ActiveCampaign and GetResponse Email Deliverability Comparison
In this comparison, the deliverability of ActiveCampaign and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for ActiveCampaign.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
284.833
284.501
|
226.157
232.661
|
51.879
44.892
|
6.797
6.948
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats ActiveCampaign in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.40 %
81.78 %
|
18.21 %
15.78 %
|
2.39 %
2.44 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21029
22148
|
17423
18847
|
3148
2830
|
458
471
|
82.85 %
85.10 %
|
14.97 %
12.78 %
|
2.18 %
2.13 %
|
Elektronics |
21822
22004
|
17457
18116
|
3858
3381
|
507
507
|
80.00 %
82.33 %
|
17.68 %
15.37 %
|
2.32 %
2.30 %
|
Entertainment |
21535
21246
|
17034
17352
|
3970
3348
|
531
546
|
79.10 %
81.67 %
|
18.44 %
15.76 %
|
2.47 %
2.57 %
|
Cosmetics & Beauty |
21727
22204
|
17200
18106
|
3997
3566
|
530
532
|
79.16 %
81.54 %
|
18.40 %
16.06 %
|
2.44 %
2.40 %
|
Food & Drink |
21510
21863
|
17821
18600
|
3242
2802
|
447
461
|
82.85 %
85.08 %
|
15.07 %
12.82 %
|
2.08 %
2.11 %
|
Home & Garden |
22289
21447
|
18411
18299
|
3431
2713
|
447
435
|
82.60 %
85.32 %
|
15.39 %
12.65 %
|
2.01 %
2.03 %
|
Finance |
22217
22039
|
16839
17148
|
4792
4249
|
586
642
|
75.79 %
77.81 %
|
21.57 %
19.28 %
|
2.64 %
2.91 %
|
Health |
21955
22326
|
16815
17590
|
4617
4172
|
523
564
|
76.59 %
78.79 %
|
21.03 %
18.69 %
|
2.38 %
2.53 %
|
Pets |
22116
21521
|
18124
18164
|
3506
2839
|
486
518
|
81.95 %
84.40 %
|
15.85 %
13.19 %
|
2.20 %
2.41 %
|
Sport & Fitness |
22032
21564
|
17234
17490
|
4235
3538
|
563
536
|
78.22 %
81.11 %
|
19.22 %
16.41 %
|
2.56 %
2.49 %
|
Job & Career |
22474
22152
|
17441
17721
|
4427
3801
|
606
630
|
77.61 %
80.00 %
|
19.70 %
17.16 %
|
2.70 %
2.84 %
|
Dating |
21859
22256
|
16143
16921
|
5122
4716
|
594
619
|
73.85 %
76.03 %
|
23.43 %
21.19 %
|
2.72 %
2.78 %
|
Other |
22268
21731
|
18215
18307
|
3534
2937
|
519
487
|
81.80 %
84.24 %
|
15.87 %
13.52 %
|
2.33 %
2.24 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than ActiveCampaign.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28649
28685
|
21683
22462
|
6204
5456
|
762
767
|
75.69 %
78.31 %
|
21.66 %
19.02 %
|
2.66 %
2.67 %
|
Outlook Mail |
28601
27999
|
21837
22118
|
6026
5136
|
738
745
|
76.35 %
79.00 %
|
21.07 %
18.34 %
|
2.58 %
2.66 %
|
Yahoo Mail |
27970
28515
|
22271
23293
|
5008
4489
|
691
733
|
79.62 %
81.69 %
|
17.90 %
15.74 %
|
2.47 %
2.57 %
|
AOL Mail |
28577
28681
|
22653
23419
|
5216
4513
|
708
749
|
79.27 %
81.65 %
|
18.25 %
15.74 %
|
2.48 %
2.61 %
|
Mail.com |
28490
28297
|
22952
23472
|
4875
4141
|
663
684
|
80.56 %
82.95 %
|
17.11 %
14.63 %
|
2.33 %
2.42 %
|
Yandex Mail |
28497
28289
|
22218
22711
|
5524
4829
|
755
749
|
77.97 %
80.28 %
|
19.38 %
17.07 %
|
2.65 %
2.65 %
|
GMX Mail |
28404
28640
|
22638
23461
|
5129
4543
|
637
636
|
79.70 %
81.92 %
|
18.06 %
15.86 %
|
2.24 %
2.22 %
|
Zoho Mail |
29013
28344
|
23566
23720
|
4823
3955
|
624
669
|
81.23 %
83.69 %
|
16.62 %
13.95 %
|
2.15 %
2.36 %
|
ProtonMail |
28453
28756
|
23044
23996
|
4798
4155
|
611
605
|
80.99 %
83.45 %
|
16.86 %
14.45 %
|
2.15 %
2.10 %
|
Custom Mail |
28179
28295
|
23295
24009
|
4276
3675
|
608
611
|
82.67 %
84.85 %
|
15.17 %
12.99 %
|
2.16 %
2.16 %
|
Compare ActiveCampaign with other providers
Compare the email deliverability of ActiveCampaign with other providers.
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