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Newsletter2Go and SendPulse Email Deliverability Comparison

  Newsletter2Go
  SendPulse

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  223.981
  28.449
  162.566
  11.943
  54.910
  446
  6.505

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  72.58 %
  29.24 %
  24.52 %
  1.09 %
  2.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  17606
  2310
  13398
  763
  3756
  35
  452
  74.32 %
  76.10 %
  24.55 %
  21.33 %
  1.13 %
  2.57 %
Elektronics
  3168
  17276
  2203
  12538
  930
  4228
  35
  510
  69.54 %
  72.57 %
  29.36 %
  24.47 %
  1.10 %
  2.95 %
Entertainment
  3097
  17722
  2149
  12800
  920
  4415
  28
  507
  69.39 %
  72.23 %
  29.71 %
  24.91 %
  0.90 %
  2.86 %
Cosmetics & Beauty
  3104
  16749
  2138
  12163
  928
  4097
  38
  489
  68.88 %
  72.62 %
  29.90 %
  24.46 %
  1.22 %
  2.92 %
Food & Drink
  2988
  17150
  2221
  13024
  729
  3651
  38
  475
  74.33 %
  75.94 %
  24.40 %
  21.29 %
  1.27 %
  2.77 %
Home & Garden
  3198
  17109
  2374
  13017
  790
  3642
  34
  450
  74.23 %
  76.08 %
  24.70 %
  21.29 %
  1.06 %
  2.63 %
Finance
  3213
  17306
  2065
  11913
  1111
  4878
  37
  515
  64.27 %
  68.84 %
  34.58 %
  28.19 %
  1.15 %
  2.98 %
Health
  3194
  17181
  2052
  11865
  1109
  4786
  33
  530
  64.25 %
  69.06 %
  34.72 %
  27.86 %
  1.03 %
  3.08 %
Pets
  3075
  17401
  2277
  13138
  768
  3752
  30
  511
  74.05 %
  75.50 %
  24.98 %
  21.56 %
  0.98 %
  2.94 %
Sport & Fitness
  3244
  16714
  2247
  11987
  961
  4188
  36
  539
  69.27 %
  71.72 %
  29.62 %
  25.06 %
  1.11 %
  3.22 %
Job & Career
  3038
  16961
  2106
  12070
  898
  4377
  34
  514
  69.32 %
  71.16 %
  29.56 %
  25.81 %
  1.12 %
  3.03 %
Dating
  3120
  17128
  1854
  11350
  1226
  5229
  40
  549
  59.42 %
  66.27 %
  39.29 %
  30.53 %
  1.28 %
  3.21 %
Other
  3291
  17678
  2453
  13303
  810
  3911
  28
  464
  74.54 %
  75.25 %
  24.61 %
  22.12 %
  0.85 %
  2.62 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  23071
  2512
  15791
  1366
  6582
  40
  698
  64.11 %
  68.45 %
  34.86 %
  28.53 %
  1.02 %
  3.03 %
Outlook Mail
  4078
  22646
  2660
  15811
  1375
  6139
  43
  696
  65.23 %
  69.82 %
  33.72 %
  27.11 %
  1.05 %
  3.07 %
Yahoo Mail
  4200
  22260
  2966
  16236
  1187
  5381
  47
  643
  70.62 %
  72.94 %
  28.26 %
  24.17 %
  1.12 %
  2.89 %
AOL Mail
  4366
  22477
  3106
  16384
  1213
  5417
  47
  676
  71.14 %
  72.89 %
  27.78 %
  24.10 %
  1.08 %
  3.01 %
Mail.com
  4218
  22239
  3033
  16479
  1137
  5124
  48
  636
  71.91 %
  74.10 %
  26.96 %
  23.04 %
  1.14 %
  2.86 %
Yandex Mail
  4051
  22257
  2782
  15814
  1223
  5723
  46
  720
  68.67 %
  71.05 %
  30.19 %
  25.71 %
  1.14 %
  3.23 %
GMX Mail
  4002
  22322
  2712
  16201
  1243
  5520
  47
  601
  67.77 %
  72.58 %
  31.06 %
  24.73 %
  1.17 %
  2.69 %
Zoho Mail
  3898
  22225
  2817
  16608
  1038
  5025
  43
  592
  72.27 %
  74.73 %
  26.63 %
  22.61 %
  1.10 %
  2.66 %
ProtonMail
  3953
  22043
  2797
  16273
  1112
  5152
  44
  618
  70.76 %
  73.82 %
  28.13 %
  23.37 %
  1.11 %
  2.80 %
Custom Mail
  4154
  22441
  3064
  16969
  1049
  4847
  41
  625
  73.76 %
  75.62 %
  25.25 %
  21.60 %
  0.99 %
  2.79 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.