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Benchmark Email Email Deliverability Report for the year 2024 (May)

In this email deliverability report for Benchmark Email (May 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 6.983 emails were sent with Benchmark Email. A total of 5.675 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.028 emails ended up in the spam folder. 280 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.9236.005
(86.74 %) 		727
(10.50 %) 		191
(2.76 %)
CleverReach 6.7625.744
(84.95 %) 		797
(11.79 %) 		221
(3.27 %)
GetResponse 6.8355.800
(84.86 %) 		806
(11.79 %) 		229
(3.35 %)
Klick-Tipp 6.7065.643
(84.15 %) 		834
(12.44 %) 		229
(3.41 %)
CampaignMonitor 6.8675.725
(83.37 %) 		900
(13.11 %) 		242
(3.52 %)
Mailjet 6.9745.793
(83.07 %) 		925
(13.26 %) 		256
(3.67 %)
ConvertKit 6.9645.772
(82.88 %) 		941
(13.51 %) 		251
(3.60 %)
HubSpot 6.6495.488
(82.54 %) 		897
(13.49 %) 		264
(3.97 %)
Moosend 6.7935.588
(82.26 %) 		941
(13.85 %) 		264
(3.89 %)
Rapidmail 6.8365.616
(82.15 %) 		942
(13.78 %) 		278
(4.07 %)
Mailify 6.8185.599
(82.12 %) 		944
(13.85 %) 		275
(4.03 %)
AWeber 6.7855.553
(81.84 %) 		962
(14.18 %) 		270
(3.98 %)
Benchmark Email 6.9835.675
(81.27 %) 		1.028
(14.72 %) 		280
(4.01 %)
MailChimp 6.7495.453
(80.80 %) 		1.014
(15.02 %) 		282
(4.18 %)
SendInBlue 6.8575.509
(80.34 %) 		1.056
(15.40 %) 		292
(4.26 %)
MailerLite 6.9155.498
(79.51 %) 		1.131
(16.36 %) 		286
(4.14 %)
Sarbacane 8.7646.919
(78.95 %) 		1.465
(16.72 %) 		380
(4.34 %)
Constant Contact 6.8825.405
(78.54 %) 		1.171
(17.02 %) 		306
(4.45 %)
SendPulse 6.7655.274
(77.96 %) 		1.210
(17.89 %) 		281
(4.15 %)
Clever Elements 6.8405.186
(75.82 %) 		1.290
(18.86 %) 		364
(5.32 %)
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Benchmark Email email deliverability providers comparison 2024 (May)
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Email deliverability rates for Benchmark Email and other providers comparison

81.27 % of 6.983 emails sent with Benchmark Email ended up in the recipient's main mailbox. 14.72 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.01 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.74 %
(6.005) 		10.50 %
(727) 		2.76 %
(191)
CleverReach 84.95 %
(5.744) 		11.79 %
(797) 		3.27 %
(221)
GetResponse 84.86 %
(5.800) 		11.79 %
(806) 		3.35 %
(229)
Klick-Tipp 84.15 %
(5.643) 		12.44 %
(834) 		3.41 %
(229)
CampaignMonitor 83.37 %
(5.725) 		13.11 %
(900) 		3.52 %
(242)
Mailjet 83.07 %
(5.793) 		13.26 %
(925) 		3.67 %
(256)
ConvertKit 82.88 %
(5.772) 		13.51 %
(941) 		3.60 %
(251)
HubSpot 82.54 %
(5.488) 		13.49 %
(897) 		3.97 %
(264)
Moosend 82.26 %
(5.588) 		13.85 %
(941) 		3.89 %
(264)
Rapidmail 82.15 %
(5.616) 		13.78 %
(942) 		4.07 %
(278)
Mailify 82.12 %
(5.599) 		13.85 %
(944) 		4.03 %
(275)
AWeber 81.84 %
(5.553) 		14.18 %
(962) 		3.98 %
(270)
Benchmark Email 81.27 %
(5.675) 		14.72 %
(1.028) 		4.01 %
(280)
MailChimp 80.80 %
(5.453) 		15.02 %
(1.014) 		4.18 %
(282)
SendInBlue 80.34 %
(5.509) 		15.40 %
(1.056) 		4.26 %
(292)
MailerLite 79.51 %
(5.498) 		16.36 %
(1.131) 		4.14 %
(286)
Sarbacane 78.95 %
(6.919) 		16.72 %
(1.465) 		4.34 %
(380)
Constant Contact 78.54 %
(5.405) 		17.02 %
(1.171) 		4.45 %
(306)
SendPulse 77.96 %
(5.274) 		17.89 %
(1.210) 		4.15 %
(281)
Clever Elements 75.82 %
(5.186) 		18.86 %
(1.290) 		5.32 %
(364)
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Benchmark Email email deliverability rates providers comparison 2024 (May)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Home & Garden, Food & Drink, Clothing, Elektronics and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Sport & Fitness, Finance and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 600505761984.17 %12.67 %3.17 %
Food & Drink 522435672083.33 %12.84 %3.83 %
Clothing 536446702083.21 %13.06 %3.73 %
Elektronics 565467782082.65 %13.81 %3.54 %
Pets 566467821782.51 %14.49 %3.00 %
Other 513423702082.46 %13.65 %3.90 %
Entertainment 514419761981.52 %14.79 %3.70 %
Cosmetics & Beauty 521424762181.38 %14.59 %4.03 %
Health 542441851681.37 %15.68 %2.95 %
Finance 509403871979.17 %17.09 %3.73 %
Sport & Fitness 506400812579.05 %16.01 %4.94 %
Job & Career 527409883077.61 %16.70 %5.69 %
Dating 562436923477.58 %16.37 %6.05 %
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Benchmark Email email deliverability by category 2024 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are Custom Mail, GMX Mail and ProtonMail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 686580871984.55 %12.68 %2.77 %
GMX Mail 686572912383.38 %13.27 %3.35 %
ProtonMail 758632972983.38 %12.80 %3.83 %
Mail.com 7185931042182.59 %14.48 %2.92 %
Zoho Mail 7285931023381.46 %14.01 %4.53 %
AOL Mail 6945591062980.55 %15.27 %4.18 %
Yandex Mail 6485171052679.78 %16.20 %4.01 %
Yahoo Mail 6705311043579.25 %15.52 %5.22 %
Outlook Mail 6705281123078.81 %16.72 %4.48 %
Gmail 7255701203578.62 %16.55 %4.83 %
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Benchmark Email email deliverability by email service provider 2024 (May)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

The following badges for Benchmark Email can be embedded into a website.

Benchmark Email
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References and Resources

Further resources and references for Benchmark Email.

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