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Newsletter2Go and SendPulse Email Deliverability Comparison

  Newsletter2Go
  SendPulse

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  278.640
  28.449
  205.135
  11.943
  64.428
  446
  9.077

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  73.62 %
  29.24 %
  23.12 %
  1.09 %
  3.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  21933
  2310
  16854
  763
  4421
  35
  658
  74.32 %
  76.84 %
  24.55 %
  20.16 %
  1.13 %
  3.00 %
Elektronics
  3168
  21477
  2203
  15870
  930
  4913
  35
  694
  69.54 %
  73.89 %
  29.36 %
  22.88 %
  1.10 %
  3.23 %
Entertainment
  3097
  21918
  2149
  16091
  920
  5153
  28
  674
  69.39 %
  73.41 %
  29.71 %
  23.51 %
  0.90 %
  3.08 %
Cosmetics & Beauty
  3104
  21072
  2138
  15522
  928
  4852
  38
  698
  68.88 %
  73.66 %
  29.90 %
  23.03 %
  1.22 %
  3.31 %
Food & Drink
  2988
  21215
  2221
  16280
  729
  4281
  38
  654
  74.33 %
  76.74 %
  24.40 %
  20.18 %
  1.27 %
  3.08 %
Home & Garden
  3198
  21343
  2374
  16400
  790
  4299
  34
  644
  74.23 %
  76.84 %
  24.70 %
  20.14 %
  1.06 %
  3.02 %
Finance
  3213
  21378
  2065
  14970
  1111
  5675
  37
  733
  64.27 %
  70.03 %
  34.58 %
  26.55 %
  1.15 %
  3.43 %
Health
  3194
  21417
  2052
  15113
  1109
  5568
  33
  736
  64.25 %
  70.57 %
  34.72 %
  26.00 %
  1.03 %
  3.44 %
Pets
  3075
  21451
  2277
  16331
  768
  4425
  30
  695
  74.05 %
  76.13 %
  24.98 %
  20.63 %
  0.98 %
  3.24 %
Sport & Fitness
  3244
  20931
  2247
  15197
  961
  4974
  36
  760
  69.27 %
  72.61 %
  29.62 %
  23.76 %
  1.11 %
  3.63 %
Job & Career
  3038
  21190
  2106
  15268
  898
  5194
  34
  728
  69.32 %
  72.05 %
  29.56 %
  24.51 %
  1.12 %
  3.44 %
Dating
  3120
  21386
  1854
  14545
  1226
  6061
  40
  780
  59.42 %
  68.01 %
  39.29 %
  28.34 %
  1.28 %
  3.65 %
Other
  3291
  21929
  2453
  16694
  810
  4612
  28
  623
  74.54 %
  76.13 %
  24.61 %
  21.03 %
  0.85 %
  2.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  28566
  2512
  19953
  1366
  7627
  40
  986
  64.11 %
  69.85 %
  34.86 %
  26.70 %
  1.02 %
  3.45 %
Outlook Mail
  4078
  28047
  2660
  19926
  1375
  7169
  43
  952
  65.23 %
  71.05 %
  33.72 %
  25.56 %
  1.05 %
  3.39 %
Yahoo Mail
  4200
  27772
  2966
  20480
  1187
  6382
  47
  910
  70.62 %
  73.74 %
  28.26 %
  22.98 %
  1.12 %
  3.28 %
AOL Mail
  4366
  27786
  3106
  20441
  1213
  6387
  47
  958
  71.14 %
  73.57 %
  27.78 %
  22.99 %
  1.08 %
  3.45 %
Mail.com
  4218
  27761
  3033
  20780
  1137
  6078
  48
  903
  71.91 %
  74.85 %
  26.96 %
  21.89 %
  1.14 %
  3.25 %
Yandex Mail
  4051
  27958
  2782
  20136
  1223
  6821
  46
  1001
  68.67 %
  72.02 %
  30.19 %
  24.40 %
  1.14 %
  3.58 %
GMX Mail
  4002
  27614
  2712
  20381
  1243
  6381
  47
  852
  67.77 %
  73.81 %
  31.06 %
  23.11 %
  1.17 %
  3.09 %
Zoho Mail
  3898
  27741
  2817
  21011
  1038
  5907
  43
  823
  72.27 %
  75.74 %
  26.63 %
  21.29 %
  1.10 %
  2.97 %
ProtonMail
  3953
  27434
  2797
  20636
  1112
  5979
  44
  819
  70.76 %
  75.22 %
  28.13 %
  21.79 %
  1.11 %
  2.99 %
Custom Mail
  4154
  27961
  3064
  21391
  1049
  5697
  41
  873
  73.76 %
  76.50 %
  25.25 %
  20.37 %
  0.99 %
  3.12 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.