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ConvertKit Email Deliverability Report for the year 2022 (August)

In this email deliverability report for ConvertKit (August 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.888 emails were sent with ConvertKit. A total of 5.718 emails were delivered to the recipient's main mailbox. Of all emails sent, 933 emails ended up in the spam folder. 237 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.8305.914
(86.59 %) 		717
(10.50 %) 		199
(2.91 %)
CleverReach 6.8915.908
(85.74 %) 		783
(11.36 %) 		200
(2.90 %)
GetResponse 6.6435.673
(85.40 %) 		739
(11.12 %) 		231
(3.48 %)
CampaignMonitor 6.7995.783
(85.06 %) 		815
(11.99 %) 		201
(2.96 %)
Klick-Tipp 6.8925.773
(83.76 %) 		874
(12.68 %) 		245
(3.55 %)
Mailjet 6.7985.645
(83.04 %) 		911
(13.40 %) 		242
(3.56 %)
HubSpot 6.6585.528
(83.03 %) 		896
(13.46 %) 		234
(3.51 %)
ConvertKit 6.8885.718
(83.01 %) 		933
(13.55 %) 		237
(3.44 %)
Rapidmail 7.0465.791
(82.19 %) 		968
(13.74 %) 		287
(4.07 %)
Mailify 6.7905.572
(82.06 %) 		939
(13.83 %) 		279
(4.11 %)
AWeber 6.8805.635
(81.90 %) 		1.004
(14.59 %) 		241
(3.50 %)
Moosend 6.8385.567
(81.41 %) 		999
(14.61 %) 		272
(3.98 %)
SendInBlue 6.6855.404
(80.84 %) 		994
(14.87 %) 		287
(4.29 %)
MailChimp 6.9275.548
(80.09 %) 		1.114
(16.08 %) 		265
(3.83 %)
MailerLite 6.6385.298
(79.81 %) 		1.045
(15.74 %) 		295
(4.44 %)
Benchmark Email 6.8855.466
(79.39 %) 		1.108
(16.09 %) 		311
(4.52 %)
Constant Contact 6.9325.486
(79.14 %) 		1.164
(16.79 %) 		282
(4.07 %)
SendPulse 6.9575.345
(76.83 %) 		1.258
(18.08 %) 		354
(5.09 %)
Clever Elements 6.8485.194
(75.85 %) 		1.316
(19.22 %) 		338
(4.94 %)
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ConvertKit email deliverability providers comparison 2022 (August)
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Email deliverability rates for ConvertKit and other providers comparison

83.01 % of 6.888 emails sent with ConvertKit ended up in the recipient's main mailbox. 13.55 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.44 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.59 %
(5.914) 		10.50 %
(717) 		2.91 %
(199)
CleverReach 85.74 %
(5.908) 		11.36 %
(783) 		2.90 %
(200)
GetResponse 85.40 %
(5.673) 		11.12 %
(739) 		3.48 %
(231)
CampaignMonitor 85.06 %
(5.783) 		11.99 %
(815) 		2.96 %
(201)
Klick-Tipp 83.76 %
(5.773) 		12.68 %
(874) 		3.55 %
(245)
Mailjet 83.04 %
(5.645) 		13.40 %
(911) 		3.56 %
(242)
HubSpot 83.03 %
(5.528) 		13.46 %
(896) 		3.51 %
(234)
ConvertKit 83.01 %
(5.718) 		13.55 %
(933) 		3.44 %
(237)
Rapidmail 82.19 %
(5.791) 		13.74 %
(968) 		4.07 %
(287)
Mailify 82.06 %
(5.572) 		13.83 %
(939) 		4.11 %
(279)
AWeber 81.90 %
(5.635) 		14.59 %
(1.004) 		3.50 %
(241)
Moosend 81.41 %
(5.567) 		14.61 %
(999) 		3.98 %
(272)
SendInBlue 80.84 %
(5.404) 		14.87 %
(994) 		4.29 %
(287)
MailChimp 80.09 %
(5.548) 		16.08 %
(1.114) 		3.83 %
(265)
MailerLite 79.81 %
(5.298) 		15.74 %
(1.045) 		4.44 %
(295)
Benchmark Email 79.39 %
(5.466) 		16.09 %
(1.108) 		4.52 %
(311)
Constant Contact 79.14 %
(5.486) 		16.79 %
(1.164) 		4.07 %
(282)
SendPulse 76.83 %
(5.345) 		18.08 %
(1.258) 		5.09 %
(354)
Clever Elements 75.85 %
(5.194) 		19.22 %
(1.316) 		4.94 %
(338)
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ConvertKit email deliverability rates providers comparison 2022 (August)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Food & Drink, Home & Garden, Clothing, Elektronics and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Cosmetics & Beauty, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 52145161986.56 %11.71 %1.73 %
Home & Garden 560478651785.36 %11.61 %3.04 %
Clothing 522441631884.48 %12.07 %3.45 %
Elektronics 521439671584.26 %12.86 %2.88 %
Other 465388552283.44 %11.83 %4.73 %
Entertainment 593494811883.31 %13.66 %3.04 %
Pets 510424662083.14 %12.94 %3.92 %
Sport & Fitness 566465802182.16 %14.13 %3.71 %
Health 532436801681.95 %15.04 %3.01 %
Job & Career 522427801581.80 %15.33 %2.87 %
Cosmetics & Beauty 566462772781.63 %13.60 %4.77 %
Finance 495399762080.61 %15.35 %4.04 %
Dating 515414821980.39 %15.92 %3.69 %
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ConvertKit email deliverability by category 2022 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are Custom Mail, GMX Mail and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 720620831786.11 %11.53 %2.36 %
GMX Mail 658560801885.11 %12.16 %2.74 %
ProtonMail 706594842884.14 %11.90 %3.97 %
Zoho Mail 691576882783.36 %12.74 %3.91 %
Mail.com 692575922583.09 %13.29 %3.61 %
Gmail 638528941682.76 %14.73 %2.51 %
AOL Mail 697573992582.21 %14.20 %3.59 %
Yahoo Mail 6975671003081.35 %14.35 %4.30 %
Yandex Mail 7175821112481.17 %15.48 %3.35 %
Outlook Mail 6725431022780.80 %15.18 %4.02 %
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ConvertKit email deliverability by email service provider 2022 (August)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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