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Newsletter2Go and SendPulse Email Deliverability Comparison

  Newsletter2Go
  SendPulse

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  251.307
  28.449
  183.828
  11.943
  59.684
  446
  7.795

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  73.15 %
  29.24 %
  23.75 %
  1.09 %
  3.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  19728
  2310
  15104
  763
  4081
  35
  543
  74.32 %
  76.56 %
  24.55 %
  20.69 %
  1.13 %
  2.75 %
Elektronics
  3168
  19419
  2203
  14235
  930
  4580
  35
  604
  69.54 %
  73.30 %
  29.36 %
  23.59 %
  1.10 %
  3.11 %
Entertainment
  3097
  19862
  2149
  14476
  920
  4789
  28
  597
  69.39 %
  72.88 %
  29.71 %
  24.11 %
  0.90 %
  3.01 %
Cosmetics & Beauty
  3104
  18895
  2138
  13837
  928
  4471
  38
  587
  68.88 %
  73.23 %
  29.90 %
  23.66 %
  1.22 %
  3.11 %
Food & Drink
  2988
  19209
  2221
  14679
  729
  3971
  38
  559
  74.33 %
  76.42 %
  24.40 %
  20.67 %
  1.27 %
  2.91 %
Home & Garden
  3198
  19184
  2374
  14667
  790
  3968
  34
  549
  74.23 %
  76.45 %
  24.70 %
  20.68 %
  1.06 %
  2.86 %
Finance
  3213
  19313
  2065
  13422
  1111
  5272
  37
  619
  64.27 %
  69.50 %
  34.58 %
  27.30 %
  1.15 %
  3.21 %
Health
  3194
  19326
  2052
  13496
  1109
  5187
  33
  643
  64.25 %
  69.83 %
  34.72 %
  26.84 %
  1.03 %
  3.33 %
Pets
  3075
  19400
  2277
  14719
  768
  4083
  30
  598
  74.05 %
  75.87 %
  24.98 %
  21.05 %
  0.98 %
  3.08 %
Sport & Fitness
  3244
  18847
  2247
  13618
  961
  4587
  36
  642
  69.27 %
  72.26 %
  29.62 %
  24.34 %
  1.11 %
  3.41 %
Job & Career
  3038
  19073
  2106
  13657
  898
  4788
  34
  628
  69.32 %
  71.60 %
  29.56 %
  25.10 %
  1.12 %
  3.29 %
Dating
  3120
  19213
  1854
  12897
  1226
  5638
  40
  678
  59.42 %
  67.13 %
  39.29 %
  29.34 %
  1.28 %
  3.53 %
Other
  3291
  19838
  2453
  15021
  810
  4269
  28
  548
  74.54 %
  75.72 %
  24.61 %
  21.52 %
  0.85 %
  2.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  25832
  2512
  17873
  1366
  7110
  40
  849
  64.11 %
  69.19 %
  34.86 %
  27.52 %
  1.02 %
  3.29 %
Outlook Mail
  4078
  25406
  2660
  17915
  1375
  6668
  43
  823
  65.23 %
  70.51 %
  33.72 %
  26.25 %
  1.05 %
  3.24 %
Yahoo Mail
  4200
  24998
  2966
  18338
  1187
  5880
  47
  780
  70.62 %
  73.36 %
  28.26 %
  23.52 %
  1.12 %
  3.12 %
AOL Mail
  4366
  25050
  3106
  18341
  1213
  5886
  47
  823
  71.14 %
  73.22 %
  27.78 %
  23.50 %
  1.08 %
  3.29 %
Mail.com
  4218
  24995
  3033
  18633
  1137
  5601
  48
  761
  71.91 %
  74.55 %
  26.96 %
  22.41 %
  1.14 %
  3.04 %
Yandex Mail
  4051
  25166
  2782
  18034
  1223
  6278
  46
  854
  68.67 %
  71.66 %
  30.19 %
  24.95 %
  1.14 %
  3.39 %
GMX Mail
  4002
  24919
  2712
  18238
  1243
  5948
  47
  733
  67.77 %
  73.19 %
  31.06 %
  23.87 %
  1.17 %
  2.94 %
Zoho Mail
  3898
  25029
  2817
  18845
  1038
  5474
  43
  710
  72.27 %
  75.29 %
  26.63 %
  21.87 %
  1.10 %
  2.84 %
ProtonMail
  3953
  24779
  2797
  18493
  1112
  5574
  44
  712
  70.76 %
  74.63 %
  28.13 %
  22.49 %
  1.11 %
  2.87 %
Custom Mail
  4154
  25133
  3064
  19118
  1049
  5265
  41
  750
  73.76 %
  76.07 %
  25.25 %
  20.95 %
  0.99 %
  2.98 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.