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Benchmark Email Email Deliverability Report for the year 2021 (August)

In this email deliverability report for Benchmark Email (August 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 6.869 emails were sent with Benchmark Email. A total of 5.489 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.092 emails ended up in the spam folder. 288 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8495.905
(86.22 %)
740
(10.80 %)
204
(2.98 %)
ActiveCampaign 6.5485.610
(85.68 %)
738
(11.27 %)
200
(3.05 %)
Klick-Tipp 6.7605.774
(85.41 %)
780
(11.54 %)
206
(3.05 %)
Mailjet 6.9125.885
(85.14 %)
798
(11.55 %)
229
(3.31 %)
Rapidmail 7.1095.975
(84.05 %)
898
(12.63 %)
236
(3.32 %)
CleverReach 6.7885.666
(83.47 %)
884
(13.02 %)
238
(3.51 %)
AWeber 6.8525.705
(83.26 %)
914
(13.34 %)
233
(3.40 %)
CampaignMonitor 6.8125.668
(83.21 %)
903
(13.26 %)
241
(3.54 %)
HubSpot 6.9225.748
(83.04 %)
913
(13.19 %)
261
(3.77 %)
Moosend 6.7555.560
(82.31 %)
951
(14.08 %)
244
(3.61 %)
Mailify 6.7245.480
(81.50 %)
985
(14.65 %)
259
(3.85 %)
SendInBlue 6.8405.549
(81.13 %)
1.039
(15.19 %)
252
(3.68 %)
MailChimp 6.5755.318
(80.88 %)
991
(15.07 %)
266
(4.05 %)
ConvertKit 6.7895.448
(80.25 %)
1.025
(15.10 %)
316
(4.65 %)
Constant Contact 6.8205.469
(80.19 %)
1.054
(15.45 %)
297
(4.35 %)
Benchmark Email 6.8695.489
(79.91 %)
1.092
(15.90 %)
288
(4.19 %)
MailerLite 6.9005.455
(79.06 %)
1.137
(16.48 %)
308
(4.46 %)
SendPulse 6.7665.317
(78.58 %)
1.135
(16.78 %)
314
(4.64 %)
Clever Elements 6.6675.137
(77.05 %)
1.182
(17.73 %)
348
(5.22 %)
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Benchmark Email email deliverability providers comparison 2021 (August)
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Email deliverability rates for Benchmark Email and other providers comparison

79.91 % of 6.869 emails sent with Benchmark Email ended up in the recipient's main mailbox. 15.90 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.19 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.22 %
(5.905)
10.80 %
(740)
2.98 %
(204)
ActiveCampaign 85.68 %
(5.610)
11.27 %
(738)
3.05 %
(200)
Klick-Tipp 85.41 %
(5.774)
11.54 %
(780)
3.05 %
(206)
Mailjet 85.14 %
(5.885)
11.55 %
(798)
3.31 %
(229)
Rapidmail 84.05 %
(5.975)
12.63 %
(898)
3.32 %
(236)
CleverReach 83.47 %
(5.666)
13.02 %
(884)
3.51 %
(238)
AWeber 83.26 %
(5.705)
13.34 %
(914)
3.40 %
(233)
CampaignMonitor 83.21 %
(5.668)
13.26 %
(903)
3.54 %
(241)
HubSpot 83.04 %
(5.748)
13.19 %
(913)
3.77 %
(261)
Moosend 82.31 %
(5.560)
14.08 %
(951)
3.61 %
(244)
Mailify 81.50 %
(5.480)
14.65 %
(985)
3.85 %
(259)
SendInBlue 81.13 %
(5.549)
15.19 %
(1.039)
3.68 %
(252)
MailChimp 80.88 %
(5.318)
15.07 %
(991)
4.05 %
(266)
ConvertKit 80.25 %
(5.448)
15.10 %
(1.025)
4.65 %
(316)
Constant Contact 80.19 %
(5.469)
15.45 %
(1.054)
4.35 %
(297)
Benchmark Email 79.91 %
(5.489)
15.90 %
(1.092)
4.19 %
(288)
MailerLite 79.06 %
(5.455)
16.48 %
(1.137)
4.46 %
(308)
SendPulse 78.58 %
(5.317)
16.78 %
(1.135)
4.64 %
(314)
Clever Elements 77.05 %
(5.137)
17.73 %
(1.182)
5.22 %
(348)
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Benchmark Email email deliverability rates providers comparison 2021 (August)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Clothing, Home & Garden, Food & Drink, Pets and Cosmetics & Beauty resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Job & Career, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 528442731383.71 %13.83 %2.46 %
Home & Garden 514429731283.46 %14.20 %2.33 %
Food & Drink 560455802581.25 %14.29 %4.46 %
Pets 551447832181.13 %15.06 %3.81 %
Cosmetics & Beauty 510412821680.78 %16.08 %3.14 %
Other 567457862480.60 %15.17 %4.23 %
Elektronics 506406762480.24 %15.02 %4.74 %
Entertainment 544431882579.23 %16.18 %4.60 %
Sport & Fitness 511402862378.67 %16.83 %4.50 %
Health 552434952378.62 %17.21 %4.17 %
Job & Career 504391882577.58 %17.46 %4.96 %
Finance 490380872377.55 %17.76 %4.69 %
Dating 532403953475.75 %17.86 %6.39 %
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Benchmark Email email deliverability by category 2021 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are Custom Mail, Zoho Mail and GMX Mail. The delivery rates were worst for the email providers Yandex Mail, Gmail and Mail.com.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 713587982882.33 %13.74 %3.93 %
Zoho Mail 679556992481.89 %14.58 %3.53 %
GMX Mail 659537982481.49 %14.87 %3.64 %
ProtonMail 659537952781.49 %14.42 %4.10 %
AOL Mail 6795421122579.82 %16.49 %3.68 %
Yahoo Mail 6985511133478.94 %16.19 %4.87 %
Outlook Mail 6705271172678.66 %17.46 %3.88 %
Mail.com 6785331093678.61 %16.08 %5.31 %
Gmail 6895391203078.23 %17.42 %4.35 %
Yandex Mail 7455801313477.85 %17.58 %4.56 %
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Benchmark Email email deliverability by email service provider 2021 (August)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

The following badges for Benchmark Email can be embedded into a website.

Benchmark Email
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/100
Benchmark Email
86
/100
Benchmark Email
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References and Resources

Further resources and references for Benchmark Email.

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