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CampaignMonitor Email Deliverability Report for the year 2020 (December)

In this email deliverability report for CampaignMonitor (December 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for CampaignMonitor and other providers comparison

A total of 8.101 emails were sent with CampaignMonitor. A total of 5.887 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.069 emails ended up in the spam folder. 145 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.9686.192
(77.71 %) 		1.674
(21.01 %) 		102
(1.28 %)
CleverReach 8.6856.706
(77.21 %) 		1.860
(21.42 %) 		119
(1.37 %)
Clever Elements 8.0215.997
(74.77 %) 		1.891
(23.58 %) 		133
(1.66 %)
AWeber 8.0706.009
(74.46 %) 		1.944
(24.09 %) 		117
(1.45 %)
CampaignMonitor 8.1015.887
(72.67 %) 		2.069
(25.54 %) 		145
(1.79 %)
Klick-Tipp 8.4085.972
(71.03 %) 		2.355
(28.01 %) 		81
(0.96 %)
SendPulse 8.0065.686
(71.02 %) 		2.227
(27.82 %) 		93
(1.16 %)
Moosend 8.1315.724
(70.40 %) 		2.240
(27.55 %) 		167
(2.05 %)
ActiveCampaign 8.1645.709
(69.93 %) 		2.354
(28.83 %) 		101
(1.24 %)
Constant Contact 8.1045.630
(69.47 %) 		2.236
(27.59 %) 		238
(2.94 %)
MailChimp 8.0455.562
(69.14 %) 		2.305
(28.65 %) 		178
(2.21 %)
ConvertKit 8.0835.556
(68.74 %) 		2.277
(28.17 %) 		250
(3.09 %)
Benchmark Email 8.3885.613
(66.92 %) 		2.457
(29.29 %) 		318
(3.79 %)
Rapidmail 8.1855.476
(66.90 %) 		2.535
(30.97 %) 		174
(2.13 %)
Mailjet 7.7854.972
(63.87 %) 		2.649
(34.03 %) 		164
(2.11 %)
HubSpot 8.0375.117
(63.67 %) 		2.781
(34.60 %) 		139
(1.73 %)
MailerLite 7.7884.956
(63.64 %) 		2.656
(34.10 %) 		176
(2.26 %)
SendInBlue 7.7234.885
(63.25 %) 		2.640
(34.18 %) 		198
(2.56 %)
Mailify 8.1675.083
(62.24 %) 		2.901
(35.52 %) 		183
(2.24 %)
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CampaignMonitor email deliverability providers comparison 2020 (December)
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Email deliverability rates for CampaignMonitor and other providers comparison

72.67 % of 8.101 emails sent with CampaignMonitor ended up in the recipient's main mailbox. 25.54 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.79 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.71 %
(6.192) 		21.01 %
(1.674) 		1.28 %
(102)
CleverReach 77.21 %
(6.706) 		21.42 %
(1.860) 		1.37 %
(119)
Clever Elements 74.77 %
(5.997) 		23.58 %
(1.891) 		1.66 %
(133)
AWeber 74.46 %
(6.009) 		24.09 %
(1.944) 		1.45 %
(117)
CampaignMonitor 72.67 %
(5.887) 		25.54 %
(2.069) 		1.79 %
(145)
Klick-Tipp 71.03 %
(5.972) 		28.01 %
(2.355) 		0.96 %
(81)
SendPulse 71.02 %
(5.686) 		27.82 %
(2.227) 		1.16 %
(93)
Moosend 70.40 %
(5.724) 		27.55 %
(2.240) 		2.05 %
(167)
ActiveCampaign 69.93 %
(5.709) 		28.83 %
(2.354) 		1.24 %
(101)
Constant Contact 69.47 %
(5.630) 		27.59 %
(2.236) 		2.94 %
(238)
MailChimp 69.14 %
(5.562) 		28.65 %
(2.305) 		2.21 %
(178)
ConvertKit 68.74 %
(5.556) 		28.17 %
(2.277) 		3.09 %
(250)
Benchmark Email 66.92 %
(5.613) 		29.29 %
(2.457) 		3.79 %
(318)
Rapidmail 66.90 %
(5.476) 		30.97 %
(2.535) 		2.13 %
(174)
Mailjet 63.87 %
(4.972) 		34.03 %
(2.649) 		2.11 %
(164)
HubSpot 63.67 %
(5.117) 		34.60 %
(2.781) 		1.73 %
(139)
MailerLite 63.64 %
(4.956) 		34.10 %
(2.656) 		2.26 %
(176)
SendInBlue 63.25 %
(4.885) 		34.18 %
(2.640) 		2.56 %
(198)
Mailify 62.24 %
(5.083) 		35.52 %
(2.901) 		2.24 %
(183)
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CampaignMonitor email deliverability rates providers comparison 2020 (December)
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Email deliverability by category

The delivery of the emails with CampaignMonitor in the categories Pets, Clothing, Other, Home & Garden and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Job & Career and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 6395031251178.72 %19.56 %1.72 %
Clothing 6134781241177.98 %20.23 %1.79 %
Other 6204811291077.58 %20.81 %1.61 %
Home & Garden 5224041081077.39 %20.69 %1.92 %
Food & Drink 7765931681576.42 %21.65 %1.93 %
Elektronics 6384611651272.26 %25.86 %1.88 %
Sport & Fitness 7225211881372.16 %26.04 %1.80 %
Entertainment 5914251551171.91 %26.23 %1.86 %
Cosmetics & Beauty 5934261571071.84 %26.48 %1.69 %
Job & Career 5894221561171.65 %26.49 %1.87 %
Finance 441298135867.57 %30.61 %1.81 %
Health 7064732211267.00 %31.30 %1.70 %
Dating 6514022381161.75 %36.56 %1.69 %
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CampaignMonitor email deliverability by category 2020 (December)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with CampaignMonitor are Custom Mail, Zoho Mail and ProtonMail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 6765211441177.07 %21.30 %1.63 %
Zoho Mail 8476371941675.21 %22.90 %1.89 %
ProtonMail 7385511731474.66 %23.44 %1.90 %
Mail.com 9386952261774.09 %24.09 %1.81 %
Yahoo Mail 8426222051573.87 %24.35 %1.78 %
AOL Mail 8005901951573.75 %24.38 %1.88 %
Yandex Mail 7075071861471.71 %26.31 %1.98 %
GMX Mail 8035672231370.61 %27.77 %1.62 %
Outlook Mail 9056292621469.50 %28.95 %1.55 %
Gmail 8455682611667.22 %30.89 %1.89 %
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CampaignMonitor email deliverability by email service provider 2020 (December)
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All email deliverability reports for CampaignMonitor

All available email deliverability reports for CampaignMonitor.

CampaignMonitor badges for website

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References and Resources

Further resources and references for CampaignMonitor.

No references or resources found.