CampaignMonitor and mailtrap Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
530.215 137.863	426.596 110.517	87.177 21.845	16.027 5.281

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.46 % 80.16 %	16.44 % 15.85 %	3.02 % 3.83 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	40681 10542	33915 8642	5661 1508	1067 358	83.37 % 81.98 %	13.92 % 14.30 %	2.62 % 3.40 %
Elektronics	40873 10715	33152 8715	6489 1605	1171 360	81.11 % 81.33 %	15.88 % 14.98 %	2.86 % 3.36 %
Entertainment	40974 10357	32955 8318	6773 1650	1175 385	80.43 % 80.31 %	16.53 % 15.93 %	2.87 % 3.72 %
Cosmetics & Beauty	40765 10679	32650 8508	6833 1697	1275 446	80.09 % 79.67 %	16.76 % 15.89 %	3.13 % 4.18 %
Food & Drink	41218 10669	34223 8743	5844 1538	1121 386	83.03 % 81.95 %	14.18 % 14.42 %	2.72 % 3.62 %
Home & Garden	40474 10480	33695 8619	5669 1509	1101 353	83.25 % 82.24 %	14.01 % 14.40 %	2.72 % 3.37 %
Finance	40660 10713	31482 8350	7776 1848	1376 473	77.43 % 77.94 %	19.12 % 17.25 %	3.38 % 4.42 %
Health	41021 10680	32161 8453	7507 1765	1328 433	78.40 % 79.15 %	18.30 % 16.53 %	3.24 % 4.05 %
Pets	40885 10638	33559 8628	6088 1626	1208 369	82.08 % 81.11 %	14.89 % 15.28 %	2.95 % 3.47 %
Sport & Fitness	40998 10531	32557 8364	7088 1745	1330 406	79.41 % 79.42 %	17.29 % 16.57 %	3.24 % 3.86 %
Job & Career	40388 10589	31681 8267	7266 1864	1382 454	78.44 % 78.07 %	17.99 % 17.60 %	3.42 % 4.29 %
Dating	40672 10606	31152 8264	8208 1867	1296 461	76.59 % 77.92 %	20.18 % 17.60 %	3.19 % 4.35 %
Other	40606 10664	33414 8646	5975 1623	1197 397	82.29 % 81.08 %	14.71 % 15.22 %	2.95 % 3.72 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50119 10557	38446 8007	9908 2066	1738 498	76.71 % 75.85 %	19.77 % 19.57 %	3.47 % 4.72 %
Outlook Mail	49803 10751	38899 8494	9205 1828	1660 435	78.11 % 79.01 %	18.48 % 17.00 %	3.33 % 4.05 %
Yahoo Mail	50083 10467	40118 8387	8419 1695	1508 375	80.10 % 80.13 %	16.81 % 16.19 %	3.01 % 3.58 %
AOL Mail	49580 10644	39671 8469	8315 1722	1556 441	80.01 % 79.57 %	16.77 % 16.18 %	3.14 % 4.14 %
Mail.com	49831 10743	40556 8640	7827 1668	1429 407	81.39 % 80.42 %	15.71 % 15.53 %	2.87 % 3.79 %
Yandex Mail	50049 10476	39389 8213	8978 1774	1644 460	78.70 % 78.40 %	17.94 % 16.93 %	3.28 % 4.39 %
GMX Mail	49312 10812	40019 8832	7869 1598	1394 377	81.15 % 81.69 %	15.96 % 14.78 %	2.83 % 3.49 %
Zoho Mail	50061 10550	41038 8624	7616 1547	1382 374	81.98 % 81.74 %	15.21 % 14.66 %	2.76 % 3.55 %
ProtonMail	50590 10464	41607 8612	7639 1461	1308 365	82.24 % 82.30 %	15.10 % 13.96 %	2.59 % 3.49 %
Custom Mail	49345 10867	41064 8921	6934 1543	1296 389	83.22 % 82.09 %	14.05 % 14.20 %	2.63 % 3.58 %
iCloud Mail	10568 10483	8252 8038	1809 1957	479 465	78.08 % 76.68 %	17.12 % 18.67 %	4.53 % 4.44 %
Tuta	10645 10470	8915 8559	1379 1515	324 343	83.75 % 81.75 %	12.95 % 14.47 %	3.04 % 3.28 %
Juno.com	10229 10579	8622 8721	1279 1471	309 352	84.29 % 82.44 %	12.50 % 13.90 %	3.02 % 3.33 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.