CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.333 540.863	434.606 452.815	89.255 73.487	16.271 14.876

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.43 % 83.72 %	16.52 % 13.59 %	3.01 % 2.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41539 41666	34613 36013	5836 4693	1087 995	83.33 % 86.43 %	14.05 % 11.26 %	2.62 % 2.39 %
Elektronics	41606 42012	33726 35483	6638 5468	1187 1112	81.06 % 84.46 %	15.95 % 13.02 %	2.85 % 2.65 %
Entertainment	41709 40973	33523 34246	6916 5556	1194 1186	80.37 % 83.58 %	16.58 % 13.56 %	2.86 % 2.89 %
Cosmetics & Beauty	41532 42052	33265 35123	6984 5794	1296 1151	80.09 % 83.52 %	16.82 % 13.78 %	3.12 % 2.74 %
Food & Drink	42123 41591	34940 35939	6021 4680	1142 991	82.95 % 86.41 %	14.29 % 11.25 %	2.71 % 2.38 %
Home & Garden	41257 40938	34323 35445	5840 4571	1120 944	83.19 % 86.58 %	14.16 % 11.17 %	2.71 % 2.31 %
Finance	41415 41602	32074 33563	7944 6738	1394 1308	77.45 % 80.68 %	19.18 % 16.20 %	3.37 % 3.14 %
Health	41795 42093	32771 34368	7671 6559	1345 1179	78.41 % 81.65 %	18.35 % 15.58 %	3.22 % 2.80 %
Pets	41689 41368	34194 35401	6249 4902	1229 1098	82.02 % 85.58 %	14.99 % 11.85 %	2.95 % 2.65 %
Sport & Fitness	41736 41407	33135 34302	7233 5942	1347 1196	79.39 % 82.84 %	17.33 % 14.35 %	3.23 % 2.89 %
Job & Career	41130 41907	32271 34220	7427 6368	1403 1352	78.46 % 81.66 %	18.06 % 15.20 %	3.41 % 3.23 %
Dating	41453 41728	31767 33185	8367 7248	1314 1312	76.63 % 79.53 %	20.18 % 17.37 %	3.17 % 3.14 %
Other	41349 41526	34004 35527	6129 4968	1213 1052	82.24 % 85.55 %	14.82 % 11.96 %	2.93 % 2.53 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50844 51120	39015 40999	10057 8522	1757 1622	76.73 % 80.20 %	19.78 % 16.67 %	3.46 % 3.17 %
Outlook Mail	50599 50134	39533 40745	9375 7898	1679 1510	78.13 % 81.27 %	18.53 % 15.75 %	3.32 % 3.01 %
Yahoo Mail	50860 50715	40714 42273	8574 7094	1527 1401	80.05 % 83.35 %	16.86 % 13.99 %	3.00 % 2.76 %
AOL Mail	50322 50947	40253 42385	8472 7104	1574 1473	79.99 % 83.19 %	16.84 % 13.94 %	3.13 % 2.89 %
Mail.com	50639 50536	41184 42680	7985 6563	1448 1321	81.33 % 84.45 %	15.77 % 12.99 %	2.86 % 2.61 %
Yandex Mail	50804 50407	39995 41298	9135 7601	1661 1529	78.72 % 81.93 %	17.98 % 15.08 %	3.27 % 3.03 %
GMX Mail	50110 51002	40652 42970	8019 6789	1412 1275	81.13 % 84.25 %	16.00 % 13.31 %	2.82 % 2.50 %
Zoho Mail	50797 50892	41638 43405	7763 6194	1398 1313	81.97 % 85.29 %	15.28 % 12.17 %	2.75 % 2.58 %
ProtonMail	51461 50938	42307 43537	7833 6231	1328 1184	82.21 % 85.47 %	15.22 % 12.23 %	2.58 % 2.32 %
Custom Mail	50124 50726	41684 43754	7102 5770	1316 1229	83.16 % 86.26 %	14.17 % 11.37 %	2.63 % 2.42 %
iCloud Mail	11368 11188	8888 9305	1970 1527	498 385	78.18 % 83.17 %	17.33 % 13.65 %	4.38 % 3.44 %
Tuta	11435 11315	9535 9855	1539 1152	346 334	83.38 % 87.10 %	13.46 % 10.18 %	3.03 % 2.95 %
Juno.com	10970 10943	9208 9609	1431 1042	327 300	83.94 % 87.81 %	13.04 % 9.52 %	2.98 % 2.74 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.