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ConvertKit Email Deliverability Report for the year 2023 (June)

In this email deliverability report for ConvertKit (June 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.799 emails were sent with ConvertKit. A total of 5.549 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.006 emails ended up in the spam folder. 244 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
CleverReach 6.7405.779
(85.74 %) 		753
(11.17 %) 		208
(3.09 %)
ActiveCampaign 6.7075.740
(85.58 %) 		750
(11.18 %) 		217
(3.24 %)
GetResponse 6.6295.660
(85.38 %) 		769
(11.60 %) 		200
(3.02 %)
Klick-Tipp 6.7445.746
(85.20 %) 		793
(11.76 %) 		205
(3.04 %)
Mailjet 6.8405.800
(84.80 %) 		827
(12.09 %) 		213
(3.11 %)
CampaignMonitor 6.8085.751
(84.47 %) 		846
(12.43 %) 		211
(3.10 %)
HubSpot 7.0365.905
(83.93 %) 		887
(12.61 %) 		244
(3.47 %)
Moosend 6.7445.547
(82.25 %) 		933
(13.83 %) 		264
(3.91 %)
Rapidmail 6.7345.521
(81.99 %) 		940
(13.96 %) 		273
(4.05 %)
ConvertKit 6.7995.549
(81.61 %) 		1.006
(14.80 %) 		244
(3.59 %)
MailChimp 6.8185.555
(81.48 %) 		1.006
(14.76 %) 		257
(3.77 %)
Benchmark Email 6.7285.475
(81.38 %) 		976
(14.51 %) 		277
(4.12 %)
AWeber 6.8565.563
(81.14 %) 		1.039
(15.15 %) 		254
(3.70 %)
Mailify 6.9615.628
(80.85 %) 		1.041
(14.95 %) 		292
(4.19 %)
SendInBlue 6.8965.560
(80.63 %) 		1.042
(15.11 %) 		294
(4.26 %)
Constant Contact 6.8055.372
(78.94 %) 		1.134
(16.66 %) 		299
(4.39 %)
MailerLite 6.7215.244
(78.02 %) 		1.162
(17.29 %) 		315
(4.69 %)
SendPulse 6.8385.320
(77.80 %) 		1.193
(17.45 %) 		325
(4.75 %)
Clever Elements 6.9375.364
(77.32 %) 		1.253
(18.06 %) 		320
(4.61 %)
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ConvertKit email deliverability providers comparison 2023 (June)
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Email deliverability rates for ConvertKit and other providers comparison

81.61 % of 6.799 emails sent with ConvertKit ended up in the recipient's main mailbox. 14.80 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.59 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
CleverReach 85.74 %
(5.779) 		11.17 %
(753) 		3.09 %
(208)
ActiveCampaign 85.58 %
(5.740) 		11.18 %
(750) 		3.24 %
(217)
GetResponse 85.38 %
(5.660) 		11.60 %
(769) 		3.02 %
(200)
Klick-Tipp 85.20 %
(5.746) 		11.76 %
(793) 		3.04 %
(205)
Mailjet 84.80 %
(5.800) 		12.09 %
(827) 		3.11 %
(213)
CampaignMonitor 84.47 %
(5.751) 		12.43 %
(846) 		3.10 %
(211)
HubSpot 83.93 %
(5.905) 		12.61 %
(887) 		3.47 %
(244)
Moosend 82.25 %
(5.547) 		13.83 %
(933) 		3.91 %
(264)
Rapidmail 81.99 %
(5.521) 		13.96 %
(940) 		4.05 %
(273)
ConvertKit 81.61 %
(5.549) 		14.80 %
(1.006) 		3.59 %
(244)
MailChimp 81.48 %
(5.555) 		14.76 %
(1.006) 		3.77 %
(257)
Benchmark Email 81.38 %
(5.475) 		14.51 %
(976) 		4.12 %
(277)
AWeber 81.14 %
(5.563) 		15.15 %
(1.039) 		3.70 %
(254)
Mailify 80.85 %
(5.628) 		14.95 %
(1.041) 		4.19 %
(292)
SendInBlue 80.63 %
(5.560) 		15.11 %
(1.042) 		4.26 %
(294)
Constant Contact 78.94 %
(5.372) 		16.66 %
(1.134) 		4.39 %
(299)
MailerLite 78.02 %
(5.244) 		17.29 %
(1.162) 		4.69 %
(315)
SendPulse 77.80 %
(5.320) 		17.45 %
(1.193) 		4.75 %
(325)
Clever Elements 77.32 %
(5.364) 		18.06 %
(1.253) 		4.61 %
(320)
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ConvertKit email deliverability rates providers comparison 2023 (June)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Other, Clothing, Home & Garden, Elektronics and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Finance, Sport & Fitness, Dating and Pets.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Other 528443751083.90 %14.20 %1.89 %
Clothing 501420641783.83 %12.77 %3.39 %
Home & Garden 540451711883.52 %13.15 %3.33 %
Elektronics 531443731583.43 %13.75 %2.82 %
Food & Drink 506421652083.20 %12.85 %3.95 %
Cosmetics & Beauty 527430791881.59 %14.99 %3.42 %
Health 565460891681.42 %15.75 %2.83 %
Entertainment 525426782181.14 %14.86 %4.00 %
Pets 537435752781.01 %13.97 %5.03 %
Dating 534428891780.15 %16.67 %3.18 %
Sport & Fitness 497395792379.48 %15.90 %4.63 %
Finance 510405861979.41 %16.86 %3.73 %
Job & Career 498392832378.71 %16.67 %4.62 %
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ConvertKit email deliverability by category 2023 (June)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are Custom Mail, Mail.com and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 640543801784.84 %12.50 %2.66 %
Mail.com 636532891583.65 %13.99 %2.36 %
ProtonMail 752628982683.51 %13.03 %3.46 %
Zoho Mail 708588962483.05 %13.56 %3.39 %
GMX Mail 648536912182.72 %14.04 %3.24 %
Yahoo Mail 6935601072680.81 %15.44 %3.75 %
AOL Mail 6645361042480.72 %15.66 %3.61 %
Yandex Mail 7295881182380.66 %16.19 %3.16 %
Gmail 6765351132879.14 %16.72 %4.14 %
Outlook Mail 6535031104077.03 %16.85 %6.13 %
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ConvertKit email deliverability by email service provider 2023 (June)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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