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Newsletter2Go and SendPulse Email Deliverability Comparison

  Newsletter2Go
  SendPulse

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  189.410
  28.449
  135.629
  11.943
  48.886
  446
  4.895

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  71.61 %
  29.24 %
  25.81 %
  1.09 %
  2.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  14905
  2310
  11214
  763
  3336
  35
  355
  74.32 %
  75.24 %
  24.55 %
  22.38 %
  1.13 %
  2.38 %
Elektronics
  3168
  14695
  2203
  10495
  930
  3807
  35
  393
  69.54 %
  71.42 %
  29.36 %
  25.91 %
  1.10 %
  2.67 %
Entertainment
  3097
  14980
  2149
  10661
  920
  3934
  28
  385
  69.39 %
  71.17 %
  29.71 %
  26.26 %
  0.90 %
  2.57 %
Cosmetics & Beauty
  3104
  14037
  2138
  10059
  928
  3621
  38
  357
  68.88 %
  71.66 %
  29.90 %
  25.80 %
  1.22 %
  2.54 %
Food & Drink
  2988
  14499
  2221
  10885
  729
  3243
  38
  371
  74.33 %
  75.07 %
  24.40 %
  22.37 %
  1.27 %
  2.56 %
Home & Garden
  3198
  14445
  2374
  10878
  790
  3227
  34
  340
  74.23 %
  75.31 %
  24.70 %
  22.34 %
  1.06 %
  2.35 %
Finance
  3213
  14619
  2065
  9898
  1111
  4351
  37
  370
  64.27 %
  67.71 %
  34.58 %
  29.76 %
  1.15 %
  2.53 %
Health
  3194
  14531
  2052
  9825
  1109
  4297
  33
  409
  64.25 %
  67.61 %
  34.72 %
  29.57 %
  1.03 %
  2.81 %
Pets
  3075
  14768
  2277
  11067
  768
  3319
  30
  382
  74.05 %
  74.94 %
  24.98 %
  22.47 %
  0.98 %
  2.59 %
Sport & Fitness
  3244
  14026
  2247
  9954
  961
  3683
  36
  389
  69.27 %
  70.97 %
  29.62 %
  26.26 %
  1.11 %
  2.77 %
Job & Career
  3038
  14394
  2106
  10139
  898
  3876
  34
  379
  69.32 %
  70.44 %
  29.56 %
  26.93 %
  1.12 %
  2.63 %
Dating
  3120
  14494
  1854
  9346
  1226
  4720
  40
  428
  59.42 %
  64.48 %
  39.29 %
  32.57 %
  1.28 %
  2.95 %
Other
  3291
  15017
  2453
  11208
  810
  3472
  28
  337
  74.54 %
  74.64 %
  24.61 %
  23.12 %
  0.85 %
  2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  19565
  2512
  13137
  1366
  5910
  40
  518
  64.11 %
  67.15 %
  34.86 %
  30.21 %
  1.02 %
  2.65 %
Outlook Mail
  4078
  19113
  2660
  13110
  1375
  5457
  43
  546
  65.23 %
  68.59 %
  33.72 %
  28.55 %
  1.05 %
  2.86 %
Yahoo Mail
  4200
  18847
  2966
  13608
  1187
  4761
  47
  478
  70.62 %
  72.20 %
  28.26 %
  25.26 %
  1.12 %
  2.54 %
AOL Mail
  4366
  18935
  3106
  13653
  1213
  4778
  47
  504
  71.14 %
  72.10 %
  27.78 %
  25.23 %
  1.08 %
  2.66 %
Mail.com
  4218
  18765
  3033
  13743
  1137
  4528
  48
  494
  71.91 %
  73.24 %
  26.96 %
  24.13 %
  1.14 %
  2.63 %
Yandex Mail
  4051
  18706
  2782
  13143
  1223
  5036
  46
  527
  68.67 %
  70.26 %
  30.19 %
  26.92 %
  1.14 %
  2.82 %
GMX Mail
  4002
  18902
  2712
  13474
  1243
  4974
  47
  454
  67.77 %
  71.28 %
  31.06 %
  26.31 %
  1.17 %
  2.40 %
Zoho Mail
  3898
  18808
  2817
  13887
  1038
  4479
  43
  442
  72.27 %
  73.84 %
  26.63 %
  23.81 %
  1.10 %
  2.35 %
ProtonMail
  3953
  18690
  2797
  13595
  1112
  4635
  44
  460
  70.76 %
  72.74 %
  28.13 %
  24.80 %
  1.11 %
  2.46 %
Custom Mail
  4154
  19079
  3064
  14279
  1049
  4328
  41
  472
  73.76 %
  74.84 %
  25.25 %
  22.68 %
  0.99 %
  2.47 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.