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Benchmark Email Email Deliverability Report for the year 2022 (January)

In this email deliverability report for Benchmark Email (January 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 6.853 emails were sent with Benchmark Email. A total of 5.429 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.121 emails ended up in the spam folder. 303 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.7615.862
(86.70 %) 		700
(10.35 %) 		199
(2.94 %)
CampaignMonitor 6.7615.795
(85.71 %) 		755
(11.17 %) 		211
(3.12 %)
Mailjet 6.8615.870
(85.56 %) 		790
(11.51 %) 		201
(2.93 %)
Klick-Tipp 6.8765.873
(85.41 %) 		799
(11.62 %) 		204
(2.97 %)
GetResponse 6.8395.831
(85.26 %) 		805
(11.77 %) 		203
(2.97 %)
CleverReach 6.8475.725
(83.61 %) 		888
(12.97 %) 		234
(3.42 %)
Rapidmail 6.7255.582
(83.00 %) 		900
(13.38 %) 		243
(3.61 %)
HubSpot 6.7735.603
(82.73 %) 		911
(13.45 %) 		259
(3.82 %)
ConvertKit 6.8775.652
(82.19 %) 		966
(14.05 %) 		259
(3.77 %)
AWeber 6.5575.366
(81.84 %) 		944
(14.40 %) 		247
(3.77 %)
Mailify 6.7695.482
(80.99 %) 		1.021
(15.08 %) 		266
(3.93 %)
Moosend 7.0545.690
(80.66 %) 		1.072
(15.20 %) 		292
(4.14 %)
SendInBlue 6.6775.364
(80.34 %) 		1.026
(15.37 %) 		287
(4.30 %)
MailChimp 6.6305.302
(79.97 %) 		1.032
(15.57 %) 		296
(4.46 %)
Benchmark Email 6.8535.429
(79.22 %) 		1.121
(16.36 %) 		303
(4.42 %)
MailerLite 6.8865.446
(79.09 %) 		1.120
(16.26 %) 		320
(4.65 %)
Constant Contact 6.7875.311
(78.25 %) 		1.138
(16.77 %) 		338
(4.98 %)
SendPulse 6.8425.279
(77.16 %) 		1.239
(18.11 %) 		324
(4.74 %)
Clever Elements 6.7105.091
(75.87 %) 		1.265
(18.85 %) 		354
(5.28 %)
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Benchmark Email email deliverability providers comparison 2022 (January)
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Email deliverability rates for Benchmark Email and other providers comparison

79.22 % of 6.853 emails sent with Benchmark Email ended up in the recipient's main mailbox. 16.36 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.42 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.70 %
(5.862) 		10.35 %
(700) 		2.94 %
(199)
CampaignMonitor 85.71 %
(5.795) 		11.17 %
(755) 		3.12 %
(211)
Mailjet 85.56 %
(5.870) 		11.51 %
(790) 		2.93 %
(201)
Klick-Tipp 85.41 %
(5.873) 		11.62 %
(799) 		2.97 %
(204)
GetResponse 85.26 %
(5.831) 		11.77 %
(805) 		2.97 %
(203)
CleverReach 83.61 %
(5.725) 		12.97 %
(888) 		3.42 %
(234)
Rapidmail 83.00 %
(5.582) 		13.38 %
(900) 		3.61 %
(243)
HubSpot 82.73 %
(5.603) 		13.45 %
(911) 		3.82 %
(259)
ConvertKit 82.19 %
(5.652) 		14.05 %
(966) 		3.77 %
(259)
AWeber 81.84 %
(5.366) 		14.40 %
(944) 		3.77 %
(247)
Mailify 80.99 %
(5.482) 		15.08 %
(1.021) 		3.93 %
(266)
Moosend 80.66 %
(5.690) 		15.20 %
(1.072) 		4.14 %
(292)
SendInBlue 80.34 %
(5.364) 		15.37 %
(1.026) 		4.30 %
(287)
MailChimp 79.97 %
(5.302) 		15.57 %
(1.032) 		4.46 %
(296)
Benchmark Email 79.22 %
(5.429) 		16.36 %
(1.121) 		4.42 %
(303)
MailerLite 79.09 %
(5.446) 		16.26 %
(1.120) 		4.65 %
(320)
Constant Contact 78.25 %
(5.311) 		16.77 %
(1.138) 		4.98 %
(338)
SendPulse 77.16 %
(5.279) 		18.11 %
(1.239) 		4.74 %
(324)
Clever Elements 75.87 %
(5.091) 		18.85 %
(1.265) 		5.28 %
(354)
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Benchmark Email email deliverability rates providers comparison 2022 (January)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Food & Drink, Home & Garden, Pets, Sport & Fitness and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Health and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 500413731482.60 %14.60 %2.80 %
Home & Garden 520426751981.92 %14.42 %3.65 %
Pets 534436831581.65 %15.54 %2.81 %
Sport & Fitness 51542087881.55 %16.89 %1.55 %
Elektronics 575463882480.52 %15.30 %4.17 %
Clothing 551440783379.85 %14.16 %5.99 %
Entertainment 487386792279.26 %16.22 %4.52 %
Other 477376762578.83 %15.93 %5.24 %
Cosmetics & Beauty 517404852878.14 %16.44 %5.42 %
Health 561431983276.83 %17.47 %5.70 %
Finance 522401962576.82 %18.39 %4.79 %
Dating 5574251052776.30 %18.85 %4.85 %
Job & Career 537408983175.98 %18.25 %5.77 %
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Benchmark Email email deliverability by category 2022 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are Custom Mail, ProtonMail and Zoho Mail. The delivery rates were worst for the email providers Gmail, AOL Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 648534932182.41 %14.35 %3.24 %
ProtonMail 7225861033381.16 %14.27 %4.57 %
Zoho Mail 7005681072581.14 %15.29 %3.57 %
Mail.com 6495241052080.74 %16.18 %3.08 %
GMX Mail 6715411022880.63 %15.20 %4.17 %
Yahoo Mail 6945421173578.10 %16.86 %5.04 %
Yandex Mail 6855321252877.66 %18.25 %4.09 %
Outlook Mail 7155521293477.20 %18.04 %4.76 %
AOL Mail 6625091134076.89 %17.07 %6.04 %
Gmail 7075411273976.52 %17.96 %5.52 %
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Benchmark Email email deliverability by email service provider 2022 (January)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

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References and Resources

Further resources and references for Benchmark Email.

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