CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
530.215 530.836	426.596 443.322	87.177 72.953	16.027 14.717

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.46 % 83.51 %	16.44 % 13.74 %	3.02 % 2.77 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	40681 40921	33915 35307	5661 4646	1067 983	83.37 % 86.28 %	13.92 % 11.35 %	2.62 % 2.40 %
Elektronics	40873 41222	33152 34734	6489 5423	1171 1099	81.11 % 84.26 %	15.88 % 13.16 %	2.86 % 2.67 %
Entertainment	40974 40210	32955 33524	6773 5523	1175 1175	80.43 % 83.37 %	16.53 % 13.74 %	2.87 % 2.92 %
Cosmetics & Beauty	40765 41200	32650 34319	6833 5757	1275 1137	80.09 % 83.30 %	16.76 % 13.97 %	3.13 % 2.76 %
Food & Drink	41218 40811	34223 35200	5844 4639	1121 979	83.03 % 86.25 %	14.18 % 11.37 %	2.72 % 2.40 %
Home & Garden	40474 40192	33695 34737	5669 4535	1101 933	83.25 % 86.43 %	14.01 % 11.28 %	2.72 % 2.32 %
Finance	40660 40779	31482 32785	7776 6700	1376 1294	77.43 % 80.40 %	19.12 % 16.43 %	3.38 % 3.17 %
Health	41021 41274	32161 33597	7507 6516	1328 1167	78.40 % 81.40 %	18.30 % 15.79 %	3.24 % 2.83 %
Pets	40885 40629	33559 34704	6088 4857	1208 1085	82.08 % 85.42 %	14.89 % 11.95 %	2.95 % 2.67 %
Sport & Fitness	40998 40663	32557 33590	7088 5896	1330 1182	79.41 % 82.61 %	17.29 % 14.50 %	3.24 % 2.91 %
Job & Career	40388 41194	31681 33548	7266 6324	1382 1341	78.44 % 81.44 %	17.99 % 15.35 %	3.42 % 3.26 %
Dating	40672 40977	31152 32472	8208 7207	1296 1302	76.59 % 79.24 %	20.18 % 17.59 %	3.19 % 3.18 %
Other	40606 40764	33414 34805	5975 4930	1197 1040	82.29 % 85.38 %	14.71 % 12.09 %	2.95 % 2.55 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50119 50284	38446 40207	9908 8477	1738 1610	76.71 % 79.96 %	19.77 % 16.86 %	3.47 % 3.20 %
Outlook Mail	49803 49342	38899 39991	9205 7862	1660 1497	78.11 % 81.05 %	18.48 % 15.93 %	3.33 % 3.03 %
Yahoo Mail	50083 49912	40118 41507	8419 7042	1508 1389	80.10 % 83.16 %	16.81 % 14.11 %	3.01 % 2.78 %
AOL Mail	49580 50189	39671 41664	8315 7070	1556 1458	80.01 % 83.01 %	16.77 % 14.09 %	3.14 % 2.91 %
Mail.com	49831 49774	40556 41961	7827 6520	1429 1309	81.39 % 84.30 %	15.71 % 13.10 %	2.87 % 2.63 %
Yandex Mail	50049 49626	39389 40560	8978 7559	1644 1519	78.70 % 81.73 %	17.94 % 15.23 %	3.28 % 3.06 %
GMX Mail	49312 50222	40019 42235	7869 6748	1394 1262	81.15 % 84.10 %	15.96 % 13.44 %	2.83 % 2.51 %
Zoho Mail	50061 50212	41038 42754	7616 6159	1382 1302	81.98 % 85.15 %	15.21 % 12.27 %	2.76 % 2.59 %
ProtonMail	50590 50137	41607 42777	7639 6190	1308 1173	82.24 % 85.32 %	15.10 % 12.35 %	2.59 % 2.34 %
Custom Mail	49345 49902	41064 42974	6934 5726	1296 1216	83.22 % 86.12 %	14.05 % 11.47 %	2.63 % 2.44 %
iCloud Mail	10568 10427	8252 8590	1809 1483	479 371	78.08 % 82.38 %	17.12 % 14.22 %	4.53 % 3.56 %
Tuta	10645 10577	8915 9157	1379 1113	324 320	83.75 % 86.57 %	12.95 % 10.52 %	3.04 % 3.03 %
Juno.com	10229 10232	8622 8945	1279 1004	309 291	84.29 % 87.42 %	12.50 % 9.81 %	3.02 % 2.84 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.