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ConvertKit Email Deliverability Report for the year 2021 (June)

In this email deliverability report for ConvertKit (June 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.949 emails were sent with ConvertKit. A total of 5.723 emails were delivered to the recipient's main mailbox. Of all emails sent, 966 emails ended up in the spam folder. 260 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8865.883
(85.43 %) 		782
(11.36 %) 		221
(3.21 %)
ActiveCampaign 6.8415.836
(85.31 %) 		774
(11.31 %) 		231
(3.38 %)
Mailjet 6.7015.696
(85.00 %) 		796
(11.88 %) 		209
(3.12 %)
Klick-Tipp 6.8635.819
(84.79 %) 		826
(12.04 %) 		218
(3.18 %)
CleverReach 6.7615.672
(83.89 %) 		849
(12.56 %) 		240
(3.55 %)
CampaignMonitor 6.8595.709
(83.23 %) 		904
(13.18 %) 		246
(3.59 %)
AWeber 6.7445.563
(82.49 %) 		904
(13.40 %) 		277
(4.11 %)
ConvertKit 6.9495.723
(82.36 %) 		966
(13.90 %) 		260
(3.74 %)
Moosend 6.8545.639
(82.27 %) 		937
(13.67 %) 		278
(4.06 %)
HubSpot 6.8665.642
(82.17 %) 		969
(14.11 %) 		255
(3.71 %)
MailChimp 6.9785.714
(81.89 %) 		1.007
(14.43 %) 		257
(3.68 %)
Rapidmail 6.7345.497
(81.63 %) 		957
(14.21 %) 		280
(4.16 %)
Benchmark Email 6.6965.399
(80.63 %) 		1.024
(15.29 %) 		273
(4.08 %)
Mailify 6.9145.573
(80.60 %) 		1.039
(15.03 %) 		302
(4.37 %)
SendInBlue 6.8135.466
(80.23 %) 		1.069
(15.69 %) 		278
(4.08 %)
Constant Contact 7.0335.604
(79.68 %) 		1.131
(16.08 %) 		298
(4.24 %)
MailerLite 6.9545.489
(78.93 %) 		1.152
(16.57 %) 		313
(4.50 %)
SendPulse 6.9175.347
(77.30 %) 		1.243
(17.97 %) 		327
(4.73 %)
Clever Elements 6.6285.105
(77.02 %) 		1.190
(17.95 %) 		333
(5.02 %)
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ConvertKit email deliverability providers comparison 2021 (June)
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Email deliverability rates for ConvertKit and other providers comparison

82.36 % of 6.949 emails sent with ConvertKit ended up in the recipient's main mailbox. 13.90 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.74 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.43 %
(5.883) 		11.36 %
(782) 		3.21 %
(221)
ActiveCampaign 85.31 %
(5.836) 		11.31 %
(774) 		3.38 %
(231)
Mailjet 85.00 %
(5.696) 		11.88 %
(796) 		3.12 %
(209)
Klick-Tipp 84.79 %
(5.819) 		12.04 %
(826) 		3.18 %
(218)
CleverReach 83.89 %
(5.672) 		12.56 %
(849) 		3.55 %
(240)
CampaignMonitor 83.23 %
(5.709) 		13.18 %
(904) 		3.59 %
(246)
AWeber 82.49 %
(5.563) 		13.40 %
(904) 		4.11 %
(277)
ConvertKit 82.36 %
(5.723) 		13.90 %
(966) 		3.74 %
(260)
Moosend 82.27 %
(5.639) 		13.67 %
(937) 		4.06 %
(278)
HubSpot 82.17 %
(5.642) 		14.11 %
(969) 		3.71 %
(255)
MailChimp 81.89 %
(5.714) 		14.43 %
(1.007) 		3.68 %
(257)
Rapidmail 81.63 %
(5.497) 		14.21 %
(957) 		4.16 %
(280)
Benchmark Email 80.63 %
(5.399) 		15.29 %
(1.024) 		4.08 %
(273)
Mailify 80.60 %
(5.573) 		15.03 %
(1.039) 		4.37 %
(302)
SendInBlue 80.23 %
(5.466) 		15.69 %
(1.069) 		4.08 %
(278)
Constant Contact 79.68 %
(5.604) 		16.08 %
(1.131) 		4.24 %
(298)
MailerLite 78.93 %
(5.489) 		16.57 %
(1.152) 		4.50 %
(313)
SendPulse 77.30 %
(5.347) 		17.97 %
(1.243) 		4.73 %
(327)
Clever Elements 77.02 %
(5.105) 		17.95 %
(1.190) 		5.02 %
(333)
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ConvertKit email deliverability rates providers comparison 2021 (June)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Clothing, Home & Garden, Food & Drink, Elektronics and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Sport & Fitness, Job & Career, Dating and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 561480651685.56 %11.59 %2.85 %
Home & Garden 530453631485.47 %11.89 %2.64 %
Food & Drink 512436601685.16 %11.72 %3.13 %
Elektronics 499417631983.57 %12.63 %3.81 %
Pets 577482752083.54 %13.00 %3.47 %
Entertainment 524437721583.40 %13.74 %2.86 %
Other 482401631883.20 %13.07 %3.73 %
Health 526430771981.75 %14.64 %3.61 %
Cosmetics & Beauty 566462812381.63 %14.31 %4.06 %
Dating 500398812179.60 %16.20 %4.20 %
Job & Career 576458932579.51 %16.15 %4.34 %
Sport & Fitness 540429813079.44 %15.00 %5.56 %
Finance 556440922479.14 %16.55 %4.32 %
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ConvertKit email deliverability by category 2021 (June)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are ProtonMail, GMX Mail and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 711605862085.09 %12.10 %2.81 %
GMX Mail 671567832184.50 %12.37 %3.13 %
Zoho Mail 762641992284.12 %12.99 %2.89 %
Custom Mail 746626903083.91 %12.06 %4.02 %
Yahoo Mail 676561971882.99 %14.35 %2.66 %
Mail.com 716592972782.68 %13.55 %3.77 %
Yandex Mail 6735501032081.72 %15.30 %2.97 %
AOL Mail 633514952481.20 %15.01 %3.79 %
Outlook Mail 6425051033478.66 %16.04 %5.30 %
Gmail 7195621134478.16 %15.72 %6.12 %
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ConvertKit email deliverability by email service provider 2021 (June)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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