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ConvertKit Email Deliverability Report for the year 2020 (March)

In this email deliverability report for ConvertKit (March 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 8.158 emails were sent with ConvertKit. A total of 4.768 emails were delivered to the recipient's main mailbox. Of all emails sent, 3.138 emails ended up in the spam folder. 252 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.7796.016
(77.34 %) 		1.676
(21.55 %) 		87
(1.12 %)
ActiveCampaign 7.7465.944
(76.74 %) 		1.743
(22.50 %) 		59
(0.76 %)
Clever Elements 7.9955.708
(71.39 %) 		2.153
(26.93 %) 		134
(1.68 %)
Newsletter2Go 8.1675.817
(71.23 %) 		2.258
(27.65 %) 		92
(1.13 %)
CampaignMonitor 8.2775.873
(70.96 %) 		2.294
(27.72 %) 		110
(1.33 %)
AWeber 8.3595.916
(70.77 %) 		2.326
(27.83 %) 		117
(1.40 %)
CleverReach 8.5205.980
(70.19 %) 		2.443
(28.67 %) 		97
(1.14 %)
Mailjet 8.0295.587
(69.59 %) 		2.331
(29.03 %) 		111
(1.38 %)
MailerLite 8.0495.597
(69.54 %) 		2.313
(28.74 %) 		139
(1.73 %)
Rapidmail 8.1645.625
(68.90 %) 		2.378
(29.13 %) 		161
(1.97 %)
Klick-Tipp 7.9475.463
(68.74 %) 		2.410
(30.33 %) 		74
(0.93 %)
SendPulse 8.1565.537
(67.89 %) 		2.532
(31.04 %) 		87
(1.07 %)
SendInBlue 8.3145.622
(67.62 %) 		2.471
(29.72 %) 		221
(2.66 %)
HubSpot 7.8285.170
(66.04 %) 		2.554
(32.63 %) 		104
(1.33 %)
MailChimp 8.1825.206
(63.63 %) 		2.724
(33.29 %) 		252
(3.08 %)
Benchmark Email 8.3015.239
(63.11 %) 		2.805
(33.79 %) 		257
(3.10 %)
Moosend 8.0875.082
(62.84 %) 		2.852
(35.27 %) 		153
(1.89 %)
Mailify 8.2205.133
(62.45 %) 		2.961
(36.02 %) 		126
(1.53 %)
ConvertKit 8.1584.768
(58.45 %) 		3.138
(38.47 %) 		252
(3.09 %)
Constant Contact 8.5044.838
(56.89 %) 		3.436
(40.40 %) 		230
(2.70 %)
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ConvertKit email deliverability providers comparison 2020 (March)
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Email deliverability rates for ConvertKit and other providers comparison

58.45 % of 8.158 emails sent with ConvertKit ended up in the recipient's main mailbox. 38.47 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.09 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.34 %
(6.016) 		21.55 %
(1.676) 		1.12 %
(87)
ActiveCampaign 76.74 %
(5.944) 		22.50 %
(1.743) 		0.76 %
(59)
Clever Elements 71.39 %
(5.708) 		26.93 %
(2.153) 		1.68 %
(134)
Newsletter2Go 71.23 %
(5.817) 		27.65 %
(2.258) 		1.13 %
(92)
CampaignMonitor 70.96 %
(5.873) 		27.72 %
(2.294) 		1.33 %
(110)
AWeber 70.77 %
(5.916) 		27.83 %
(2.326) 		1.40 %
(117)
CleverReach 70.19 %
(5.980) 		28.67 %
(2.443) 		1.14 %
(97)
Mailjet 69.59 %
(5.587) 		29.03 %
(2.331) 		1.38 %
(111)
MailerLite 69.54 %
(5.597) 		28.74 %
(2.313) 		1.73 %
(139)
Rapidmail 68.90 %
(5.625) 		29.13 %
(2.378) 		1.97 %
(161)
Klick-Tipp 68.74 %
(5.463) 		30.33 %
(2.410) 		0.93 %
(74)
SendPulse 67.89 %
(5.537) 		31.04 %
(2.532) 		1.07 %
(87)
SendInBlue 67.62 %
(5.622) 		29.72 %
(2.471) 		2.66 %
(221)
HubSpot 66.04 %
(5.170) 		32.63 %
(2.554) 		1.33 %
(104)
MailChimp 63.63 %
(5.206) 		33.29 %
(2.724) 		3.08 %
(252)
Benchmark Email 63.11 %
(5.239) 		33.79 %
(2.805) 		3.10 %
(257)
Moosend 62.84 %
(5.082) 		35.27 %
(2.852) 		1.89 %
(153)
Mailify 62.45 %
(5.133) 		36.02 %
(2.961) 		1.53 %
(126)
ConvertKit 58.45 %
(4.768) 		38.47 %
(3.138) 		3.09 %
(252)
Constant Contact 56.89 %
(4.838) 		40.40 %
(3.436) 		2.70 %
(230)
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ConvertKit email deliverability rates providers comparison 2020 (March)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Pets, Clothing, Other, Food & Drink and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Entertainment and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 6984432332263.47 %33.38 %3.15 %
Clothing 6564152212063.26 %33.69 %3.05 %
Other 5913712031762.77 %34.35 %2.88 %
Food & Drink 7164462452562.29 %34.22 %3.49 %
Home & Garden 5983712091862.04 %34.95 %3.01 %
Cosmetics & Beauty 5643312161758.69 %38.30 %3.01 %
Job & Career 5833382261957.98 %38.77 %3.26 %
Sport & Fitness 6954012722257.70 %39.14 %3.17 %
Elektronics 7204152812457.64 %39.03 %3.33 %
Entertainment 6523742591957.36 %39.72 %2.91 %
Health 6663522951952.85 %44.29 %2.85 %
Finance 4842542161452.48 %44.63 %2.89 %
Dating 5352572621648.04 %48.97 %2.99 %
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ConvertKit email deliverability by category 2020 (March)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are Custom Mail, Mail.com and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 7574722622362.35 %34.61 %3.04 %
Mail.com 6984332452062.03 %35.10 %2.87 %
Zoho Mail 8855373202860.68 %36.16 %3.16 %
AOL Mail 8875323282759.98 %36.98 %3.04 %
Yahoo Mail 7074222632259.69 %37.20 %3.11 %
ProtonMail 7444352872258.47 %38.58 %2.96 %
Yandex Mail 8725023422857.57 %39.22 %3.21 %
GMX Mail 8684973432857.26 %39.52 %3.23 %
Outlook Mail 8004453302555.63 %41.25 %3.13 %
Gmail 9404934182952.45 %44.47 %3.09 %
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ConvertKit email deliverability by email service provider 2020 (March)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

The following badges for ConvertKit can be embedded into a website.

ConvertKit
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References and Resources

Further resources and references for ConvertKit.

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