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Benchmark Email Email Deliverability Report for the year 2019 (November)

In this email deliverability report for Benchmark Email (November 2019), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 8.283 emails were sent with Benchmark Email. A total of 5.107 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.917 emails ended up in the spam folder. 259 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.8396.109
(77.93 %) 		1.615
(20.60 %) 		115
(1.47 %)
ActiveCampaign 7.9706.159
(77.28 %) 		1.743
(21.87 %) 		68
(0.85 %)
AWeber 8.3356.317
(75.79 %) 		1.909
(22.90 %) 		109
(1.31 %)
CleverReach 8.1695.871
(71.87 %) 		2.193
(26.85 %) 		105
(1.29 %)
Klick-Tipp 8.3075.966
(71.82 %) 		2.236
(26.92 %) 		105
(1.26 %)
Clever Elements 8.0215.644
(70.37 %) 		2.245
(27.99 %) 		132
(1.65 %)
CampaignMonitor 8.0295.527
(68.84 %) 		2.401
(29.90 %) 		101
(1.26 %)
MailChimp 8.3835.743
(68.51 %) 		2.381
(28.40 %) 		259
(3.09 %)
Newsletter2Go 8.2985.682
(68.47 %) 		2.522
(30.39 %) 		94
(1.13 %)
Mailjet 7.8585.360
(68.21 %) 		2.394
(30.47 %) 		104
(1.32 %)
SendInBlue 8.1195.525
(68.05 %) 		2.407
(29.65 %) 		187
(2.30 %)
HubSpot 7.8025.292
(67.83 %) 		2.338
(29.97 %) 		172
(2.20 %)
Moosend 8.1305.457
(67.12 %) 		2.534
(31.17 %) 		139
(1.71 %)
Mailify 8.0495.286
(65.67 %) 		2.587
(32.14 %) 		176
(2.19 %)
Rapidmail 8.0735.151
(63.81 %) 		2.818
(34.91 %) 		104
(1.29 %)
ConvertKit 8.5185.379
(63.15 %) 		2.940
(34.52 %) 		199
(2.34 %)
MailerLite 7.9645.007
(62.87 %) 		2.800
(35.16 %) 		157
(1.97 %)
SendPulse 7.6604.775
(62.34 %) 		2.785
(36.36 %) 		100
(1.31 %)
Benchmark Email 8.2835.107
(61.66 %) 		2.917
(35.22 %) 		259
(3.13 %)
Constant Contact 7.9114.390
(55.49 %) 		3.303
(41.75 %) 		218
(2.76 %)
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Benchmark Email email deliverability providers comparison 2019 (November)
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Email deliverability rates for Benchmark Email and other providers comparison

61.66 % of 8.283 emails sent with Benchmark Email ended up in the recipient's main mailbox. 35.22 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.13 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.93 %
(6.109) 		20.60 %
(1.615) 		1.47 %
(115)
ActiveCampaign 77.28 %
(6.159) 		21.87 %
(1.743) 		0.85 %
(68)
AWeber 75.79 %
(6.317) 		22.90 %
(1.909) 		1.31 %
(109)
CleverReach 71.87 %
(5.871) 		26.85 %
(2.193) 		1.29 %
(105)
Klick-Tipp 71.82 %
(5.966) 		26.92 %
(2.236) 		1.26 %
(105)
Clever Elements 70.37 %
(5.644) 		27.99 %
(2.245) 		1.65 %
(132)
CampaignMonitor 68.84 %
(5.527) 		29.90 %
(2.401) 		1.26 %
(101)
MailChimp 68.51 %
(5.743) 		28.40 %
(2.381) 		3.09 %
(259)
Newsletter2Go 68.47 %
(5.682) 		30.39 %
(2.522) 		1.13 %
(94)
Mailjet 68.21 %
(5.360) 		30.47 %
(2.394) 		1.32 %
(104)
SendInBlue 68.05 %
(5.525) 		29.65 %
(2.407) 		2.30 %
(187)
HubSpot 67.83 %
(5.292) 		29.97 %
(2.338) 		2.20 %
(172)
Moosend 67.12 %
(5.457) 		31.17 %
(2.534) 		1.71 %
(139)
Mailify 65.67 %
(5.286) 		32.14 %
(2.587) 		2.19 %
(176)
Rapidmail 63.81 %
(5.151) 		34.91 %
(2.818) 		1.29 %
(104)
ConvertKit 63.15 %
(5.379) 		34.52 %
(2.940) 		2.34 %
(199)
MailerLite 62.87 %
(5.007) 		35.16 %
(2.800) 		1.97 %
(157)
SendPulse 62.34 %
(4.775) 		36.36 %
(2.785) 		1.31 %
(100)
Benchmark Email 61.66 %
(5.107) 		35.22 %
(2.917) 		3.13 %
(259)
Constant Contact 55.49 %
(4.390) 		41.75 %
(3.303) 		2.76 %
(218)
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Benchmark Email email deliverability rates providers comparison 2019 (November)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Food & Drink, Clothing, Other, Pets and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Sport & Fitness and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 6724561942267.86 %28.87 %3.27 %
Clothing 6374281882167.19 %29.51 %3.30 %
Other 6624362052165.86 %30.97 %3.17 %
Pets 6504272041965.69 %31.38 %2.92 %
Home & Garden 7214722252465.46 %31.21 %3.33 %
Elektronics 5983722071962.21 %34.62 %3.18 %
Cosmetics & Beauty 5853582081961.20 %35.56 %3.25 %
Entertainment 5383281951560.97 %36.25 %2.79 %
Job & Career 6023672152060.96 %35.71 %3.32 %
Sport & Fitness 5803532091860.86 %36.03 %3.10 %
Health 6023382471756.15 %41.03 %2.82 %
Finance 7264062992155.92 %41.18 %2.89 %
Dating 7103663212351.55 %45.21 %3.24 %
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Benchmark Email email deliverability by category 2019 (November)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are Custom Mail, Mail.com and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 7755082432465.55 %31.35 %3.10 %
Mail.com 8995842862964.96 %31.81 %3.23 %
Zoho Mail 7934992672762.93 %33.67 %3.40 %
AOL Mail 8335212872562.55 %34.45 %3.00 %
Yahoo Mail 8135052842462.12 %34.93 %2.95 %
ProtonMail 8885493112861.82 %35.02 %3.15 %
GMX Mail 6463972301961.46 %35.60 %2.94 %
Yandex Mail 9655843503160.52 %36.27 %3.21 %
Outlook Mail 8575013302658.46 %38.51 %3.03 %
Gmail 8144593292656.39 %40.42 %3.19 %
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Benchmark Email email deliverability by email service provider 2019 (November)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

The following badges for Benchmark Email can be embedded into a website.

Benchmark Email
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References and Resources

Further resources and references for Benchmark Email.

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