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CampaignMonitor Email Deliverability Report for the year 2023 (February)

In this email deliverability report for CampaignMonitor (February 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for CampaignMonitor and other providers comparison

A total of 7.062 emails were sent with CampaignMonitor. A total of 5.964 emails were delivered to the recipient's main mailbox. Of all emails sent, 829 emails ended up in the spam folder. 269 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8565.834
(85.09 %) 		811
(11.83 %) 		211
(3.08 %)
ActiveCampaign 6.9245.883
(84.97 %) 		815
(11.77 %) 		226
(3.26 %)
Klick-Tipp 6.7925.760
(84.81 %) 		789
(11.62 %) 		243
(3.58 %)
CampaignMonitor 7.0625.964
(84.45 %) 		829
(11.74 %) 		269
(3.81 %)
Rapidmail 6.8485.777
(84.36 %) 		839
(12.25 %) 		232
(3.39 %)
Mailjet 6.6605.615
(84.31 %) 		797
(11.97 %) 		248
(3.72 %)
CleverReach 6.9145.746
(83.11 %) 		907
(13.12 %) 		261
(3.77 %)
Moosend 6.7835.632
(83.03 %) 		901
(13.28 %) 		250
(3.69 %)
HubSpot 6.8465.677
(82.92 %) 		947
(13.83 %) 		222
(3.24 %)
AWeber 7.0125.789
(82.56 %) 		947
(13.51 %) 		276
(3.94 %)
SendInBlue 6.8395.595
(81.81 %) 		995
(14.55 %) 		249
(3.64 %)
Benchmark Email 6.8585.552
(80.96 %) 		1.045
(15.24 %) 		261
(3.81 %)
ConvertKit 6.6585.382
(80.84 %) 		1.010
(15.17 %) 		266
(4.00 %)
Constant Contact 6.8875.537
(80.40 %) 		1.051
(15.26 %) 		299
(4.34 %)
Mailify 6.8645.517
(80.38 %) 		1.034
(15.06 %) 		313
(4.56 %)
MailerLite 6.6095.284
(79.95 %) 		1.058
(16.01 %) 		267
(4.04 %)
MailChimp 6.7085.318
(79.28 %) 		1.086
(16.19 %) 		304
(4.53 %)
SendPulse 6.7745.258
(77.62 %) 		1.202
(17.74 %) 		314
(4.64 %)
Clever Elements 6.8485.200
(75.93 %) 		1.304
(19.04 %) 		344
(5.02 %)
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CampaignMonitor email deliverability providers comparison 2023 (February)
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Email deliverability rates for CampaignMonitor and other providers comparison

84.45 % of 7.062 emails sent with CampaignMonitor ended up in the recipient's main mailbox. 11.74 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.81 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.09 %
(5.834) 		11.83 %
(811) 		3.08 %
(211)
ActiveCampaign 84.97 %
(5.883) 		11.77 %
(815) 		3.26 %
(226)
Klick-Tipp 84.81 %
(5.760) 		11.62 %
(789) 		3.58 %
(243)
CampaignMonitor 84.45 %
(5.964) 		11.74 %
(829) 		3.81 %
(269)
Rapidmail 84.36 %
(5.777) 		12.25 %
(839) 		3.39 %
(232)
Mailjet 84.31 %
(5.615) 		11.97 %
(797) 		3.72 %
(248)
CleverReach 83.11 %
(5.746) 		13.12 %
(907) 		3.77 %
(261)
Moosend 83.03 %
(5.632) 		13.28 %
(901) 		3.69 %
(250)
HubSpot 82.92 %
(5.677) 		13.83 %
(947) 		3.24 %
(222)
AWeber 82.56 %
(5.789) 		13.51 %
(947) 		3.94 %
(276)
SendInBlue 81.81 %
(5.595) 		14.55 %
(995) 		3.64 %
(249)
Benchmark Email 80.96 %
(5.552) 		15.24 %
(1.045) 		3.81 %
(261)
ConvertKit 80.84 %
(5.382) 		15.17 %
(1.010) 		4.00 %
(266)
Constant Contact 80.40 %
(5.537) 		15.26 %
(1.051) 		4.34 %
(299)
Mailify 80.38 %
(5.517) 		15.06 %
(1.034) 		4.56 %
(313)
MailerLite 79.95 %
(5.284) 		16.01 %
(1.058) 		4.04 %
(267)
MailChimp 79.28 %
(5.318) 		16.19 %
(1.086) 		4.53 %
(304)
SendPulse 77.62 %
(5.258) 		17.74 %
(1.202) 		4.64 %
(314)
Clever Elements 75.93 %
(5.200) 		19.04 %
(1.304) 		5.02 %
(344)
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CampaignMonitor email deliverability rates providers comparison 2023 (February)
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Email deliverability by category

The delivery of the emails with CampaignMonitor in the categories Home & Garden, Food & Drink, Clothing, Elektronics and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Finance, Sport & Fitness and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 509452471088.80 %9.23 %1.96 %
Food & Drink 531464521587.38 %9.79 %2.82 %
Clothing 581507561887.26 %9.64 %3.10 %
Elektronics 546473581586.63 %10.62 %2.75 %
Pets 584499642185.45 %10.96 %3.60 %
Cosmetics & Beauty 498425591485.34 %11.85 %2.81 %
Other 517438552484.72 %10.64 %4.64 %
Entertainment 555468672084.32 %12.07 %3.60 %
Health 540446692582.59 %12.78 %4.63 %
Sport & Fitness 539445702482.56 %12.99 %4.45 %
Finance 566460792781.27 %13.96 %4.77 %
Job & Career 539437752781.08 %13.91 %5.01 %
Dating 557450782980.79 %14.00 %5.21 %
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CampaignMonitor email deliverability by category 2023 (February)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with CampaignMonitor are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 718632662088.02 %9.19 %2.79 %
Custom Mail 682598671787.68 %9.82 %2.49 %
GMX Mail 687593761886.32 %11.06 %2.62 %
Zoho Mail 704606722686.08 %10.23 %3.69 %
Mail.com 753636902784.46 %11.95 %3.59 %
AOL Mail 692578872783.53 %12.57 %3.90 %
Yahoo Mail 712593893083.29 %12.50 %4.21 %
Yandex Mail 662545892882.33 %13.44 %4.23 %
Gmail 722590943881.72 %13.02 %5.26 %
Outlook Mail 730593993881.23 %13.56 %5.21 %
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CampaignMonitor email deliverability by email service provider 2023 (February)
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All email deliverability reports for CampaignMonitor

All available email deliverability reports for CampaignMonitor.

CampaignMonitor badges for website

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References and Resources

Further resources and references for CampaignMonitor.

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