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ConvertKit Email Deliverability Report for the year 2023 (August)

In this email deliverability report for ConvertKit (August 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.890 emails were sent with ConvertKit. A total of 5.597 emails were delivered to the recipient's main mailbox. Of all emails sent, 999 emails ended up in the spam folder. 294 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.7465.863
(86.91 %) 		686
(10.17 %) 		197
(2.92 %)
ActiveCampaign 6.8195.829
(85.48 %) 		777
(11.39 %) 		213
(3.12 %)
CleverReach 6.9935.867
(83.90 %) 		894
(12.78 %) 		232
(3.32 %)
Rapidmail 6.8845.758
(83.64 %) 		888
(12.90 %) 		238
(3.46 %)
HubSpot 6.8225.700
(83.55 %) 		885
(12.97 %) 		237
(3.47 %)
CampaignMonitor 6.6945.584
(83.42 %) 		874
(13.06 %) 		236
(3.53 %)
Klick-Tipp 6.8425.702
(83.34 %) 		899
(13.14 %) 		241
(3.52 %)
Mailjet 6.6925.570
(83.23 %) 		890
(13.30 %) 		232
(3.47 %)
Mailify 6.9055.665
(82.04 %) 		958
(13.87 %) 		282
(4.08 %)
ConvertKit 6.8905.597
(81.23 %) 		999
(14.50 %) 		294
(4.27 %)
AWeber 6.6495.389
(81.05 %) 		989
(14.87 %) 		271
(4.08 %)
MailChimp 6.8275.518
(80.83 %) 		1.025
(15.01 %) 		284
(4.16 %)
Constant Contact 6.8645.513
(80.32 %) 		1.072
(15.62 %) 		279
(4.06 %)
Moosend 6.7805.445
(80.31 %) 		1.032
(15.22 %) 		303
(4.47 %)
MailerLite 6.7015.356
(79.93 %) 		1.043
(15.56 %) 		302
(4.51 %)
SendInBlue 6.7445.387
(79.88 %) 		1.079
(16.00 %) 		278
(4.12 %)
Benchmark Email 6.8265.449
(79.83 %) 		1.067
(15.63 %) 		310
(4.54 %)
SendPulse 6.8845.460
(79.31 %) 		1.130
(16.41 %) 		294
(4.27 %)
Clever Elements 6.7785.154
(76.04 %) 		1.284
(18.94 %) 		340
(5.02 %)
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ConvertKit email deliverability providers comparison 2023 (August)
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Email deliverability rates for ConvertKit and other providers comparison

81.23 % of 6.890 emails sent with ConvertKit ended up in the recipient's main mailbox. 14.50 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.27 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.91 %
(5.863) 		10.17 %
(686) 		2.92 %
(197)
ActiveCampaign 85.48 %
(5.829) 		11.39 %
(777) 		3.12 %
(213)
CleverReach 83.90 %
(5.867) 		12.78 %
(894) 		3.32 %
(232)
Rapidmail 83.64 %
(5.758) 		12.90 %
(888) 		3.46 %
(238)
HubSpot 83.55 %
(5.700) 		12.97 %
(885) 		3.47 %
(237)
CampaignMonitor 83.42 %
(5.584) 		13.06 %
(874) 		3.53 %
(236)
Klick-Tipp 83.34 %
(5.702) 		13.14 %
(899) 		3.52 %
(241)
Mailjet 83.23 %
(5.570) 		13.30 %
(890) 		3.47 %
(232)
Mailify 82.04 %
(5.665) 		13.87 %
(958) 		4.08 %
(282)
ConvertKit 81.23 %
(5.597) 		14.50 %
(999) 		4.27 %
(294)
AWeber 81.05 %
(5.389) 		14.87 %
(989) 		4.08 %
(271)
MailChimp 80.83 %
(5.518) 		15.01 %
(1.025) 		4.16 %
(284)
Constant Contact 80.32 %
(5.513) 		15.62 %
(1.072) 		4.06 %
(279)
Moosend 80.31 %
(5.445) 		15.22 %
(1.032) 		4.47 %
(303)
MailerLite 79.93 %
(5.356) 		15.56 %
(1.043) 		4.51 %
(302)
SendInBlue 79.88 %
(5.387) 		16.00 %
(1.079) 		4.12 %
(278)
Benchmark Email 79.83 %
(5.449) 		15.63 %
(1.067) 		4.54 %
(310)
SendPulse 79.31 %
(5.460) 		16.41 %
(1.130) 		4.27 %
(294)
Clever Elements 76.04 %
(5.154) 		18.94 %
(1.284) 		5.02 %
(340)
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ConvertKit email deliverability rates providers comparison 2023 (August)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Clothing, Home & Garden, Pets, Other and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Job & Career, Dating, Sport & Fitness and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 545462691484.77 %12.66 %2.57 %
Home & Garden 579489751584.46 %12.95 %2.59 %
Pets 531443701883.43 %13.18 %3.39 %
Other 511423691982.78 %13.50 %3.72 %
Elektronics 507415702281.85 %13.81 %4.34 %
Food & Drink 528432663081.82 %12.50 %5.68 %
Cosmetics & Beauty 543443792181.58 %14.55 %3.87 %
Entertainment 513414752480.70 %14.62 %4.68 %
Health 541433852380.04 %15.71 %4.25 %
Sport & Fitness 459366712279.74 %15.47 %4.79 %
Dating 536426882279.48 %16.42 %4.10 %
Job & Career 543426882978.45 %16.21 %5.34 %
Finance 554425943576.71 %16.97 %6.32 %
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ConvertKit email deliverability by category 2023 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are ProtonMail, Custom Mail and Zoho Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 652550822084.36 %12.58 %3.07 %
Custom Mail 645540802583.72 %12.40 %3.88 %
Zoho Mail 717597942683.26 %13.11 %3.63 %
Mail.com 7095891011983.07 %14.25 %2.68 %
GMX Mail 676551903581.51 %13.31 %5.18 %
Yahoo Mail 6975541073679.48 %15.35 %5.16 %
Outlook Mail 6965531113279.45 %15.95 %4.60 %
AOL Mail 6815411033779.44 %15.12 %5.43 %
Yandex Mail 7465911203579.22 %16.09 %4.69 %
Gmail 6715311112979.14 %16.54 %4.32 %
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ConvertKit email deliverability by email service provider 2023 (August)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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