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ConvertKit Email Deliverability Report for the year 2023 (April)

In this email deliverability report for ConvertKit (April 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 6.861 emails were sent with ConvertKit. A total of 5.536 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.026 emails ended up in the spam folder. 299 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Klick-Tipp 6.7185.749
(85.58 %) 		774
(11.52 %) 		195
(2.90 %)
ActiveCampaign 6.7935.808
(85.50 %) 		763
(11.23 %) 		222
(3.27 %)
CleverReach 6.9835.965
(85.42 %) 		798
(11.43 %) 		220
(3.15 %)
GetResponse 6.6965.693
(85.02 %) 		774
(11.56 %) 		229
(3.42 %)
Mailjet 6.9655.869
(84.26 %) 		843
(12.10 %) 		253
(3.63 %)
HubSpot 7.1255.978
(83.90 %) 		899
(12.62 %) 		248
(3.48 %)
CampaignMonitor 6.8595.748
(83.80 %) 		870
(12.68 %) 		241
(3.51 %)
Rapidmail 6.6275.517
(83.25 %) 		851
(12.84 %) 		259
(3.91 %)
Mailify 6.8875.685
(82.55 %) 		935
(13.58 %) 		267
(3.88 %)
Moosend 6.8845.639
(81.91 %) 		968
(14.06 %) 		277
(4.02 %)
AWeber 6.7035.471
(81.62 %) 		978
(14.59 %) 		254
(3.79 %)
Benchmark Email 6.8975.610
(81.34 %) 		1.010
(14.64 %) 		277
(4.02 %)
ConvertKit 6.8615.536
(80.69 %) 		1.026
(14.95 %) 		299
(4.36 %)
SendInBlue 6.7595.401
(79.91 %) 		1.102
(16.30 %) 		256
(3.79 %)
Constant Contact 6.6745.303
(79.46 %) 		1.068
(16.00 %) 		303
(4.54 %)
MailChimp 6.7965.400
(79.46 %) 		1.089
(16.02 %) 		307
(4.52 %)
SendPulse 6.6315.243
(79.07 %) 		1.103
(16.63 %) 		285
(4.30 %)
MailerLite 6.8985.432
(78.75 %) 		1.129
(16.37 %) 		337
(4.89 %)
Clever Elements 6.8225.251
(76.97 %) 		1.221
(17.90 %) 		350
(5.13 %)
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ConvertKit email deliverability providers comparison 2023 (April)
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Email deliverability rates for ConvertKit and other providers comparison

80.69 % of 6.861 emails sent with ConvertKit ended up in the recipient's main mailbox. 14.95 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.36 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Klick-Tipp 85.58 %
(5.749) 		11.52 %
(774) 		2.90 %
(195)
ActiveCampaign 85.50 %
(5.808) 		11.23 %
(763) 		3.27 %
(222)
CleverReach 85.42 %
(5.965) 		11.43 %
(798) 		3.15 %
(220)
GetResponse 85.02 %
(5.693) 		11.56 %
(774) 		3.42 %
(229)
Mailjet 84.26 %
(5.869) 		12.10 %
(843) 		3.63 %
(253)
HubSpot 83.90 %
(5.978) 		12.62 %
(899) 		3.48 %
(248)
CampaignMonitor 83.80 %
(5.748) 		12.68 %
(870) 		3.51 %
(241)
Rapidmail 83.25 %
(5.517) 		12.84 %
(851) 		3.91 %
(259)
Mailify 82.55 %
(5.685) 		13.58 %
(935) 		3.88 %
(267)
Moosend 81.91 %
(5.639) 		14.06 %
(968) 		4.02 %
(277)
AWeber 81.62 %
(5.471) 		14.59 %
(978) 		3.79 %
(254)
Benchmark Email 81.34 %
(5.610) 		14.64 %
(1.010) 		4.02 %
(277)
ConvertKit 80.69 %
(5.536) 		14.95 %
(1.026) 		4.36 %
(299)
SendInBlue 79.91 %
(5.401) 		16.30 %
(1.102) 		3.79 %
(256)
Constant Contact 79.46 %
(5.303) 		16.00 %
(1.068) 		4.54 %
(303)
MailChimp 79.46 %
(5.400) 		16.02 %
(1.089) 		4.52 %
(307)
SendPulse 79.07 %
(5.243) 		16.63 %
(1.103) 		4.30 %
(285)
MailerLite 78.75 %
(5.432) 		16.37 %
(1.129) 		4.89 %
(337)
Clever Elements 76.97 %
(5.251) 		17.90 %
(1.221) 		5.13 %
(350)
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ConvertKit email deliverability rates providers comparison 2023 (April)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Clothing, Food & Drink, Other, Pets and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Job & Career, Cosmetics & Beauty and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 537450711683.80 %13.22 %2.98 %
Food & Drink 520435661983.65 %12.69 %3.65 %
Other 501414701782.63 %13.97 %3.39 %
Pets 483398691682.40 %14.29 %3.31 %
Home & Garden 532435732481.77 %13.72 %4.51 %
Elektronics 536436752581.34 %13.99 %4.66 %
Entertainment 541432793079.85 %14.60 %5.55 %
Finance 507404861779.68 %16.96 %3.35 %
Sport & Fitness 558442912579.21 %16.31 %4.48 %
Cosmetics & Beauty 550435823379.09 %14.91 %6.00 %
Job & Career 534422872579.03 %16.29 %4.68 %
Health 542427882778.78 %16.24 %4.98 %
Dating 520406892578.08 %17.12 %4.81 %
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ConvertKit email deliverability by category 2023 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 697583922283.64 %13.20 %3.16 %
ProtonMail 592493772283.28 %13.01 %3.72 %
GMX Mail 686562952981.92 %13.85 %4.23 %
Zoho Mail 676551913481.51 %13.46 %5.03 %
Mail.com 7405971103380.68 %14.86 %4.46 %
Yandex Mail 7035611142879.80 %16.22 %3.98 %
Yahoo Mail 6715351043279.73 %15.50 %4.77 %
AOL Mail 6895481093279.54 %15.82 %4.64 %
Gmail 7495891253578.64 %16.69 %4.67 %
Outlook Mail 6585171093278.57 %16.57 %4.86 %
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ConvertKit email deliverability by email service provider 2023 (April)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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