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CampaignMonitor Email Deliverability Report for the year 2020 (October)

In this email deliverability report for CampaignMonitor (October 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for CampaignMonitor and other providers comparison

A total of 8.073 emails were sent with CampaignMonitor. A total of 4.941 emails were delivered to the recipient's main mailbox. Of all emails sent, 3.006 emails ended up in the spam folder. 126 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Clever Elements 7.9416.136
(77.27 %) 		1.712
(21.56 %) 		93
(1.17 %)
CleverReach 7.9055.998
(75.88 %) 		1.765
(22.33 %) 		142
(1.80 %)
GetResponse 7.6745.680
(74.02 %) 		1.888
(24.60 %) 		106
(1.38 %)
AWeber 7.9305.838
(73.62 %) 		1.958
(24.69 %) 		134
(1.69 %)
MailChimp 8.1255.702
(70.18 %) 		2.194
(27.00 %) 		229
(2.82 %)
SendPulse 8.0205.596
(69.78 %) 		2.293
(28.59 %) 		131
(1.63 %)
Moosend 8.4515.790
(68.51 %) 		2.494
(29.51 %) 		167
(1.98 %)
Mailjet 8.5715.849
(68.24 %) 		2.581
(30.11 %) 		141
(1.65 %)
Constant Contact 8.3305.601
(67.24 %) 		2.447
(29.38 %) 		282
(3.39 %)
Mailify 7.7155.183
(67.18 %) 		2.395
(31.04 %) 		137
(1.78 %)
Klick-Tipp 8.1375.422
(66.63 %) 		2.595
(31.89 %) 		120
(1.47 %)
MailerLite 8.2585.433
(65.79 %) 		2.674
(32.38 %) 		151
(1.83 %)
ActiveCampaign 7.9865.144
(64.41 %) 		2.734
(34.23 %) 		108
(1.35 %)
HubSpot 8.0765.151
(63.78 %) 		2.752
(34.08 %) 		173
(2.14 %)
CampaignMonitor 8.0734.941
(61.20 %) 		3.006
(37.24 %) 		126
(1.56 %)
Rapidmail 8.2104.954
(60.34 %) 		3.143
(38.28 %) 		113
(1.38 %)
Benchmark Email 8.4595.051
(59.71 %) 		3.109
(36.75 %) 		299
(3.53 %)
ConvertKit 8.1374.798
(58.97 %) 		3.092
(38.00 %) 		247
(3.04 %)
SendInBlue 7.9744.334
(54.35 %) 		3.410
(42.76 %) 		230
(2.88 %)
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CampaignMonitor email deliverability providers comparison 2020 (October)
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Email deliverability rates for CampaignMonitor and other providers comparison

61.20 % of 8.073 emails sent with CampaignMonitor ended up in the recipient's main mailbox. 37.24 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.56 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Clever Elements 77.27 %
(6.136) 		21.56 %
(1.712) 		1.17 %
(93)
CleverReach 75.88 %
(5.998) 		22.33 %
(1.765) 		1.80 %
(142)
GetResponse 74.02 %
(5.680) 		24.60 %
(1.888) 		1.38 %
(106)
AWeber 73.62 %
(5.838) 		24.69 %
(1.958) 		1.69 %
(134)
MailChimp 70.18 %
(5.702) 		27.00 %
(2.194) 		2.82 %
(229)
SendPulse 69.78 %
(5.596) 		28.59 %
(2.293) 		1.63 %
(131)
Moosend 68.51 %
(5.790) 		29.51 %
(2.494) 		1.98 %
(167)
Mailjet 68.24 %
(5.849) 		30.11 %
(2.581) 		1.65 %
(141)
Constant Contact 67.24 %
(5.601) 		29.38 %
(2.447) 		3.39 %
(282)
Mailify 67.18 %
(5.183) 		31.04 %
(2.395) 		1.78 %
(137)
Klick-Tipp 66.63 %
(5.422) 		31.89 %
(2.595) 		1.47 %
(120)
MailerLite 65.79 %
(5.433) 		32.38 %
(2.674) 		1.83 %
(151)
ActiveCampaign 64.41 %
(5.144) 		34.23 %
(2.734) 		1.35 %
(108)
HubSpot 63.78 %
(5.151) 		34.08 %
(2.752) 		2.14 %
(173)
CampaignMonitor 61.20 %
(4.941) 		37.24 %
(3.006) 		1.56 %
(126)
Rapidmail 60.34 %
(4.954) 		38.28 %
(3.143) 		1.38 %
(113)
Benchmark Email 59.71 %
(5.051) 		36.75 %
(3.109) 		3.53 %
(299)
ConvertKit 58.97 %
(4.798) 		38.00 %
(3.092) 		3.04 %
(247)
SendInBlue 54.35 %
(4.334) 		42.76 %
(3.410) 		2.88 %
(230)
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CampaignMonitor email deliverability rates providers comparison 2020 (October)
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Email deliverability by category

The delivery of the emails with CampaignMonitor in the categories Pets, Food & Drink, Home & Garden, Other and Clothing resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Cosmetics & Beauty and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 548364176866.42 %32.12 %1.46 %
Food & Drink 6544342101066.36 %32.11 %1.53 %
Home & Garden 6374212061066.09 %32.34 %1.57 %
Other 499328165665.73 %33.07 %1.20 %
Clothing 567371187965.43 %32.98 %1.59 %
Elektronics 6864212531261.37 %36.88 %1.75 %
Job & Career 6944232611060.95 %37.61 %1.44 %
Sport & Fitness 6173762301160.94 %37.28 %1.78 %
Entertainment 6443912431060.71 %37.73 %1.55 %
Cosmetics & Beauty 6173712351160.13 %38.09 %1.78 %
Health 654368277956.27 %42.35 %1.38 %
Finance 5853272481055.90 %42.39 %1.71 %
Dating 6713463151051.56 %46.94 %1.49 %
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CampaignMonitor email deliverability by category 2020 (October)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with CampaignMonitor are Custom Mail, Mail.com and AOL Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 7805122571165.64 %32.95 %1.41 %
Mail.com 7564872561364.42 %33.86 %1.72 %
AOL Mail 8105142831363.46 %34.94 %1.60 %
Zoho Mail 8455322991462.96 %35.38 %1.66 %
Yahoo Mail 7114432571162.31 %36.15 %1.55 %
ProtonMail 9866043681461.26 %37.32 %1.42 %
Yandex Mail 8645253261360.76 %37.73 %1.50 %
GMX Mail 7544502921259.68 %38.73 %1.59 %
Outlook Mail 6623772741156.95 %41.39 %1.66 %
Gmail 9054973941454.92 %43.54 %1.55 %
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CampaignMonitor email deliverability by email service provider 2020 (October)
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All email deliverability reports for CampaignMonitor

All available email deliverability reports for CampaignMonitor.

CampaignMonitor badges for website

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References and Resources

Further resources and references for CampaignMonitor.

No references or resources found.