Sign In
Language

Newsletter2Go and SendInBlue Email Deliverability Comparison

  Newsletter2Go
  SendInBlue

In this comparison, the deliverability of Newsletter2Go and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendInBlue than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  352.739
  28.449
  263.743
  11.943
  76.059
  446
  12.937

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendInBlue beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  74.77 %
  29.24 %
  21.56 %
  1.09 %
  3.67 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendInBlue is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  27187
  2310
  21201
  763
  5066
  35
  920
  74.32 %
  77.98 %
  24.55 %
  18.63 %
  1.13 %
  3.38 %
Elektronics
  3168
  27100
  2203
  20439
  930
  5708
  35
  953
  69.54 %
  75.42 %
  29.36 %
  21.06 %
  1.10 %
  3.52 %
Entertainment
  3097
  27189
  2149
  20216
  920
  5978
  28
  995
  69.39 %
  74.35 %
  29.71 %
  21.99 %
  0.90 %
  3.66 %
Cosmetics & Beauty
  3104
  27093
  2138
  20156
  928
  5884
  38
  1053
  68.88 %
  74.40 %
  29.90 %
  21.72 %
  1.22 %
  3.89 %
Food & Drink
  2988
  27706
  2221
  21517
  729
  5288
  38
  901
  74.33 %
  77.66 %
  24.40 %
  19.09 %
  1.27 %
  3.25 %
Home & Garden
  3198
  27514
  2374
  21441
  790
  5186
  34
  887
  74.23 %
  77.93 %
  24.70 %
  18.85 %
  1.06 %
  3.22 %
Finance
  3213
  27072
  2065
  19310
  1111
  6627
  37
  1135
  64.27 %
  71.33 %
  34.58 %
  24.48 %
  1.15 %
  4.19 %
Health
  3194
  27141
  2052
  19529
  1109
  6544
  33
  1068
  64.25 %
  71.95 %
  34.72 %
  24.11 %
  1.03 %
  3.94 %
Pets
  3075
  27409
  2277
  21115
  768
  5364
  30
  930
  74.05 %
  77.04 %
  24.98 %
  19.57 %
  0.98 %
  3.39 %
Sport & Fitness
  3244
  26699
  2247
  19766
  961
  5897
  36
  1036
  69.27 %
  74.03 %
  29.62 %
  22.09 %
  1.11 %
  3.88 %
Job & Career
  3038
  26966
  2106
  19681
  898
  6222
  34
  1063
  69.32 %
  72.98 %
  29.56 %
  23.07 %
  1.12 %
  3.94 %
Dating
  3120
  26823
  1854
  18717
  1226
  7054
  40
  1052
  59.42 %
  69.78 %
  39.29 %
  26.30 %
  1.28 %
  3.92 %
Other
  3291
  26840
  2453
  20655
  810
  5241
  28
  944
  74.54 %
  76.96 %
  24.61 %
  19.53 %
  0.85 %
  3.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendInBlue is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  36065
  2512
  25629
  1366
  8986
  40
  1450
  64.11 %
  71.06 %
  34.86 %
  24.92 %
  1.02 %
  4.02 %
Outlook Mail
  4078
  34477
  2660
  25000
  1375
  8123
  43
  1354
  65.23 %
  72.51 %
  33.72 %
  23.56 %
  1.05 %
  3.93 %
Yahoo Mail
  4200
  34886
  2966
  26064
  1187
  7500
  47
  1322
  70.62 %
  74.71 %
  28.26 %
  21.50 %
  1.12 %
  3.79 %
AOL Mail
  4366
  35693
  3106
  26490
  1213
  7833
  47
  1370
  71.14 %
  74.22 %
  27.78 %
  21.95 %
  1.08 %
  3.84 %
Mail.com
  4218
  35316
  3033
  26778
  1137
  7293
  48
  1245
  71.91 %
  75.82 %
  26.96 %
  20.65 %
  1.14 %
  3.53 %
Yandex Mail
  4051
  35143
  2782
  25693
  1223
  8082
  46
  1368
  68.67 %
  73.11 %
  30.19 %
  23.00 %
  1.14 %
  3.89 %
GMX Mail
  4002
  35097
  2712
  26494
  1243
  7419
  47
  1184
  67.77 %
  75.49 %
  31.06 %
  21.14 %
  1.17 %
  3.37 %
Zoho Mail
  3898
  35059
  2817
  26880
  1038
  6967
  43
  1212
  72.27 %
  76.67 %
  26.63 %
  19.87 %
  1.10 %
  3.46 %
ProtonMail
  3953
  35453
  2797
  27069
  1112
  7158
  44
  1226
  70.76 %
  76.35 %
  28.13 %
  20.19 %
  1.11 %
  3.46 %
Custom Mail
  4154
  35550
  3064
  27646
  1049
  6698
  41
  1206
  73.76 %
  77.77 %
  25.25 %
  18.84 %
  0.99 %
  3.39 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.