ActiveCampaign and GetResponse Email Deliverability Comparison
In this comparison, the deliverability of ActiveCampaign and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for ActiveCampaign.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
339.271
338.887
|
272.639
279.145
|
58.087
51.028
|
8.545
8.714
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats ActiveCampaign in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.36 %
82.37 %
|
17.12 %
15.06 %
|
2.52 %
2.57 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
25213
26205
|
21099
22417
|
3546
3201
|
568
587
|
83.68 %
85.54 %
|
14.06 %
12.22 %
|
2.25 %
2.24 %
|
Elektronics |
26153
26353
|
21202
21876
|
4322
3833
|
629
644
|
81.07 %
83.01 %
|
16.53 %
14.54 %
|
2.41 %
2.44 %
|
Entertainment |
25599
25424
|
20513
20914
|
4432
3825
|
654
685
|
80.13 %
82.26 %
|
17.31 %
15.04 %
|
2.55 %
2.69 %
|
Cosmetics & Beauty |
25959
26384
|
20800
21676
|
4482
4047
|
677
661
|
80.13 %
82.16 %
|
17.27 %
15.34 %
|
2.61 %
2.51 %
|
Food & Drink |
25754
26059
|
21558
22284
|
3629
3193
|
567
582
|
83.71 %
85.51 %
|
14.09 %
12.25 %
|
2.20 %
2.23 %
|
Home & Garden |
26437
25589
|
22037
21958
|
3836
3102
|
564
529
|
83.36 %
85.81 %
|
14.51 %
12.12 %
|
2.13 %
2.07 %
|
Finance |
26388
26172
|
20291
20584
|
5354
4798
|
743
790
|
76.89 %
78.65 %
|
20.29 %
18.33 %
|
2.82 %
3.02 %
|
Health |
26145
26546
|
20327
21166
|
5145
4693
|
673
687
|
77.75 %
79.73 %
|
19.68 %
17.68 %
|
2.57 %
2.59 %
|
Pets |
26409
25690
|
21834
21775
|
3957
3273
|
618
642
|
82.68 %
84.76 %
|
14.98 %
12.74 %
|
2.34 %
2.50 %
|
Sport & Fitness |
26203
25792
|
20748
21036
|
4755
4060
|
700
696
|
79.18 %
81.56 %
|
18.15 %
15.74 %
|
2.67 %
2.70 %
|
Job & Career |
26661
26318
|
20905
21150
|
4989
4358
|
767
810
|
78.41 %
80.36 %
|
18.71 %
16.56 %
|
2.88 %
3.08 %
|
Dating |
25947
26378
|
19532
20318
|
5673
5265
|
742
795
|
75.28 %
77.03 %
|
21.86 %
19.96 %
|
2.86 %
3.01 %
|
Other |
26403
25977
|
21793
21991
|
3967
3380
|
643
606
|
82.54 %
84.66 %
|
15.02 %
13.01 %
|
2.44 %
2.33 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than ActiveCampaign.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34289
34088
|
26379
26956
|
6946
6151
|
964
981
|
76.93 %
79.08 %
|
20.26 %
18.04 %
|
2.81 %
2.88 %
|
Outlook Mail |
33882
33331
|
26235
26567
|
6724
5831
|
923
933
|
77.43 %
79.71 %
|
19.85 %
17.49 %
|
2.72 %
2.80 %
|
Yahoo Mail |
33376
33965
|
26832
27896
|
5666
5144
|
878
925
|
80.39 %
82.13 %
|
16.98 %
15.15 %
|
2.63 %
2.72 %
|
AOL Mail |
33958
34083
|
27206
27995
|
5864
5164
|
888
924
|
80.12 %
82.14 %
|
17.27 %
15.15 %
|
2.61 %
2.71 %
|
Mail.com |
34027
33803
|
27691
28207
|
5496
4753
|
840
843
|
81.38 %
83.45 %
|
16.15 %
14.06 %
|
2.47 %
2.49 %
|
Yandex Mail |
33953
33782
|
26761
27287
|
6230
5549
|
962
946
|
78.82 %
80.77 %
|
18.35 %
16.43 %
|
2.83 %
2.80 %
|
GMX Mail |
33680
33953
|
27243
28074
|
5669
5081
|
768
798
|
80.89 %
82.68 %
|
16.83 %
14.96 %
|
2.28 %
2.35 %
|
Zoho Mail |
34467
33905
|
28304
28569
|
5375
4502
|
788
834
|
82.12 %
84.26 %
|
15.59 %
13.28 %
|
2.29 %
2.46 %
|
ProtonMail |
34000
34118
|
27902
28706
|
5314
4659
|
784
753
|
82.06 %
84.14 %
|
15.63 %
13.66 %
|
2.31 %
2.21 %
|
Custom Mail |
33639
33859
|
28086
28888
|
4803
4194
|
750
777
|
83.49 %
85.32 %
|
14.28 %
12.39 %
|
2.23 %
2.29 %
|
Compare ActiveCampaign with other providers
Compare the email deliverability of ActiveCampaign with other providers.
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