(276)
MailerLite 80.15 %
(5.329) 		15.84 %
(1.053) 		4.02 %
(267)
Benchmark Email 80.01 %
(5.488) 		15.59 %
(1.069) 		4.40 %
(302)
Constant Contact 79.12 %
(5.423) 		16.72 %
(1.146) 		4.16 %
(285)
SendPulse 79.07 %
(5.466) 		16.72 %
(1.156) 		4.21 %
(291)
Clever Elements 76.92 %
(5.219) 		17.94 %
(1.217) 		5.14 %
(349)
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ConvertKit email deliverability rates providers comparison 2021 (April)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Food & Drink, Clothing, Other, Elektronics and Cosmetics & Beauty resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Job & Career, Sport & Fitness and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 530447661784.34 %12.45 %3.21 %
Clothing 507424622183.63 %12.23 %4.14 %
Other 517431711583.37 %13.73 %2.90 %
Elektronics 507418711882.45 %14.00 %3.55 %
Cosmetics & Beauty 545449781882.39 %14.31 %3.30 %
Home & Garden 524430682682.06 %12.98 %4.96 %
Pets 539441732581.82 %13.54 %4.64 %
Entertainment 500408712181.60 %14.20 %4.20 %
Health 504406801880.56 %15.87 %3.57 %
Sport & Fitness 558448911980.29 %16.31 %3.41 %
Job & Career 551442911880.22 %16.52 %3.27 %
Dating 532421892279.14 %16.73 %4.14 %
Finance 575444943777.22 %16.35 %6.43 %
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ConvertKit email deliverability by category 2021 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are Custom Mail, Zoho Mail and GMX Mail. The delivery rates were worst for the email providers Yandex Mail, Gmail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 720604922483.89 %12.78 %3.33 %
Zoho Mail 695582912283.74 %13.09 %3.17 %
GMX Mail 677565902283.46 %13.29 %3.25 %
ProtonMail 709589883283.07 %12.41 %4.51 %
Mail.com 641529922082.53 %14.35 %3.12 %
Yahoo Mail 6885551062780.67 %15.41 %3.92 %
AOL Mail 7195731153179.69 %15.99 %4.31 %
Outlook Mail 6605231063179.24 %16.06 %4.70 %
Gmail 7145641153578.99 %16.11 %4.90 %
Yandex Mail 6665251103178.83 %16.52 %4.65 %
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ConvertKit email deliverability by email service provider 2021 (April)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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